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10 Tips For Ezine Publishers
1. Many Ezine Publishers use too many styles of separator in their Newsletter. I recently saw an Ezine that used no less than 7 different separators: ++++++ ------ ~~~~~~ \\\ ...... ====== ****** This confuses the reader and makes your...
10 Winning Ezine Publishing Tips
1. Share your personality with your subscribers. Your subscribers are more likely to want to buy from someone they feel like they know. 2. Involve your subscribers in your ezine by asking them to send in their profiles, tips and advice, or by...
8-Ideas for Adding Prosperity to a Small Business
Discover how to market and maneuver the profitability of your small business. Running a small business could be so much easier if prosperity was a matter of adding water. The formula would be concise. Aside from a drought, there would not be much...
Make A Fortune With Targeted Ezine Advertisement.
Ezine Advertisement has a unique advantage against other online advertising methods. It's completely targeted, which means people have serious interest in purchasing your products. There is step by step solid and flawless plan for profitable...
The very basics of design
© 2005, Marsha Maung Email : marshamaung@yahoo.com Site : http://www.marshamaung.com Feel free to reprint or publish this article on your website, ezine, magazine, newsletter…etc. Please include the bio, links and credit intact. ~~~~ Design is a...
 
Email vs. The Web

What Works Best for Selling Online? Email or Web Pages?

Good question right? I always thought so! That is until I went through my little
learning curve. I can save you from the same lessons if you have a few moments...

You see, I do a ton of classified advertising on the net. I utilize ezines, AOL,
newsgroups (carefully thru my sig), and many web sites. I also use targeted direct
email although I'm extremely picky in this area.

So why is it that all everyone talks about is banner ads? Click throughs, CPM, page
impressions, etc.., . How about the folks like me that can't afford to slam down a few
thousand bucks each month to have my banner pop up on Yahoo every time
someone types "Internet Marketing".

Now don't get me wrong here, banners are great and I rely on banners to drive
traffic to my site too. But the fact is, a large part of my marketing campaign revolves
around simple effective classifieds and I am not alone. It's cheap and it works.

That's why I've decided to pass along the results of my "research" as I like to call it.
(Learning curve is a little more honest!)

My question was this: Should I be using my URL, or my email address when
advertising with classifieds and direct email?

Before my web site existed it was pretty much a no brainer. I used my email address
in my classifieds until I smartened up and got some autoresponders. AR's made
much more sense for two simple reasons: They allowed me to do MUCH less work
and my prospects received my sales letters almost instantly, which always results in
more profits.

Then I finally migrated to the World Wide Web and had a URL to use in my
classifieds. I immediately "upgraded" my ads to allow people to find my new web
site. (Maybe I was a little too proud of it!) I figured why bother with autoresponders
any longer when I could show them color, sound, and graphics.

A valuable lesson


learned.

My response dropped and I found out the hard way the there are literally millions of
people who use email but DO NOT surf the web. Many simply do not care to surf
the web and there are a good number of folks who do not have access to it.

My autoresponders immediately went back into my ads and since I was paying for
each word or line, I decided to stick with ONLY the AR's. The extra few bucks to
add my web site address was probably not worth it, I guessed. Wrong again.

Luckily I had my own email newsletter to do a little more experimenting. I changed
my ads so they contained BOTH my autoresponder address AND my URL.

Bingo. The perfect mix. My total inquiries (autoresponder plus page hits) went up by
about 20% and remained there as long as my ad contained both contact methods.
Along with these increased prospects came increased profits. Another valuable
lesson learned.

I know, a lot of you are saying hey, that's not a tough decision. Well to you I say
take a look at the classified ads in almost any ezine on the net. Count the number of
ads that have both an AR and a URL. You'll find that about one out of every three of
them qualify. Point made.

I hope I've managed to shed a little light on YOUR marketing campaign today. If
you're not marketing with both AR's *and* a URL, you're missing out on some
revenue!

Remember, as many have said before me, marketing is now, and always will be, a
numbers game. The more numbers you reach, the more numbers you'll count!

About the Author

Lisa Walstad is the owner of @dPros, Inc. an advertising and marketing firm based
in Minnesota and editor of the @dPros newsletter AdPros-subscribe@egroups.com
. She started @dPros out of her home with her 4 children playing underfoot. "
Where there's a will, there's a way! " Visit her website at
www.thepartieshere.com/adpros for your free advertising campaign today!

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

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  • hunting for niches

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  • importance of marketing offline

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  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

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  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • networked markets are democratic structured markets are republican

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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