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Can someone step into your job or role and function effectively?
Working for one of the top Marketers online (David Ledoux) I've been lucky to learn many tips and tricks that can be used in cases of emergency. Like today when I still have the remnants of the flu. One of the first things I learned from David was...
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No one has ever logged onto the Internet for the first time and started pocketing dollars in a really short period of time. As with all things in life, there is a learning curve. SOME PERSONAL HISTORY Just a few short years ago, I was a working...
How I Shot Myself In the Foot.. No, Wallet!
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How to increase productivity in your business?
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Complaints and Questions Can Help Your Business Grow

How many mottos for service companies have you heard that claim
"We Listen to Customers"? Ignoring customers is like ignoring the
brown speckled leaves on your tomato plants. They both feed you.
But every business gets customers who complain about a product,
service, new look, price hike, or change in policy. Are they just
whiners, or have they put some thought into their opinions?

Consider Complaints Carefully

I'm that kind of customer that likes to make suggestions for
improvements when I shop. I do it kindly, I believe even
intelligently. With a marketing background I can't stop myself.

Be tolerant with this sort of consultant/complainer. My dad is
one, too.

Take, for example, the egg department at Megagrocery Store. You
could call it scrambled, week after week. The little plastic
prices are half broken off the shelves, never repaired. The sign
overhead is crammed with more little plastic numbers and
undecipherable abbreviations. The whole situation makes me doubt
whether they ever change the prices, even though their grocery
flyer claims week to week sale prices. At Smallergrocery Store a
mile away, they switch out paper signs above the egg racks every
week. The simple signs are nicely handwritten on thick colored
paper. Disposable. Inexpensive. No-brainer.
THIS WEEK! LARGE DOZEN, 99 CENTS. I grab one and head off.

I had to point out the unnecessary egg chaos to management in
Megagrocery. The problem? It's much too difficult for the busy
shopper to decipher egg prices. The solution? Easy! Apparently he
didn't like my telling him how nicely his competitor does it,
because he didn't change a thing. (Or ask his vendor to.) But
sometimes I get results.

Watch out for the mere grumblers. Those with chronic
complainitis.

Every time my family went to dinner with my husband's
grandparents, they whined about having to choose between soup OR
a salad with the entrée. "You mean you don't get BOTH? Really?"
The grumbling went on for whole minutes, their complaining


more
acidic than the lemon in their ice tea. Diners all around us
ordered with ease and enjoyed their dinners. It had been a long
time since restaurants had offered both, especially at your
Chicken Fried Steak for $5.99 kind of a place - and they knew it.
But Gramma and Grampa were STILL unhappy about it, and always let
waitresses know.

So when you get complaints does it mean you made a mistake or
that it's time to change a product or policy? Not necessarily.
Is the complaint coming from an isolated individual or a very
small group of customers? You can't please everyone. You may be
pleasing a large group of customers (who you don't hear from)
while the same policy brings complaints from a few.
Watch for the Same Question Over and Over

One of the best gifts your customers can give you just happens to
be among the most annoying. From time to time you will notice
customer after customer asks the same question.

This happened to my employer when just about everyone who
inquired about his press release service wanted to know if they
could approve the release before it was sent to thousands of
media. Soon after that a new web page paragraph in bold red
letters proclaimed, "We send your release to you for your
approval BEFORE it goes to media." Sales jumped.

Recurring questions in your business can lead you to correct an
oversight. That can give sales an immediate boost.

Ads often declare, "You asked for it. Now we offer Product X!"
Business is, after all, about pleasing customers. Currently I'm
"consulting" my grocer on the benefits of reduced-fat salami.
Half the fat but excellent taste. Can't they find a vendor
please, and soon?

About the Author

Lisa Lake provides marketing advice and writes web copy, sales
letters, articles, ads, and press releases.See her free tips at
http://MyAdBlaster.com and catch advice from the staff at
http://InternetWriters.com Quick turnaround on writing from
classified ads to ezines and ebooks. Reach Lisa at
lisa@drnunley.com or 801-328-9006.

