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5 Common Mistakes New E-zine Publishers Make
Everyone's finally catching onto the idea that publishing an e-mail newsletter (or "e-zine") is a super way to market their businesses. But unfortunately I still see many people making the same mistakes that could lead to losing subscribers, and...
Beware Of The Silent Ezine Killer!
Beware Of The Silent Ezine Killer! © 2002 Jason Potash Ezines are everywhere. They're free and readily available. And the fact is, most of your ezine subscribers also subscribe to dozens of other ezines. The sad part is, sometimes "free" comes at...
Earning the Right to Sell with Stats — 10 Steps to Greatness
We could learn a thing or two from pro sports. Baseball players use stats to tell the story of their season and their career. Scorekeepers keep track of every at bat, every hit, every strike out, every run scored and every base stolen. Those...
Pop-Up Windows: A Nuisance or a Gold Mine?
Pop-Up Windows: A Nuisance or a Gold Mine? by Karon Thackston http://www.ktamarketing.com How many times a day do you see them as you surf the Web? Pop-up and pop-under windows have become a widely used marketing tool. But do they work? Are they...
The Trust Factor... How To Earn It From Your Visitors
When you're surfing around on the Web to your favorite sites, what is it about them that makes you come back? What MAKES them your favorite sites? Good, reliable information? Absolutely. But you never would have gotten to that great information if...
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The Right Track
There's an old saying - "Even if you're on the right track, you'll get run over if you just sit there." How many people try to set their business on the "right track" and just never make it? Just what is the "right track"?
You can be relatively sure you are on the "right track" when your business is starting to generate income. Some things you do will be good, and while others may sound good, in reality may not be. Let's take a hard look at one of these strategies.
Did you know there is software available which will allow you to automatically submit your ads to web sites that accept free ads, and to newsletters that do likewise? This software will submit any number of ads you wish, in any frequency you desire.
"Wow - what a great idea!", you might think. I can submit my ads to thousands of these sites with a single keystroke. "What a time saver!"
Some people send out a dozen or more like this everyday. Is this doing them any good? Well maybe yes, and maybe no. Let's first examine the different types of web sites that accept free ads, and why.
Many web sites that accept free ads, do it purely to collect email addresses, which they can then sell as targeted lists. They don't really care if your ad is ever seen. In fact, many have a high limit between 50 and 300 ads. When the next one is submitted, the oldest is dropped, and the process continues.
With thousands of ads submitted hourly, how long do you think your ad will remain on their site - a minute or two - hardly worth your time. The flip side is you will suddenly find a lot more unsolicited email arriving daily from those who bought your email address. If you like receiving unsolicited email, I guess this is good.
Other web sites do care if your ad is seen. So what is their motive? They are trying to build an advertiser base, and
hope you will purchase a paid ad from them. Ads submitted to sites like this usually have a life of a week or more, and can be renewed indefinitely. Their goal is to attract people to their site and hope that you do business as a result of your ad. Some people report great success with this. Others post an ad here and there and wonder why they don't make sales.
Newsletters published on a regular basis that allow free ads, are a different story. When they receive ads, each one is checked manually. They usually only permit one ad per cycle, and if you submit 7-12 ads a day, you will quickly overwhelm their processing capabilities. To them, this is spamming. Because they might receive 500+ ads a day, their only recourse is to "fight fire with fire". What they do is automatically filter out the ads submitted using this type of software. They will never see your ad submissions.
So what does this automatic submission software do for o you. In the first example, your ads might have a useful life measured in minutes. In the second case your ads are "blocked" from the sites that will produce your best results.
Once you are blocked (depending on how they do it) you may never be able to submit ads to these quality sites again - even if you do it manually. Some block at the email address level. Once an address is blocked, their filters will automatically delete your incoming email, whether it is an ad or not.
Maybe that automatic submission software isn't the best hundred bucks you could ever spend.
About the Author
Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: mailto:tipofday-subscribe@topica.com
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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