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Branded Email In The Real Estate Industry
You’re in the real estate industry, and that means you’ve got a brand. Chances are, you’ve spent quite a bit of money to build that brand, whether it’s through franchising fees, marketing, websites, business cards, other print materials,...
Checklist: Do I Need to Replace My Chimney Cap?
As you are cleaning leaves out of your home’s gutters, dealing with Christmas lights, or adjusting a satellite dish, don’t forget to evaluate your chimney caps while you’re on the roof. Chimney caps are those mesh-sided enclosures (usually made of...
This Winter, Provide Water For The Birds
Even the most novice bird watcher places a bird feeder out in winter, what strikes me, is the number of experienced bird watchers who do not provide water for the birds during winter.
The energy expanded looking for a fresh water source could be...
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A man's home is his castle, as the saying goes. But homes today don't normally feature ramparts, drawbridges, moats and six-foot thick stone walls to keep out unwanted visitors. Today, a house alarm, and preferably a managed home security system,...
Your Guide to Wireless Security Cameras
The use of wireless security cameras has been gaining in popularity over recent years. This can be for many reasons. Some people use wireless security cameras to make their home secure and to monitor their home. Other people use them to...
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"Home Security Systems Do Not Discriminate In Katrina Aftermath!"
Only a few weeks ago, most people never gave much thought about having a security system for their home or business. But, after the looting and violence during and after Hurricane Katrina, sales have grown tremendously. Electronic Home and Business Security sales around the country are estimated to be around $28 billion per year. That number is estimated to increase by nearly 20% by the end of 2005.
While the whole subject of looting has become a touchy (and even political) issue for most people, which is largely due to the medias portrayal of the situation, security systems show no descrimination to an individuals race, social status, age, or gender. They also do not subscribe to any political parties or even listen to talk radio.
But, home and business security systems continue to play a large role in the rebuilding of homes and businesses in the devastated communities along the Gulf Coast. More homeowners and business owners than ever are planning on installing security systems ranging in sophistication. Kathy Lott, a home owner in Hattiesburg, Mississippi, said, "I've never given it much thought before, but after watching all the looting and fighting on tv, I figured it was worth a hundred dollars just to have the securiy it provides."
Although much of the spotlight has been on the local power and
phone companies, local and online security retailers are busy trying to meet the demands of recent inquries in the aftermath of Katrina. Gaston Collins, owner of Home Security Superstore and online at www.Best-Home-Security.com, says that he has had more orders in the last 2 weeks, than the whole Christmas season last year.
"Because of the long re-building process for the damaged communities, we're not expecting business to slow down until probably next spring, which is good news for us. We'll probably need to hire a few more people on top of the two we hired this week," he says. "As long as guys like Rush Limbaugh and other people in the media continue to push the subject of looting and violence, I'm sure we'll continue to see an increase in sales," says Gaston.
So it seems as though preparing for a disaster has consisted of gathering food, water, and batteries in the past - It will now include installing and checking your security system.
About The Author
Gaston Collins, owner of Home Security Superstore and online at http://www.Best-Home-Security.com lives in the devastated town of Hattiesburg, Mississippi and is a regular contributor to the Security Industry.
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