 

Finance - Leases-Leasing Ezine Articles
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
Finance: Leases Leasing Articles from EzineArticles.com
http://ezinearticles.com/?cat=Finance:Leases-Leasing Free Content For Your Ezine or Website http://creativecommons.org/licenses/by-nc-nd/2.0/ Why use your ...
ezinearticles.com
 
Leases Leasing - Money & Finance Articles
Leases Leasing - Money & Finance Articles. Money & Finance | Accounting & Payroll | Bankruptcy | Business & Loans | Credit Tips | Currency-Trading ...
www.article99.com
 
Finance » Leases Leasing » Absolute Article Directory
Absolute Article Directory: Finance, Leases Leasing.
www.absolutearticle.com
 
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By David Springer | On January 29, 2006 | In Leases-Leasing | Rated. Short on cash, but need equipment? Consider leasing what you need. ...
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Leases Leasing
You are here: Article Directory arrow Article Directory arrow Finance arrow Leases Leasing ... Leases Leasing. Articles ...
www.rumorist.com
 
Long Term Car Rental Italy Auto Rentals Leases Leasing Rome Milan ...
Long Term Car Rental Italy Auto Rentals Leases Leasing Rome Milan Florence One Way Paris London Frankfurt Madrid Lisbon.
www.ideamerge.com
 
europe car rental leases leasing one way rentals long term renault ...
pictured is the Renault Laguna Estate, With Renault tax-free, short-term auto leasing you get the exact, brand-new vehicle you reserve, plus unlimited miles ...
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Private Fleet - Finance, Insurance, novated leases, leasing, CHP ...
New Car Broker Australia. Private Fleet sales discounts on your new car purchase, no haggle, no hassle saving $1000s off all new and used cars for private ...
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Projector Leases, Leasing Companies for LCD, DLP, LCOS projectors
Projector leasing programs and services. Choose a company.
www.projectorcentral.com
 
Category: leases-leasing
Category... leases-leasing. Results 1 - 3 of 3. Search took 0.01 seconds. Page 1 of 1. Buy or Lease: Which Automobile Transaction is Better? ...
www.articler.com
 
John Dellagnese & Associates: offices, officespace, lease, leases ...
It takes two companies to bring you the premier Corporate Property Development group in Northeast Ohio: the talents of John Dellagnese and Associates ...
www.dellagnese.com
 
John Dellagnese & Associates: offices, officespace, lease, leases ...
Welcome to our Tenant Login Page. * Forgot your password or haven't received one yet? Email us tinah@dellagnese.com or call 330-668-4000 and we will reply ...
www.dellagnese.com
 
The-Arts-Magazine.com - Leases-Leasing
Home arrow Article Links arrow Finance arrow Leases-Leasing. Main Menu ... Mosets Tree. Leases-Leasing. Listings. There are 0 listings in this category.
www.the-arts-magazine.com
 
OmegaMotors.com - Your Money - Leases - Leasing Overview
Blue Book retail & trade-in value reports on used vehicles. Kelley features prices on used cars, trucks, street and dirt bikes, ATVs, scooters, ...
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Entertainment Guide - Leases-Leasing
Sunday, 03 December 2006, Home arrow Article Resources arrow Finance arrow Leases-Leasing ... Mosets Tree. Leases-Leasing ...
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Mosets Tree. Leases-Leasing. Listings. There are 0 listings in this category. spacer.png, 0 kB. spacer.png, 0 kB. download joomla modules download joomla ...
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FINANCEDEPARTMENT.COM- Finance, Mortgages, Leases, Leasing ...
Finance, Mortgages, Leases, Leasing, Brokerage Houses, Mortgage Lending.
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vehicle leases leasing guide and facts
vehicle leases leasing guide and facts. Under the federal Consumer Leasing Act, you, the consumer, have a right to information about the costs and terms of ...
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spacer.png, 0 kB. spacer.png, 0 kB. Home arrow Article Resources arrow Finance arrow Leases-Leasing. Mosets Tree. Leases-Leasing ...
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