|
|
Are You Missing The Boat
by Raymond Johnston Jr. I see articles all the time talking of how productive ezine advertising is. I have no doubt that this is true and obviously so do hundreds of thousands of others who are using them to advertise daily. One of the things...
Four Ways To Grow Your Subscriber List
by Raymond Johnston Jr. If you publish your own newsletter or ezine, you are always on the lookout for more quality subscribers. We all continuously look for new sources to grab a few more subscribers. Today, I am going to look at a four ways that...
How To Create a Perpetual Traffic Generator
How To Create a Perpetual Traffic Generator by Michael Southon What runs through your mind when you hear that ezine articles will bring you masses of fr^e traffic, get you higher listings in the search engines, and raise your profile on the web? ...
Scientific Advertising Will Help Turn Gambles Into Profits
Scientific Advertising Will Help Turn Gambles Into Profits Copyright © 2000 Gauher Chaudhry, All Rights Reserved. Advertising is one of the key factors to running a successful business. Most people assume that advertising is a gamble. Either a...
Top Five 2005 Required Marketing Tips Needed To Succeed Updated
When marketing your practice, as well as designing your brochure, web site, business card, flier, advertisement, or other marketing efforts, we recommend investing the time and effort needed to effectively address all these tips. Not one of them can...
|
|
|
|
|
|
|
|
Write a Power Press Release and Get a Feature Story-Seven Times as Valuable as Advertising
Do you send out press releases? Have they brought you financial rewards? If not, you may want to rethink how to write a good one-one that editors pay attention to. If editors noticeand love your press release, they will want to interview you for a feature story. The feature story not only gets you valuable attention, it also brings credibility to you, your products, and your services. It is seven times more valuable than advertising.
For example, in a large city daily newspaper, your feature story can get editorial space worth anywhere from $1500 to over $5000 in "free advertising." This space is worth seven times as much as an ad because it implies the newspaper endorses you.
You have only seven seconds to impress, so be sure your news release has an outrageous heading that includes a benefit. Then, be able to prove it. What do you think of these? "Design Every Part of Your Book as a Selling Tool," "Double, even Triple your Online Sales Through Outrageous Headlines," from which I created this one my Web site: "Double, even Quadruple your Web Sales Through Opt-in Ezines"
Market Yourself Through the Media Interview
Always ask the interviewer is there any problem with mentioning your phone number or Web site address. What good is a feature if your audience can't get in touch with you? They usually
say yes.
The San Diego Union-Tribune responded to my press release with the headline "Seven Sure-Fire Ways to Sell More Books Than You Ever Dreamed Of" by giving me space that would have cost $3000 if I had placed an ad. Funny, they didn't even interview me.
The columnist created her own story.She used this heading: "Workshop Guides Novice Book Authors." One of her highlights said, "seminar participants might be the next John Grisham."
My phone rang off the hook for over a week. I hired an assistant and we took over 100 calls and collected over 60-email address. To each of the latter I sent my monthly eNewsletter "The Book Coach Says..." and got four new book-coaching clients worth thousands of dollars over the next six months. At the same time, my assistants sold 25 books and kits at the back of the room.
You Have What Editors Need
Media editors and radio/TB talk show producers want and need human interest, and newsworthy stories. You have what they need-solutions to problems their particular audiences have.
About the Author
Judy Cullins: author, publisher, book coach _Ten Non-techie Ways to Market Your Book Online_ _Write Your eBook or Other Short Book-Fast!_ http://www.bookcoaching.com/teleclasses.shtml Subscribe to FREE ezine "The Book Coach Says..." Email: Judy@bookcoaching.com 619/466-0622
|
|
|
|
|
Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
  |
The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
  |
e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
  |
BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
  |
Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
  |
Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
  |
News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
  |
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
  |
Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
  |
Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
  |
Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
  |
OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
  |
E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
  |
EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
  |
Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
  |
My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
  |
Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
  |
Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
  |
Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
  |
Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
  |
|