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Bringing the World to Your Door
Before becoming a netpreneaur, I was an entrepreneur. First, I owned a successful child care center which grew to capacity in less than two years. When I sold that, I bought a little flower shop that had less than 300 customers and grew it to what...
DO WHAT I TELL YOU OR YOUR WEB SITE WILL NEVER BE FOUND!
DO WHAT I TELL YOU OR YOU WEB SITE WILL NEVER BE FOUND! By: Rich Brunelle Over the past year I have often joked that Search Engines dictating how web sites are built. And, now I look at it with less and less humor. Doesn't anyone else have...
Mr
AFAIK - As far as I know AMEX - American Express AR - After rebate AT - Anandtech.com (Hot Deal Forum) B&M - Brick and mortar store (A physical retail store as opposed to an online merchant) B1G1 or BOGO - Buy one get one free BB- Best Buy BTW - By...
Myths on Top Search Engine Rankings & Link Popularity
What urged me to write this enlightening article about top search engine rankings and link popularity, is the dodgy disorder and misinformation, when it comes to promoting a web site on the Internet. Let's break down some myths that devastate your...
Top 5 Tips for Frustrated Affiliate program Marketers
You may use this article for reprint, as long as it remains unaltered and the resource box and author information are included. - Isaiah Hull Top 5 Tips For Frustrated Affiliate Program Marketers Do you go through affiliate programs like most...
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Don't Envy The Gurus - Be One!
Who says you don't have what it takes to be a guru? True, there are so many self-proclaimed gurus online these days, it seems extremely crowded.
But this applies to only a few areas, like Internet marketing. Who's to say you couldn't become 'the expert' in a more specialized niche?
If you think about it, you'll realize that you probably already have the knowledge inside you. Get ready to unleash the guru within!
At the beginning, position yourself as a knowledgeable source on your subject,
who is willing to share his/her information with others. Offer free information on discussion boards and forums.
Any of the following will fit the 'free
information' bill:
A free report dealing with a want or need, showcasing your expertise/ information, and how it can fill a void or fix a problem.
General instructions on how to do
something of interest to your niche (in doll making, for example, this could include easy techniques to prepare a porcelain head mold, working with kilns or general instructions on easy techniques to customize a dress pattern)
Spread The Word on Your Guru Status
A guru isn't shy about spreading the word about himself/herself. Don't you be, either! Few things draw new business like the offering of a new product or service by a guru.
So how can you spread the word quickly? Try the following:
* Press Releases. You can distribute these through online resources and off. Some online sources to investigate include:
http://www.prweb.com
http://www.solonews.com/index.shtml
http://www.globalprmedia.com
Just keep your release
to a page and a
half, at the most. Double-spaced.
Always put your most important information in the first two paragraphs, in case the reader decides not to finish the document! And never make a blatant sales pitch in your
press release. It'll be tossed/ deleted, trust me.
If possible, link your announcement to a current trend, giving it a news 'hook.' Give it some relevance to what's going on in the world. You'll improve your chances of getting picked up this way.
*Articles To Offline and Online Media.
Write informative articles based on your personal experiences and knowledge. Submit an ongoing series to article directories, like-minded web sites, post them in your own newsletter, send to offline newspapers and magazines, etc.
One article won't do it - you have to create continued exposure.
Don't forget to include a 4-6 line resource box at the bottom of all online articles you submit. Same with offline media - they always have an 'about the author' paragraph
at the bottom articles written by non-staff personnel.
All of these efforts will result in increased sales, as people like doing business with a helpful expert. It ups the perceived value of your product or service immensely.
Realize that the Internet is still wide open for those seeking guru status. Just pick your niche and get going!
About the Author
Paula Morrow heads Ideal Marketing
Corporation, specializing in information products and training for newbie netpreneurs. Subscribe to IDEALProfits, now read in 12 countries, and receive 5 bonus ebooks! http://www.idealmarketingcorp.com/subscribe.html
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