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20 Words That Kill - At Least When It Comes to Spam Filters
Spam, spam, spam. It's terrible not only for those of us on the receiving end, but for those of us who SEND e-mail. This deluge of irritating junk has unfortunately interfered with legitimate e-zine publishers, because we're caught in the...
Adsense Isn't the Only PPC Game in Town
© 2004, John Calder http://www.TheEzine.net Since Google announced their revenue-sharing Adsense program in mid-2003, Internet marketers and other webmasters alike have embraced the program wholeheartedly. For content-heavy, non-commercially...
Autoresponders Are a Publishers Best Friend
How many times have you subscribed to a new ezine, and then when the first issue of the ezine arrived, you were scratching your head as to how your email address ended up on the list? Our lives are often so tedious that little details often slip ...
More Adsense Blocks
© 2004, John Calder http://www.TheEzine.net Google has recently made some changes in their Adsense program, and webmasters, busy as they are, may not be aware of all the Adsense news. For those who don't know, Adsense is the Pay-per-click (PPC)...
Publicity! Exclusive, Powerful and It's Free!
Publicity! Exclusive, Powerful and It's Free! Copyright 2002 Livvie Matthews Publicity is more valuable than paid advertising. Here is an opportunity to share your knowledge, experience and your expertise and in return you receive free...
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Ezine As A Viral Marketing Tool
A very popular method of marketing ezines and newsletters is by making them viral. If your newsletter contains information of value, such as tips, hints, news or tutorials, you'll find that subscribers will forward it on to others.
Ezine Advertising is one of the most powerful ways to market and promote your other products and or services. There are literally thousands of electronic newsletters on the Internet with millions of people who subscribe to them. Placing ads in online newsletters is an inexpensive way to reach your target market quickly -- especially when you compare it with other forms of advertising.
In 2002, ezine publishing took a quantum leap, as its status evolved from "amateur's hobby" into becoming the most powerful marketing tool for business online. Email newsletters have come of age, and increasingly, more ezines will take this route, as subscribers prefer them to drab, lack-luster text-only ezines. In the coming year we'll see more ezines published.
There are tens of thousands of Ezines being published every month, with a collective audience of millions. And the editors of most of those Ezines are all looking for quality content for their newsletters.
If you master this technique of making the Ezine viral you can get your name and your website URL in front of 100,000 or even a million readers.
Tips for making the ezine viral
Pick a topic that you know something about and then go to the Search Engines and find as many websites as you can that deal with that subject.
As well as collecting information for your article, make a note of any URLs that offer free resources dealing with the topic of your article. Include those URLs in your article.
You should choose a topic very carefully. Once the topic is selected, doing enough research on the subject is vital. Organize the material and write in an interesting style. Make sure that you provide links to free resources.
The content in your Ezine should not be pure sales copy. There has to be valuable and genuine information. Promotion of your product or service should be subtle. Viral marketing using Ezine is different than running an E Mail marketing campaign that blasts millions of mail messages to unsuspecting readers.
At the end of your article, attach a 5 or 6-line 'Resource Box' that includes your website URL and/or your email address.
When you have finished your article, do NOT send
it off straight away. Let it lie fallow for 2 or 3 days and then come back and read it again. You'll be amazed at the improvements you can make. Those final improvements are what make the difference between an article that gets published and one that doesn't.
Word Of Mouth
“Word of mouth” advertising can be very effective. Besides, it is completely free. The Internet takes this ancient form of "buzz" and promotion and amplifies it with a global network of people connected digitally. "Word of mouth" now has an Internet version called "word of mouse" (computer mouse). With greatly increased speeds, people refer things to their friends and families spreading the word through the Internet and to the far-reaching corners of the world. This can be done for your ezines as well.
Many smart marketers and publicity people have learned to harness the power of viral publicity with Internet "Tell-A-Friend" promotional techniques and tools.
Providing incentives as part of the “Tell-A-Friend” technique ensures higher success rate. For instance, the website www.wz.com conducted a giveaway contest where they gave away 4 Sony PS2's before Christmas as a website promotion. They also gave people who had entered the Giveaway the opportunity to get additional entries and additional chances to win by telling a few of their friends on the “Thank You” page.
On the “Thank You” page, every giveaway entrant received the following message: "Tell your friends about WZ.com, and get an additional entry for each friend you email." In return for the favor, they received an additional chance to win for every friend they refer. This simple addition increased Tell-a-Friend results by 96 times.
So how do you use this technique to leverage and increase your subscription rate, and "word of mouse" publicity? It's simple, just "Tell-A-Friend" or "Tell-A-Friend about everything”! You can add Viral "Tell-A-Friend" forms to all of your web pages just below the subscription offer. This technique is simple and very effective.
Offer your ezines to all your customers, friends, relatives, and colleagues. Let them spread the word. Offer your ezine as a promotional tool to your affiliates if you have an affiliate program. These can drastically improve the subscriptions to your ezine.
About the Author
Ezine Marketing Magic http://www.NewsletterMarketingTips.com Douglas Peirseille info@newslettermarketingtips.com
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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