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BUSINESS DEVELOPMENT PROFESSIONALS' SECRETS REVEALED
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.
BUSINESS DEVELOPMENT PROFESSIONALS' SECRETS REVEALED
The biggest obstacle in trying to obtain a new client or business partner is reaching the right person in the appropriate organization who will close the desirable deal. The Internet offers some innovative ways to overcome this obstacle quickly and efficiently.
Most consistent performers are able to meet their business objectives via the people they know and introductions they get. In other words, they have established relationships and social capital that they nurture and leverage. Typically it takes years to build a Rolodex of qualified business contacts and a significant investment in time to keep the relationship current and to nurture the relationship.
Since this is not an option for many of us especially as we start in the business or a new line of business we must resort to “Cold Calling” or “Blind Dates” set up by well meaning friends. The success ratio is hit and miss. A more reliable approach leverages Connection Makers. A Connection Maker is a professional that not only puts in contact with your prospect but also provides a personal introduction and provides you with the appropriate preparatory background and identifies what you need to be prepared to do.
Finding Connection Makers
Finding the Connection Maker who has the business skills and relationships that you are looking for in a prospect and can provide you the personal introduction to that tough to reach prospect is usually an exhausting and very often fruitless process. In other words finding the right Connection Maker, however, is often as difficult as finding the prospect.
There are few reliable sources that can help you find the right Connection Maker. Even those you can find it is often very difficult to verify that they are qualified in terms of information and accessibility. Internet business networking sites solves this problem and facilitates the introduction to numerous qualified Connection Makers and perhaps more importantly you can qualify them yourself rapidly, confidentially and discretely.
Online Platforms for Business Networking Solutions
Online platforms for business networking are providing solutions to help accelerate the first and most critical phase of the sales and partnering process – making the
business connection.
The business connection has three fundamental components: *Knowing who to call *Getting on their calendar *A personal meeting.
Online platforms for business networking eliminates the traditional obstacles to making the business connection by providing an easy and effective way to identify the decision maker or right internal sponsor and get an introduction that facilitates the personal meeting quickly, confidentially, discretely. The resulting invaluable relationships are established quickly right from your computer.
How does an online platform for business networking work?
Online platform for business networking enables members to: *Find the help to break-into that key account *Find the influencers *Find the right business partner *Get the needed background to make the sale *Get the personal introduction
These online platforms provide a win-win networking strategy to ensure participation of qualified Connection Makers and motivated clients via an online connection service. This web-based service assures privacy and discretion while enabling qualification dialog(s) between both the client and one or more Connection Makers. Both parties remain anonymous until each party is comfortable in identifying themselves. Once comfortable they can directly communicate with each other.
Connection Maker offers these online platforms members a significant increase in their hit ratio of getting the ear of the right prospect in a timely manner. The online platform offers Connection Makers the exposure to a huge normally inaccessible market of potential clients and partners looking to leverage the contacts, relationships and business experience the Connection Maker can offer. It is significantly more reliable than word-of-mouth references and much more efficient in qualifying prospective clients and partners.
About the Author: Ziv Dascalu is the CEO of BroadProspect Inc. BroadProspect's online business network matches well-connected people with companies who seek assistance in getting business opportunities and leads, helping them to open doors and close deals. For more information please visit http://www.BroadProspect.com
About the Author
Ziv Dascalu is the CEO of BroadProspect Inc. BroadProspect's online business network matches well-connected people with companies who seek assistance in getting business opportunities and leads, helping them to open doors and close deals. For more information please visit http://www.BroadProspect.com
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