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10 Steps to Advertising Success
Millions of people marketing on the Internet try to grab the attention of all the rest daily. How does a beginner, a "newbie", if you will, figure out how to write an ad that pulls in responses? First, do we even want to write our own ads, what...
How "Available" are YOU?
The internet can be pretty scary at times. Do you realise how easy it is to access your personal information? Your phone number, name, address? Even get driving instructions on how to get to your location (if you`re in the USA)?? Did you know...
My Dumbest Marketing Blunder And How You Can Avoid It
When I started submitting Ezine articles, I never realized their true power. I was just happy to see the articles being published. I expected to get some traffic and hopefully some sales. I would have laughed if you told me those early words...
Postcard Marketing Your Small Business
One of the best marketing strategies a business or organization can use is postcards. Even before the arrival of online postcard printing and mailing services, postcards had a good reputation amongst guerilla marketers because: They are...
You Belong in the Spotlight
You Belong in the Spotlight: Promoting your business by writing and speaking Having a strong publicity strategy is key to staying in business. With so many competing images in the marketplace, it’s critically important to maintain a high profile....
 
The Art Of Writing Powerful Classified Ads

One powerful little classified ad can make you
a fortune! It will sell your product or service
for months, even years, to come in any
advertising venue you choose. On the other
hand, a weak ad won't produce enough income
to justify the time it takes you to write and
submit the poor little thing.

Writing great ad copy may be an art form, but
it's an art that can be easily learned with a
little guidance and a little practice.

So stop wasting your time writing useless
weak ads. You can write powerful ad copy
every time if you will follow three simple rules.

Rule #1
The headline of your ad must catch the
reader's attention instantly. Surfers scan
ads at near the speed of light and your ad
is competing with a lot of other ads and
information for their attention. The headline
of your ad must bring that surfer to a
screeching halt.

Rule #2
The body of your ad must not only hold
the reader's attention, it should get the
reader excited about your product or
service. You want your visitors eager
and ready buy your product or service
before they reach your site.

Rule #3
The ad must target potential customers for
your product or service. What's called a
blind ad may draw a lot of visitors to your
site, but few will buy, and we are looking
for buyers, not "tire kickers." Right?

To illustrate just how strong an ad can be
when these three rules are followed, I am
going to show you two ads written for the
same product. Let's say I have just gotten
the resell rights to a new Ebook about
how to write great classified ads.

This first ad will demonstrate a weak ad for
this product and doesn't follow the three
rules for writing powerful ads.

Learn To Write Better Classified Ads!

Great new Ebook "How To Write Ads
That Sell,"


by John Doe. John is one of
the leading authorities on online advertising
today and he can help you write like a pro!
Goto:(myURL)

This ad does satisfy the third rule by
targeting potential customers for our product,
but it fails miserable in all other aspects.
That headline isn't going to grab anybody's
attention. And the body of the ad is not
only boring, it is trying to sell the steak
instead of selling the sizzle. People are
not interested in your product or service
per se, they are only interested in what the
product or service will do for them. How will
they benefit from using your product or service
That's the key to writing powerful ads. You
must sell the sizzle, not the steak.

Now let's look at an ad for that same Ebook
that does follow our three rules.

Powerful Ads That Will Make You Rich!

You are only minutes away from creating
powerful cash generating ads that will make
your hit counter explode and your sales
skyrocket - I Guarantee It !
Goto:(myURL)

This is a much better ad. It follows all
three of our rules. It has an attention
grabbing headline. The body of the ad
talks not about the product, but the end
result of using the product. And our
entire ad targets potential customers
for our product. See the difference?

It's just as easy to write a powerful ad as
it is to write a weak one when you know
and follow these three simple little rules.
And remember, you will improve as you
write more and more ads.

I wish you all the best in your classified
advertising campaigns.

About the Author

Bill Daugherty is the editor and publisher of the
marketing and free advertising ezine "E-Power
Marketing." Subscribe free at:
http://www.instantez.com/ezine.html
Visit Bill"s latest project at:
http://www.instantez.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

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  • industry pro interview insider secrets to building your pr campaign

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  • inner directed marketing a new way to prosper in tough times

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

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  • internet marketing success requires a business plan part ii

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  • interviews one of the easiest products to create

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  • interview with michael murray autoresponder basics

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  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 3 what is content

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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