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Begging Your Trust in Africa
The syntax is tortured, the grammar mutilated, but the message - sent by snail mail, telex, fax, or e-mail - is coherent: an African bigwig or his heirs wish to transfer funds amassed in years of graft and venality to a safe bank account in the...
Business Card Etiquette
When doing business abroad it is important to understand the local culture. Culture includes areas such as a country’s norms, values, behaviours, food, architecture, fashion and art. However, one area of culture that is important for the...
Colorblind People, can they really read your web site?
I once created a notepad-like editor. It is possible with this editor to write Russian text on a western Windows without using a Cyrillic keyboard in front of your computer.
This software is equipped with an on screen Russian keyboard which...
Managers: Why PR is SO Key
When outside audiences important to your operation do not understand what you are all about or, worse, harbor misconceptions, inaccuracies, untruths and false assumptions about you, you are likely to suffer negative, key audience behaviors...
Residual Income -- Making Money while You Sleep
What exactly is Residual Income?
"Residual income is the reason that MLM business opportunities can be so lucrative. It's the reason why as many as 10% of new millionaires made their money in MLM... and who knows how many settled for just ...
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10 Tips for Effective Email Sales Letters
1. Write Your Objective - Before you write your sales letter, write down your marketing objective. Is it to generate inquiries about your products? Is it attract subscribers to your ezine? Is it to find a joint venture partner? Having an objective will help you focus your copy.
2. Make A List Of Your Product’s Benefits - How will it improve your prospect’s life? How will it save them money or time? How will it make them more productive? Use the top three or four benefits in your email. Be specific and tone down the hype.
3. Spend Time Creating Effective Subject Lines - Don’t rush through this task. A subject line is the equivalent of a print headline. If it doesn’t catch their attention right away, a reader won’t bother opening the message. Avoid writing cute puns or play-on-words. Make your subject line sound valuable to your prospect. For example, “5 Ways To Increase Your Web Traffic.” Using this “How To” approach is one of the most powerful tactics in advertising. People are always hungry for info on how to increase sales, save time or increase productivity.
Another effective technique is to ask a question: e.g. “Need More Web Traffic?”
4. Select Your Words Carefully - With the increasing use of anti-spam software, even legitimate “opt-in” emails often get blocked. You need to choose words that prevent your email from being filtered out. Never use the word “free” in a subject line. For a list of words to avoid, visit this site: http://spamassassin.org/tests.html
5. Use A Casual Tone - Nothing turns off a reader faster than stiff, formal language. You’re not writing a college essay. Write your email as if your were writing to a friend.
6. Use Short Sentences - They’re easier to read and
sound more conversational than long sentences. Keep your sentences crisp and snappy. And use short words rather than long.
7. Use Bullets To Highlight Benefits - People tend to scan email rather than read every word. Bullet points makes it easy for a reader to quickly catch key information on your product or service.
8. Use Testimonials - Nothing builds confidence in your product quicker than comments from satisfied customers. Collect testimonials whenever you can. Include the customer’s first and last name. Comments that use initials, like “J. Smith,” are not credible.
9. Hyperlinks Should Be Specific When you insert a link into your email, make sure it takes the prospect to the specific info you referred to in your letter. Don’t just link to your homepage and expect the prospect to search for your offer. Your response will drop significantly.
10. Offer An Incentive To Get The Prospect To Take Action Now - It’s not enough to publicize your product, you want the prospect to take action. At the end of your email, tell the prospect what they should do next. Sign up for your newsletter? Visit your website? Download an ebook?
You’ll get a better response if you offer an incentive for them to take action. Offer a limited time discount. Give them lots of bonuses. Enter them into a contest. They’re tons of incentives you can come up with.
Dave Coyne is a copywriter, marketing consultant and president of DC Infobiz - http://www.dc-infobiz.com. Get his FREE REPORT “Start A High Income, Low Risk Home Business And Never Create A Product, Write An Ad or Talk To Anyone.” Send an email with REF006 in the subject line to: dcinfobiz@GetResponse.com
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Language Tools |
Translation of text and web pages between English and several European languages. |
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Language - Wikipedia, the free encyclopedia |
Gestures are a part of human language too. Some invented human languages have ... In human languages, the symbols are sometimes known as lexemes and the ... |
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English language - Wikipedia, the free encyclopedia |
Estimates about second language speakers of English vary greatly between 150 million ... Distribution of first-language native English speakers by country ... |
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Free Translation and Professional Translation Services from SDL ... |
SDL International is the world's number 1 provider of free and professional language translation services for websites and documents. |
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AltaVista - Babel Fish Translation |
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babelfish.altavista.com |
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yourDictionary.com • Comprehensive and Authoritative Language Portal |
Comprehensive index of on-line dictionaries in more than 200 different languages. Includes an index of on-line grammars, word of the day by email, ... |
www.yourdictionary.com |
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iLoveLanguages - Your Guide to Languages on the Web |
The Human-Languages Page is a comprehensive catalog of language-related Internet resources. The over 1900 links in the HLP database have been hand-reviewed ... |
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AltaVista - Babel Fish Translation |
AltaVista Babel Fish provides the online text and web page language translation! ... Select from and to languages, Chinese-simp to English, Chinese-trad to ... |
world.altavista.com |
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BBC - Languages - Homepage |
Learn French, Spanish, German, Italian and other languages with the BBC. Start up with our courses or brush up with our audio magazines. |
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Online Dictionaries and Translators |
online dictionaries that assist in the conversion from one language to ... If the dictionary only translates from one language to another you will see this ... |
www.word2word.com |
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The Klingon Language Institute |
Nonprofit organization offers language tutorials, related merchandise, mailing list and membership information. |
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MARC Code List for Languages |
MARC Code List for Languages prepared by the Library of Congress Network Development and MARC Standards Office. |
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Python Programming Language -- Official Website |
Home page for Python, an interpreted, interactive, object-oriented, extensible programming language. It provides an extraordinary combination of clarity and ... |
www.python.org |
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SYSTRAN Language Translation Technology |
Machine translation products. Free online translation available (the engine used by Altavista's Web translator) - English to French, German, Italian, ... |
www.systransoft.com |
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Project MUSE - Language |
Language, the official journal for the Linguistic Society of America, ... Edited by Brian Joseph , Language serves a readership of over 7000 and has been ... |
muse.jhu.edu |
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Learn a Language :: English, Spanish, German, Italian, French ... |
English language courses online: e-learning, learn English online, ... English language learning events,news, conferences, workshops and seminars ... |
www.edufind.com |
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Parlo - Welcome to Parlo - learn to speak a new language. |
Parlo helps you learn English, French, Spanish and other languages with free online courses, music, a magazine, flash cards, chat rooms, message boards and ... |
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PHP: Hypertext Preprocessor |
PHP is a server-side HTML embedded scripting language. It provides web developers with a full suite of tools for building dynamic websites: native APIs to ... |
www.php.net |
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Ethnologue, Languages of the World |
Home page of ethnologue.com, a searchable database of language resources. |
www.ethnologue.com |
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Language Log |
Weblog run by University of Pennsylvania phonetician Mark Liberman, with multiple guest linguists. |
itre.cis.upenn.edu |
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