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Attract Investors and Key Employees
How to Attract Investors and Key Employees: YOU MUST PACKAGE YOUR COMPANY! You have come a long way on your path to realizing your business goals and dreams. You had a great idea for a product or service. You recognized a need in the marketplace...
Creating a Vision
Creating a Vision (reprinted from Semiconductor Magazine, March 2000) by Dr. Marilyn Manning CSP, CMC To sell your product or service, you need vision. To attract investors, you need vision. To market yourself, you need vision. Is this article, I...
How To Take The Pain Out Of Performance Reviews
The Painful Approach
For many years, "performance management" was of an annual event dreaded by both the management and the workforce. For a week or two every year the manager would virtually isolate himself and ponder the stack of review...
Leadership In A Fearful World
We are living in a fearful world! Would you like to become the kind of leader the world hungers for in these challenging times, rather than sitting on the sidelines and waiting for great leaders to emerge?
We are living in a...
PRONTO North America Marketing Director Verzi Thrilled to Have Cutler and Smedley at Users Conference
Wednesday, May 4th, Thomas R. Cutler, CEO of TR Cutler, Inc., author of the Manufacturers Public Relations and Media Guide, Associate Editor of Industrial Connection, and Contributing Editor to InMFG magazine will be addressing the first annual...
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Manufacturing Public Relations Firm to Launch Affinity Program for Manufacturers
Ranked as the nation’s leading manufacturing public relations firm, TR Cutler, Inc. (www.trcutlerinc.com) based in Fort Lauderdale, Florida, is launching a new affinity program providing intensive Manufacturing PR Media Blitz’ to members of manufacturing associations. According to Cutler, “Manufacturing Associations have been seeking ways to drive additional revenue streams. Over the past few years membership revenue has decreased and service revenue has been one of the few ways in which these associations have been able to survive. Due to the leadership role that TR Cutler, Inc. has in the manufacturing public relations arena, we have decided to introduce a program that will allow manufacturing associations to offer their members deeply discounted PR services starting in September 2005. There will be no cost for the manufacturing associations to participate in the program.”
- Cutler founded the Manufacturing Media Consortium™ in the same year. This is a group of more than 2000 journalists worldwide writing about trends, data, case studies, profiles, and features in the manufacturing and industrial sector. Cutler worked with hundreds of media outlets to expand the coverage and
importance of the manufacturing media coverage.
- Cutler created the "Mass Marketing Manufacturing Media Blitz", a comprehensive 90 - 180 day program allowing manufacturers with little web presence or with a new product introduction to go from zero to sixty in a short-term PR campaign.
- Cutler authored The Manufacturer's Public Relations and Media Guide in 2000, which quickly became the key media resource guide for manufacturers seeking coverage.
- Cutler has been the spokesperson of the ETO (Engineer-to-Order) Institute, since 2004. The organization has quickly become the key resource for non-repetitive manufacturers. www.etoinstitute.org.
- Cutler was recently named a Contributing Editor to InMFG magazine and IndustrialLeaders.com in 2005.
The manufacturing associations that become early adopters of this Affinity Program will receive the highest rebate level from TR Cutler, Inc. Cutler expects more than 200 manufacturing associations to participate in the program by the end of 2006, serving more than 4000 manufacturers in North America.
TR Cutler
954-486-7562
www.trcutlerinc.com
e-mail protected from spam bots
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About the Author
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