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10 Secrets of Sales-Driven Websites
TERMS OF REPRINT You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included and you follow these rules: *Email distribution of this article MUST be opt-in email only. *If you post...
Identity Theft OR Will The REAL Me Please Stand Up!
There is a new thief on the block. An identity thief and YOU are at risk!
There is a new thief on the block. An identity thief and YOU are at risk!
Identity Theft is the fastest growing crime today and is effecting approximately 900,000...
It's Free and Easy To Make Money on the Internet!
I don't know about you, but these kind of ads make me see red! How many times have You read this statement or had it screaming out you while perusing a webpage or newsletter. It is a sad fact that they must exist, but by working with people who...
Marketing & Home Business Secrets
PlugInNetProefit.com NewsLetter Marketing & Home Business Secrets weekly via mailto:pluginnetproefit@getresponse.com PlugInNetProefit.com NewsLetter Marketing & Home Business Secrets gives you powerfull concepts for maximizing cashflow throughout...
What's The Next 'BIG' Thing on the Internet?
A member asked me recently: "What kind of projects are you working on right now? In other words, what do you think is the 'next big thing' on the Internet?" I don't mind revealing the projects I'm working on... but obviously some 'details' are...
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Writing a press release
When dealing with "this-just-in" type information, it is important to understand how to write a head-turning press release. A press release must contain substantial information that you consider to be newsworthy and substantial. Relate the news to the audience. Spell out for them WHY it is newsworthy and why they should read on. First describe your news, and THEN tell who said it, etc. Remember that the first ten words in your press release are the attention-getters, thus should be effective. Use what journalists refer to as plain-style language, not fancy words or lots of adjectives. Stick to the facts; avoid fluff. Provide plenty of contact information (the name, phone numbers, fax etc.) for the person with the most information about the story to make it as easy as possible for the media to do their job!
When learning how to write a press release, there is a very simple formula that one can follow. The first line in the upper left-hand corner should read FOR IMMEDIATE RELEASE, in all capital letters. Then skip a few lines and provide the
name of the contact person and all the contact information available. Even the home phone number of the contact person is necessary because journalists typically work late at night to meet deadlines. Your headline follows in bold letters, followed by the dateline that includes the city and the date the release is mailed.
Your lead paragraph is crucial to the success of the press release. It should contain action words that grasp the reader's attention, as well as answer the five W questions: who, what, when, where and why. The body of the press release should fully develop the topic. Finally, provide a recap to tie together all the details for easy reading and reviewing.
Jakob Jelling is the founder of http://www.cashbazar.com. Visit his website for the latest on personal finance, debt elimination, budgeting, credit cards and real estate.
About the Author
Jakob Jelling is the founder of http://www.cashbazar.com. Visit his website for the latest on personal finance, debt elimination, budgeting, credit cards and real estate.
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