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Free Reprint Articles - Inexpensive Advertising For Your Business
Publishing articles and making them available for free can be a very effective way of promoting your business or website without spending a lot of money. This article contains some tips and resources that I have discovered by publishing free reprint...
I Want to Do an Ezine! Part 3 What is Content?
I Want to Do an Ezine! Part 3 What is Content? Copyright Terri Seymour When you publish an ezine, you most definitely want to provide useful, and original content as well as promoting your business. Some things you might want to include: ...
Interviews With Successful Ezine Publishers - Renee Kennedy
Renee Kennedy is the editor of The NutriCounter Update, a light-hearted ezine that provides one fresh article on a topic related to weight loss, diet, nutrition and weight management. To subscribe, visit http://www.nutricounter.com/subscribe.htm ...
Make RSS work for your web site
Syndicāte, the Premier Event for Content Syndication Trends May 17-18, New York, NY, Marriott Marquis Syndicāte will be the first business-to-business event that will tackle the new and developing technology of RSS syndication...
SMS Text Messaging for Easy, Targeted and Responsive Online Marketing
It is no secret that advertising is not trusted that much by consumers. Sure, it works, but what is the response rate? Banner ads are lucky to score a 1% click-through rate nowadays. And even then, the person who clicks through walks in cautious....
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Maximize Your Profits Using Pay Per Click Advertising
You've heard it said a thousand times before... "one of the
most efficient and low cost methods of driving targeted
traffic to your website is with pay per click advertising".
But is advertising on pay per click search engines really
worth it?
This is a question that only you can answer. The major
factors that will help you answer this question include
your website conversion rate, the price of your product and
the bid price of your keyword phrases.
To determine the usefulness of bidding on pay per click
search engines you must constantly monitor and track your
results. Only then will you know if pay per click
advertising is beneficial to your business.
When first starting out using pay per click search engines
to advertise your product or service, initially it is best
to bid on as many relevant keyword phrases as you can.
Then after tracking results and calculating click thru
conversions you should refine your bids to use only those
keyword phrases that produce the best results.
If you're getting high click-thru traffic from your
keyword bids but getting relatively few sales, you may
need to further qualify your traffic. You can do this by
making small changes to your ad copy or title.
But be warned! If you're not careful pay per click
advertising can become very time consuming and costly.
However if used correctly, advertising your products on
pay per click search engines can contribute to your overall
website promotion campaign. But you should take care that
you don't pay too much per click and that you get a
positive return on investment.
The best way to ensure you get the best bang for your buck
is to research the most effective keywords relating to your
product so you can specifically target your potential
customers and increase your website conversion ratio.
In other words, if you website focuses on how to
write sales letters for home businss owners, it would be
unwise to bid for the word "home business". Sure your may
get a truckload of visitors but this keyword is far to
general and you may only attract predominately untargeted
tire kickers.
While 153,281 people may have searched for this phrase on
Overture the previous month, how many of these visitors
/>
would be specifically interested in learning how to write
sales letters? Your conversion rate would be very low and
all you would be doing is burning up your hard earned cash.
For example, if you bid $2.25 for the keyword phrase "home
business" you'd pay $2.25 every time a person clicked on
your listing. So for every 100 visitors that click thru to
your site you pay $225.00.
If you converted 2% of you visitors (which is average) and
your product sold for $47.00, you would receive $94.00
profit for every $225.00 you spent.
Now I was never very good at math but this still doesn't
look very profitable to me!
Using the above scenario, you would have to increase your
conversion rate to a minimum of at least 5% before you
started to show a profit, ie 5 sales at $47 for every 100
visitors.
Now using the above scenario the maximum price we should
be paying for ourkeyword bids would be $.94 cents,
ie $94 divided by 100 visitors.
This gives you the absolute maximum price you should be
bidding for your keyword phrases. Once you start bidding
more than this price, unless you can improve your
conversion rate or increase the price of your product, you
run the risk of losing money on your campaign.
So the alternative is to either reduce your keyword phrase
bid price to a level or increase your current website
conversion rate by researching and using targeted keywords
to direct only highly targeted visitors to your site.
A great resource for researching the most suitable keyword
pharase for you campaign is WordTracker. It only takes a
few minutes to discover the exact keywords that will
attract highly targeted traffic for your pay per click
search engine campaign.
Grab a free trial at:
http://www.profitunity21.com/wordracker.htm
And finally, once you have developed and created a
successful advertising campaign, ie you received a positive
Return on Investment (ROI), REPEAT the process over and
over again for maximum profits.
Dave Isaacs is the co-author of "Your Journey to Freedom",
an online marketing newsletter where even if you only went
to school to eat your lunch, have no income and you're deep
in debt, you can learn how to really succeed online...
http://www.infinite-revenue.com/ezine/
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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