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Action Plan in Time Management
Do you have an action plan in your time management scheme? Last night while writing these articles, I had to check myself. The last thing I want to do is tell the readers how to manage time and be a hypocrite. The writing of these articles is...
Dealing with Change and Change Management
There is a lot of talk about "change" - how important it is, how we should alter the way we do to things at work and in our personal lives in order to be more effective. Sometimes we even hear how it is essential to change even if just for...
Project management best practices
As both an active project manager and a project management trainer, people often ask me what are the fundamental aspects to successful project management. Whilst there have been many great books written on the subject, I always summarise what I...
Time Management and the "to do" list
I recently did a web search on time management and received 50,500,000 hits. In reality probably only two to three hundred of them were really about time management, but the prevalence of such sites indicates how important the concept is to all...
Time Management Is Key
Having a home based business can be overwhelming. When you work at home, there is a lot to do for both your home based business, your home and you family. The key to making a home based business work is managing your time wisely. When you work at...
 
Creativity Management – Measurement, benchmarking and Improvement

Contrary to common perception, creativity can be made tangible, measurable and useable. In terms of measurement, benchmarking and improvement, the first step is to decide on definitions, the second is to decide on methods of measurement and finally, to monitor each measurement for improvement.

Definitions of creativity are not elusive. In fact, the number of definitions helps the analyst better define creativity and refine its management:

a)Coming up with original ideas.

Misleading. It can be compellingly argued that all new ideas are actually evolutions of previous ideas. Implies a break from the past.

b)Recombination.

The recombination of existing elements to form something new. Thus creativity is not something completely new but relatively new. Offers a practical method. For example, Synectics – the practice of taking two elements and consciously creating new links and elements from them.

c)Novel and useful solutions.

Does not imply a complete break with the past and introduces the concept of applicability. Can be extrapolated to arrive at creative and critical thinking. Where creative thinking is used generate a large idea pool and critical thinking is used to reduce that pool to feasible ideas. Implies that creativity can be measured according to degrees of novelty. Someone who expands on Einstein’s Theory of Relativity is not as creative as Einstein was as the ideas are not as novel.

d)Expressing unusual thought. Experiencing the world in novel ways. Effect significant changes in culture (Csikszentmihalyim, 1996).

Implies creativity has practical, expressive


and cognitive elements. Closer to the common perception of “artist.”

e)Producing a number of ideas, a number of diverse ideas and a number of rare ideas. The most thoroughly “scientific” definition and practical on a quantitative level.

f)Creativity as problem identification and idea generation and innovation as idea selection, development and commercialisation. Provides a good distinction between creativity and innovation. Implies a number of differing competencies are involved and also implies the universality of creativity – we are creative on some level as we all solve problems.

Other definitions, measurement and benchmarking techniques are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com. You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop, MBA

**********************************

You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.

About the Author

Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.

 

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Agency of the US government tasked with Disaster Mitigation, Preparedness, Response & Recovery planning.
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