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6 Tips For Business Success
Learning to make money on the internet can be a very difficult task. There are so many different people telling you how to be successful, and the majority of them are still struggling to make a buck. From many years in the advertising business, I...
Do All ROIbot Ads Look Alike To You? ....
"Do All ROIbot Ads Look Alike To You? .... They Aren't, And Here's Why!" copyright 2001-02 John Evans ROIbot Ads Are NOT Created Equal! Why not? Because they're all Different. When reading ezine ads, how many times have you passed up an ad just...
FREE AD SWAPPING WORKS!
Recently, I asked Jim Daniels why he had no information about Ad Swapping at his new site. He said he did not have much experience with it and asked if I would like to write an article since I have had some very good results with it. So, here I am...
HOW TO MAKE A KILLING ONLINE WITH A SHOESTRING BUDGET
This FREE information is very valuable to your online success. For further training please subscribe to my training course for a more in depth way of marketing your site by sending a blank email to: elindabay@getresponse.com. or sign up...
Up Your Income Next Week: 13 Ways to Have a Sale
Up Your Income Next Week: 13 Ways to Have a Sale by Alexandria K. Brown, "The E-zine Queen" Nothing gets people buying products or programs like a special promotion in your e-zine. Now, I know right now you're thinking, "I can't have a sale on my...
 
Is Running A Membership Site Right for You?

© 2004, John Calder
http://www.TheEzine.net

Surf any of the marketing forums, and you're almost certain to see posts about membership sites. Marketers are asking if their idea is a good one, how to control access, how to integrate billing, and so on. Why all the marketer interest in membership sites, as opposed to say affiliate product sales or releasing their own products?

The main reason is probably also the main benefit of running a membership site - and that is an ongoing monthly income from subscription payments. If a marketer builds membership levels, monthly income will also increase, thus increasing the financial reward for little increased effort. With a good membership site, the owner can maintain a steady, fairly predictable income regardless of other projects.

But can anyone successfully offer a membership site? The truth is, probably not. Whatever the topic of a membership site, the owner must have some degree of credibility and respect in that area. That's certainly true within the Internet marketing arena, but elsewhere as well. Not only should the owner have the knowledge, background, and sometimes contacts within their industry, but


they also have to be able to sell the benefits of their status to prospective members. Said more directly, if you want to start a membership about dog shows for example, you need to be "somebody" within that market for the greatest chance of success. You may be able to get by otherwise, but would you want to compete against someone who did have such credentials?

And don't forget, a membership site is an ongoing commitment from you to your members, in return for their monthly membership dues to you. You will need to regularly post new material, interact by email and forum with your members, deal with customer service and membership issues, and stay on the leading edge of your field month after month. Make sure you enjoy the field and the interaction enough to make that kind of commitment before you jump in.

About the Author

John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net

The Ezine DOT Net RSS feeds are available.

(You may reprint this article in full in your newsletter and/or web site)

 

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  • how to properly use ezine advertising part one

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  • importance of marketing offline

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  • industry pro interview insider secrets to building your pr campaign

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  • inner directed marketing a new way to prosper in tough times

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

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  • internet marketing success requires a business plan part ii

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  • interviews one of the easiest products to create

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  • interview with michael murray autoresponder basics

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  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

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  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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