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Cyber Crooks Go "Phishing"
"Phishing," the latest craze among online evil-doers, has nothing to do with sitting at the end of a dock on a sunny afternoon dangling a worm to entice hungry catfish. But, if you take their bait, this new breed of online con artist will hook...
Extended Enterprise In The Nesting And Cutting Business
In Italy there are a lot of small and medium enterprises (SME) that often act as subcontractors to bigger firms.
For example, most of the Italian shoes come from industrial districts, where the organization heavily relies on subcontracting. ...
Keeping your business event entertainment clean, not obscene: Amusing Without Abusing
When John Hakel decided to hire a comedian for one of his company's events, he knew that hiring the right comic would be no laughing matter. As the Director of the Association of General Contractors of California, Hakel plans dozens of events each...
Managers: Why Not PR Like This?
I mean public relations that presumes from the get-go that the right message, strategy and communications tactics can change perceptions among each of your business, non- profit or association audiences. And do so in a way that produces the...
Protect Your Business With Non-Disclosure Agreements
Every business should protect proprietary information when dealing with independent contractors, vendors and other businesses. The best way to do this is to use a non-disclosure agreement, often referred to as an “NDA.” What is an NDA? An NDA is...
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Service Professions: Does Your Website Follow These 5 Simple Rules For Getting More Clients?
There are literally thousands of different options, styles and formats to choose from when designing your service professional business website. But there are 5 things every site needs to be successful:
- Client-centric and easy to remember name(s)
Your website can have more than one domain name that directs potential clients to the single site. Your service professional business website should have at least two domain names. One being your name, which is the most likely thing a client will try if they don't have your web address handy, e.g. www.bethmlyons.com or www.michaelport.com and should be something that speaks to the market you serve, e.g. www.techiecoach.com, or www.smallbusinessexcellence.com.
- Something that grabs your client's attention
You have 3 seconds to grab your potential client's attention before they leave, potentially forever. Engage their passion, inspire their imagination, and give them something of value in exchange for their email address.
- Language that speaks directly to your target market
Your site should speak to the needs and desires of your target market in language your client uses and understands. Offer specific solutions, and describe the benefits of they'll experience from working with you.
- Success stories that establish you as an expert
Demonstrate your expertise. Share your personal story. Share success stories and testimonials from past and current clients.
- A Call to Action
You must have a clear 'call to action'. What do you want your visitor to do? Your 'call to action' must be one which is easy and obvious for your potential client to take (sign up for your newsletter, special report, etc.).
If you include each of these 5 things, and you provide solution-oriented offers to the current needs and desires of your target audience, you’ll not only distinguish yourself from other service professionals, you’ll lay the foundation for ongoing web-based success.
Visit http://www.awardwinningwebcourse.com for a simple, step-by-step guide to developing highly effective websites.
About the Author
Michael Port is known as the guy to call when you’re tired of thinking small. http://www.MichaelPort.com.
Beth M. Lyons has over 15 years of experience helping the not-so-technical among us master the techniques they need and want to use. http://www.techiecoach.com
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Language Tools |
Translation of text and web pages between English and several European languages. |
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Language - Wikipedia, the free encyclopedia |
Gestures are a part of human language too. Some invented human languages have ... In human languages, the symbols are sometimes known as lexemes and the ... |
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English language - Wikipedia, the free encyclopedia |
Estimates about second language speakers of English vary greatly between 150 million ... Distribution of first-language native English speakers by country ... |
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Free Translation and Professional Translation Services from SDL ... |
SDL International is the world's number 1 provider of free and professional language translation services for websites and documents. |
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AltaVista - Babel Fish Translation |
Select from and to languages, Chinese-simp to English, Chinese-trad to English, English to Chinese-simp, English to Chinese-trad, English to Dutch ... |
babelfish.altavista.com |
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yourDictionary.com • Comprehensive and Authoritative Language Portal |
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iLoveLanguages - Your Guide to Languages on the Web |
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AltaVista - Babel Fish Translation |
AltaVista Babel Fish provides the online text and web page language translation! ... Select from and to languages, Chinese-simp to English, Chinese-trad to ... |
world.altavista.com |
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Learn French, Spanish, German, Italian and other languages with the BBC. Start up with our courses or brush up with our audio magazines. |
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The Klingon Language Institute |
Nonprofit organization offers language tutorials, related merchandise, mailing list and membership information. |
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Python Programming Language -- Official Website |
Home page for Python, an interpreted, interactive, object-oriented, extensible programming language. It provides an extraordinary combination of clarity and ... |
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SYSTRAN Language Translation Technology |
Machine translation products. Free online translation available (the engine used by Altavista's Web translator) - English to French, German, Italian, ... |
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Project MUSE - Language |
Language, the official journal for the Linguistic Society of America, ... Edited by Brian Joseph , Language serves a readership of over 7000 and has been ... |
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Learn a Language :: English, Spanish, German, Italian, French ... |
English language courses online: e-learning, learn English online, ... English language learning events,news, conferences, workshops and seminars ... |
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Parlo - Welcome to Parlo - learn to speak a new language. |
Parlo helps you learn English, French, Spanish and other languages with free online courses, music, a magazine, flash cards, chat rooms, message boards and ... |
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PHP: Hypertext Preprocessor |
PHP is a server-side HTML embedded scripting language. It provides web developers with a full suite of tools for building dynamic websites: native APIs to ... |
www.php.net |
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Ethnologue, Languages of the World |
Home page of ethnologue.com, a searchable database of language resources. |
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Language Log |
Weblog run by University of Pennsylvania phonetician Mark Liberman, with multiple guest linguists. |
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