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Five Things More Important to Buyers than WHAT You're Selling - I
Article I of a two-part series. For Article II http://www.giantpotatoes.com/article202.htm No matter what customers say they want, what they're really looking for is "something special." They can't quite describe it, but when they find it,...
How To Get An Extension To File Your Business Tax Returns
Yes, the tax season is upon with the first filing date for some businesses being March 15, 2005. If you can’t imagine getting your tax returns together by that date, you need not worry. The IRS automatically gives you an extension if your file...
How to write more powerful brochures, leaflets and catalogs
Probably the most interesting thing about brochures and leaflets is that they’re seldom read in what we’ve come to know as the right order – as you would read a book. Rather in the same way that many people read magazines in dentists’ waiting...
Press Release

Mass Text to Speech Telephone Notification Tool Calls Millions in Under an Hour in Multiple Languages
- The first and only solution created with simplicity in mind, the Surfsimple Telephone Notification System released a new version of their popular Telephone Notification System. The service is currently used...
Moving Key Audiences to Take Action?
You know, those really important outside groups of people whose behaviors can help or hinder any business, non-profit or association manager in achieving his or her objectives? Are you persuading those key stakeholders – especially those whose...
 
The Language Of Business

There are certain concepts that successful business
owners create, and then refine, over and over again. Does
your business have a mission statement? Have you defined the
strategies and objectives of your business? What if a lender
asks about your ROI?

Successful business people talk to each other in these
terms. (If you're curious, skip ahead to the end of this
article and read other concepts that you need to define to
increase your chances for business success.) If you're not
familiar with these concepts, brush up on the "language" of
business. Spending your energy defining and applying these
concepts to your business can build a strong, solid
foundation.

Plan on spending some time crafting these terms as they
relate to you and your business. The language of business
provides a handy framework for review, but there is so much
more to each of the concepts than its dictionary definition.
In order for the concepts to be effective, it's necessary to
internalize and use them daily. And keep in mind how not
using these principles in your business may cause problems
later on. Consider these events:

--The dot.com, Enron, and WorldCom fiascos are excellent
examples of what can happen when businesses forget about the
basics. Some folks decided they were smarter than more than
a hundred years of proven-to-work business concepts.

--Established business owners who are stuck. To date, I have
not worked with an established business that is able to
provide me with a basic business plan-vision, mission,
objectives, strategies, etc. Some companies did create a
plan for funding purposes but haven't looked at it for years
and years. If you're running your business properly, you're
looking at your business


and marketing plan at least once a
week.

--The blackout on the east coast taught us to make sure we
have backup plans and that our web hosting companies have
back up servers, too. Do you know that most companies are so
computerized that their customer service departments don't
know how to process orders?

--Your death. Many business owners don't consider this
possibility at all. The goal is that in case of an
emergency, illness, death (or even a vacation!), your
business will run efficiently without you. Is your business
this ready?

Weaving these ideas into the operation and administration of
a business produces clarity and helps management to make
informed decisions, save time, and reduce expenses. Yes,
some businesses function well without the groundwork for a
time. However, at some point within the first five years,
the owner(s) end up "stuck" or decide to sell their
businesses. It's then that they realize that the missing
piece-yes, you got it-is that they're not speaking the
language of business -yet!

Have you added these concepts to your business?

Vision Statement
Mission Statement
Objectives
Strategies
Marketing Plan
Ideal Client Profile
USP (Unique Selling Proposition)
ROI (Return on Investment)
Assets
Liabilities
Back up Plans
Operations/Procedure Manual
Licenses
Insurance
Customer Service
Asking for Help
Hiring Help
Networking

About the Author

© 2003 Maria Marsala, Business Growth Specialist.
Helping you attract clients and improve your bottom
line by providing blue chip methods, practical ideas and
proven systems for businesses growth. Request a
consultation or join Elevating Your
Business Ezine now. Visit http://coachmaria.com

 

Language Tools
Translation of text and web pages between English and several European languages.
www.google.com
 
Language - Wikipedia, the free encyclopedia
Gestures are a part of human language too. Some invented human languages have ... In human languages, the symbols are sometimes known as lexemes and the ...
en.wikipedia.org
 
English language - Wikipedia, the free encyclopedia
Estimates about second language speakers of English vary greatly between 150 million ... Distribution of first-language native English speakers by country ...
en.wikipedia.org
 
Free Translation and Professional Translation Services from SDL ...
SDL International is the world's number 1 provider of free and professional language translation services for websites and documents.
www.freetranslation.com
 
AltaVista - Babel Fish Translation
Select from and to languages, Chinese-simp to English, Chinese-trad to English, English to Chinese-simp, English to Chinese-trad, English to Dutch ...
babelfish.altavista.com
 
yourDictionary.com • Comprehensive and Authoritative Language Portal
Comprehensive index of on-line dictionaries in more than 200 different languages. Includes an index of on-line grammars, word of the day by email, ...
www.yourdictionary.com
 
iLoveLanguages - Your Guide to Languages on the Web
The Human-Languages Page is a comprehensive catalog of language-related Internet resources. The over 1900 links in the HLP database have been hand-reviewed ...
www.ilovelanguages.com
 
AltaVista - Babel Fish Translation
AltaVista Babel Fish provides the online text and web page language translation! ... Select from and to languages, Chinese-simp to English, Chinese-trad to ...
world.altavista.com
 
BBC - Languages - Homepage
Learn French, Spanish, German, Italian and other languages with the BBC. Start up with our courses or brush up with our audio magazines.
www.bbc.co.uk
 
Online Dictionaries and Translators
online dictionaries that assist in the conversion from one language to ... If the dictionary only translates from one language to another you will see this ...
www.word2word.com
 
The Klingon Language Institute
Nonprofit organization offers language tutorials, related merchandise, mailing list and membership information.
www.kli.org
 
MARC Code List for Languages
MARC Code List for Languages prepared by the Library of Congress Network Development and MARC Standards Office.
www.loc.gov
 
Python Programming Language -- Official Website
Home page for Python, an interpreted, interactive, object-oriented, extensible programming language. It provides an extraordinary combination of clarity and ...
www.python.org
 
SYSTRAN Language Translation Technology
Machine translation products. Free online translation available (the engine used by Altavista's Web translator) - English to French, German, Italian, ...
www.systransoft.com
 
Project MUSE - Language
Language, the official journal for the Linguistic Society of America, ... Edited by Brian Joseph , Language serves a readership of over 7000 and has been ...
muse.jhu.edu
 
Learn a Language :: English, Spanish, German, Italian, French ...
English language courses online: e-learning, learn English online, ... English language learning events,news, conferences, workshops and seminars ...
www.edufind.com
 
Parlo - Welcome to Parlo - learn to speak a new language.
Parlo helps you learn English, French, Spanish and other languages with free online courses, music, a magazine, flash cards, chat rooms, message boards and ...
www.parlo.com
 
PHP: Hypertext Preprocessor
PHP is a server-side HTML embedded scripting language. It provides web developers with a full suite of tools for building dynamic websites: native APIs to ...
www.php.net
 
Ethnologue, Languages of the World
Home page of ethnologue.com, a searchable database of language resources.
www.ethnologue.com
 
Language Log
Weblog run by University of Pennsylvania phonetician Mark Liberman, with multiple guest linguists.
itre.cis.upenn.edu
 
 

 
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