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13 Ways To A Build A List Of Readers Of Your Ezine
If you have an ezine or online newsletter you want to send it to potential customers. In order to send it you need a list of people who want to receive it. This article is about how you build a list of subscribers to your ezine.
There are many...
Drive People to Your Site to Buy Your Products
Drive People to Your Site to Buy Your Products Judy Cullins © 2003 All Rights Reserved. Bring those visitors back for more, applauding you and saying BRAVO! They will create a buzz about your great site, and send you many more visitors through word...
Ezine Secrets to Success
Get Readers' Attention
Ezines have quickly become highly effective online marketing
tools. Their sheer numbers are overwhelming evidence of their
popularity. Each week, dedicated readers' access hundreds of
thousands of ezines-- covering...
Proof That First Impressions Really Do Count!
Want to hear something that will really blow you away? When I heard this tale I literally jumped in the air and shouted, "YES!" because I had discovered the reason why so many people are DOOMED to failure... before they even start! Hopefully after...
Return To The Basics For Web Success
I was watching Barry Bonds, of baseball's San Francisco Giants, when he hit a home run recently. At age 38, he is the most feared and respected hitter in the game. For those that don't know, last year he broke the single season homerun record and...
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Selling Yourself to Reach Online Success
Usually, success in an online business depends upon selling outstanding products or representing really good affiliate plans. But just as important in getting people to buy from you is your business image. In this article we will look at how to define that image and sell yourself to help your potential customers decide to buy your products.
There are several things to think about when developing your online image. But it's no different from preparing a resume or a personal history. You'll want to look at your education or training, work experience, and your life experiences, and how all of this defines you as an individual in such a large marketplace.
We start with education, because that's the point where our lives began to take a definite shape. Think about what part of your education relates to who you are. Is it the favorite grade school teacher who unlocked your ambition to learn? Or is it special talents your high school studies or extra curricular activities revealed?
Remember, your personal level of education not so important. It's how your educational background helps define who you are and how well you can help others online.
Next, start thinking about your life experiences. What large events in your life like being married or single, raising children, and maintaining long-time friendships helped shape you? What would you change or keep the same assuming you'd have control over such matters? What have you gained from your experiences in life?
Then examine your work history. What occupation did you start out in? (This includes what has been traditionally known as "home maker", or household manager, if you will.) What various skills did you obtain? What other occupations have you had? What things about traditional employment brought you to the Internet looking for income?
Now try to decide how your education, life experiences, and work experience translate into your online goals. In general, how much income do you expect to replace with income from online? What do you think your niche market is? (This is defined by what type of customer you focus your business on.) How does your business fit into the large scheme of Internet marketing?
Okay, you say, now I have a handle on who I am. I have an image. What do I do with it?
How is it going to help me sell products?
Well, announce it to the world. * Tell * people who you are.
Work up an online resume or an "About Us" page for your site. Include key points from your self-searching. Make yourself into a real, live human being with whom your customers can do business and enjoy visiting again and again.
Publish your name, address, phone number, and email address. You needn't worry about being swamped by phone calls and letters. In five years online I've had one customer ever call me, and it was not to complain. I've had one letter, and it was for more information. Emailing is so much easier and it saves long distance rates and postage. (I don't have a toll free number yet, so it's their nickel to call me.)
Provide a self-photo. Without undue cost, "put your best foot forward" by having it taken professionally. It should be the "real you", not some computer enhanced alter ego that portrays you better than you actually are. Don't be afraid to update the photo regularly to show you developing in your career.
Finally, let's talk a little about being professional. I'm not referring to how you phrase your sentences or how fancy your vocabulary is. Instead, I'm recommending you try to be realistic - confident without hype and humble without putting yourself down. In short, be yourself.
In your comments and publications avoid sarcasm. Some people may catch the humor while others may be offended by it. Don't issue ultimatums like, "If you're not willing to [so and so], then you don't belong in this business." These folks are your prospects or have signed up under you. They are expecting your help and example, and you wouldn't want to push them away from making a decision to buy.
When all is said and done, what you say and do online brands you to those with whom you come in contact. It would be far better to take time to brand yourself in a positive light than to leave your image to chance by neglecting your online presence.
About the Author
Brian Moore publishes 'BizOps Secrets', a complete ezine resource for online success. Subscribe and receive a free 5 line classified ad. Here's the address: mailto:add_me_please@sendfree.com. AllPro BizOps, Proven Business Secrets That Work Online http://www.allprobizops.com
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The Ezine Directory |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
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