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10 Steps to Advertising Success
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Ask any business person who's website is at the top of the
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May, 2004 How to Maximize Search Engine Traffic Of all the traffic websites could generate ONE traffic source stands head and shoulders above the rest Search Engine Traffic. Specifically, traffic from google.com and yahoo.com - the leaders in...
Marketing and Multiple Streams
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Net Marketing: A Passion Or An Obsession?
It had been a long day. I'd started at 4 a.m. reading and sifting through a mountain of emails; placing ads in ezines; researching new ezines to place more ads; writing an article; editing two other articles; and just trying to learn a few things along the way. I promised myself I would take some time to relax and lay in the pool. By 8 p.m., I was still on the computer…tired, grouchy and hungry. I never did spend any time in the pool.
Desperately needing a break, I went outside to sit on the patio. As I was sitting there, I asked myself, "Why am I doing this? Why am I spending 10-12 hours in front of the computer?"
Asking myself those questions caused other ones to flood into my mind. First they were:
- When was the last time I sat outside and just listened to the summer night sounds? - When was the last time I read a book for pleasure and not to learn something? - When was the last time I called my best friend just to chat? - When was the last time I REALLY listened to what my husband was saying… when my mind was not working on headlines/ad copy? - When was the last time I went to dinner and a movie with my husband? - Do I really need to get up at 4 a.m.?
Then those questions led to THESE questions:
- Why did I get into Internet marketing in the first place? - Are the elements that attracted me in the beginning still there? - Where do I see myself three years from today…five years from today? - Where does Net marketing fit in my life…and do I still have a life? - Do I really need to get up at 4 a.m.?
And those questions led to THESE questions:
-
Why do I feel so driven to get so much done in one day? - How much time each day do I want to devote to marketing? - What am I trying to accomplish each day (in Net marketing)? - Do I really need to get up at 4 a.m.?
And FINALLY:
- Has Internet marketing gone from a passion to an OBSESSION? - Am I still having fun? - Do I really need to get up at 4 a.m.?
I suspect these are questions we ask ourselves frequently. I think we ask these questions when we are tired, burnt-out and frustrated…those times when we feel like failures and think we're never going to "get it."
I know that's how I felt that evening.
I was able to answer some of the questions. Some I still need to think about. In particular, trying to understand where that thin line between a passion and an obsession is.
I think we HAVE to step away from the computer every once in a while. We NEED to ask ourselves these questions and explore the answers we come up with. And here are perhaps the two most important questions of all:
- Am I ignoring the special people who enhance my life? - Am I forgetting that I only have today?
"It is not the length of life, but the depth of life." Emerson
P.S. I threw my alarm clock in the garbage.
About the Author
Jo McNamara lives in Orlando, FL, with 8 cats and 1 husband. Find out how an "Average Jo" was able to say, "Good-bye" to alarm clocks (it's in the garbage); rush-hour traffic; time clocks and…"Hello" to earning a comfortable living in Internet marketing. Go to: http://www.what-works-online.net Or mailto:what_works_online@sendfree.com
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
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