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Case In Point: Getting 24% ROI On Email Campaigns
by Karon Thackston © 2002 http://www.ktamarketing.com So often we hear of individuals who get exceptional returns-on-investment from their advertising campaigns. However, what we don’t often hear are the intimate details of how these people work...
Case In Point: Getting Your List To Respond
by Karon Thackston © 2002 http://www.ktamarketing.com We all wish we could have ultra-responsive mailing lists, don’t we? The dream of most marketers is to send out their ezine and sit back to watch a flood of orders come in. After all, while we...
Making Your Free Ads Work For You!
Advertising needn't be expensive, and for those in the know; advertising can also be free. But occasionally your 'free' ads can get lost in the e-zine jungle. And, unfortunately, many people misuse their free ads. By 'misuse' I mean; do not word...
Network Marketing Success Training- The Art and Secret of MLM PersonaLeadership
by Doug Firebaugh The MLM Leadership Secret. Let me ask you a question: What do you do to get yourself going in the morning for your MLM and Network Marketing business?? Coffee? Excercise? Shower? Brush...
Unexplored Profits Of 'Now' Junky Reseller Rights Products
Why do I call junky reseller rights? If you are marketing online for sometime, you know that reseller rights products are available everywhere on the net now, much like online junk, if you call it. While there are many good products that can fulfil...
 
The Art Of Writing Powerful Classified Ads

One powerful little classified ad can make you
a fortune! It will sell your product or service
for months, even years, to come in any
advertising venue you choose. On the other
hand, a weak ad won't produce enough income
to justify the time it takes you to write and
submit the poor little thing.

Writing great ad copy may be an art form, but
it's an art that can be easily learned with a
little guidance and a little practice.

So stop wasting your time writing useless
weak ads. You can write powerful ad copy
every time if you will follow three simple rules.

Rule #1
The headline of your ad must catch the
reader's attention instantly. Surfers scan
ads at near the speed of light and your ad
is competing with a lot of other ads and
information for their attention. The headline
of your ad must bring that surfer to a
screeching halt.

Rule #2
The body of your ad must not only hold
the reader's attention, it should get the
reader excited about your product or
service. You want your visitors eager
and ready buy your product or service
before they reach your site.

Rule #3
The ad must target potential customers for
your product or service. What's called a
blind ad may draw a lot of visitors to your
site, but few will buy, and we are looking
for buyers, not "tire kickers." Right?

To illustrate just how strong an ad can be
when these three rules are followed, I am
going to show you two ads written for the
same product. Let's say I have just gotten
the resell rights to a new Ebook about
how to write great classified ads.

This first ad will demonstrate a weak ad for
this product and doesn't follow the three
rules for writing powerful ads.

Learn To Write Better Classified Ads!

Great new Ebook "How To Write Ads
That Sell,"


by John Doe. John is one of
the leading authorities on online advertising
today and he can help you write like a pro!
Goto:(myURL)

This ad does satisfy the third rule by
targeting potential customers for our product,
but it fails miserable in all other aspects.
That headline isn't going to grab anybody's
attention. And the body of the ad is not
only boring, it is trying to sell the steak
instead of selling the sizzle. People are
not interested in your product or service
per se, they are only interested in what the
product or service will do for them. How will
they benefit from using your product or service
That's the key to writing powerful ads. You
must sell the sizzle, not the steak.

Now let's look at an ad for that same Ebook
that does follow our three rules.

Powerful Ads That Will Make You Rich!

You are only minutes away from creating
powerful cash generating ads that will make
your hit counter explode and your sales
skyrocket - I Guarantee It !
Goto:(myURL)

This is a much better ad. It follows all
three of our rules. It has an attention
grabbing headline. The body of the ad
talks not about the product, but the end
result of using the product. And our
entire ad targets potential customers
for our product. See the difference?

It's just as easy to write a powerful ad as
it is to write a weak one when you know
and follow these three simple little rules.
And remember, you will improve as you
write more and more ads.

I wish you all the best in your classified
advertising campaigns.

About the Author

Bill Daugherty is the editor and publisher of the
marketing and free advertising ezine "E-Power
Marketing." Subscribe free at:
http://www.instantez.com/ezine.html
Visit Bill"s latest project at:
http://www.instantez.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to profit when your product isnt selling

  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • hunting for niches

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  • importance of marketing offline

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  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing in the future

  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

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  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

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  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

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  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • nine power words to punch up your ads

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  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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