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Email Marketing Strategies - The Subject Line Message
If you've tried to use email marketing strategies you know how hard it can be. Getting recipients to open your email can be very challenging. I'm going to show you a technique that does NOT require that the recipient open the email at all. When...
Getting your marketing message across with CD Business Cards
CD Business cards allows any type of business that dynamic look. Hand out your business card on disc and see the expression on your clients faces. CD Business cards are aimed to provide your prospect with as much information as possible. Perfect...
Give Them Something Useful - A Small Business Marketing Tip
Naturally my wife wanted a new Burberry purse when my father in law asked her what she wanted him to pick up in Europe. She's all about purses. He bought her a beautiful purse in Rome and sent it to her when he got back in the States. Along with...
Make Sure Your Marketing Expectations are Realistic
Once a week I spend a few hours cleaning our house. You’d be correct if you guessed it’s not one of my favorite tasks but it does have some benefits. It burns a few calories, which is not a bad thing. And, it’s actually somewhat relaxing. (Sometimes...
The Rich Jerk Review: New Agressive and Effective Marketing Methods for All
The Rich Jerk About the Author Jean-Philippe Schoeffel is a strategy and marketing consultant for 10 years. He worked for offline and online companies, from major european to small business. He has also developped review sites, just like this...
 
Guerrilla Marketing, Music and You

Guerilla Marketing is the use of unconventional marketing techniques intended to get maximum results from minimal resources, which let's face it; most indie musicians have minimal resources. Today, guerrilla marketing is a non-traditional, low-cost, and highly effective marketing endeavor, which when used properly can reap many rewards for the diligent user.

So what can you do to use guerrilla marketing to help further your music career? The first piece of advice I can give you is to think outside the box. Don't do what everyone else is doing. Here area few ideas to get you started:

* Use podcasts to broadcast your music, helping to expose your music to a lot of people who may have never heard it before. Make sure that you plug your website and where they can purchase your products. * Why not go to your local library and see if they will allow you to do a free concert there in exchange for a percentage of your sales of product after your show. Libraries are in dire need of funds. * Another easy and free way to get your name out there and seen is to write reviews on every product your own, have used, read or heard. Then post the reviews on places like amazon.com and barnesandnoble.com. Make sure to put a small two or three sentence bio at the end of each review that has the name of any CD projects you have done. You can't post your URL there; they will delete your bio. When you post your reviews, put your vanity email address inside your "real name." While those sites won't allow you to post your URL, if your URL is part of your "real name," they don't say a word. Check out amazon.com and look for one of my reviews. This is what you will see: "Jaci Rae - The Rae of Hope. raeofhope@jacirae.com." (Don't use a real email address or you will end up with a lot of spam. That is my website, but the email address if fake.) Why is this an important step? Because people will read your reviews and you get your name out there. Most


consumers are Internet savvy and if they are interested in you, will check you out.

These are just a few ideas. A very important part of the guerilla marketing process is the business side. In order for all of the ideas you come up with to benefit you, you have to be registered with the correct places so that when your hard work begins to paying off, other people know it as well. Here is a list of some of the places you must register:

Broadcast Data Systems attn: (find out who is in charge at that time) Los Angeles 6255 Sunset Blvd., 19th Fl Hollywood, CA 90028 323-817-1506 323-817-1511 http://www.bdsonline.com/

and

SoundScan http://www.soundscan.com/ Retail 914-684-5505 retail@soundscan.com Venue 914-684-5506 Fax 914-686-1556 venue@soundscan.com

I list more ideas as well as places to register your music that will be crucial to your music success in, The Indie Guide to Music, Marketing and Money and its companion The Indie Guide to Contact Information. There are a lot of Guerrilla Marketing techniques I am sure you can come up with yourself. If you want different results and what you have been trying in the past always turns out the same, then you must do something different! Guerrilla marketing is what you need to do differently. Go after your audience with fervor and diligence, but think outside the box to get the results you desire and the exposure for your music that you need. Wishing you the greatest of successes! Jaci Rae - "The Rae of Hope TM" Copyright 2011 Jaci Rae

About the author:

Jaci Rae is the #1 Best Selling author of "Winning Points with the Woman in Your Life One Touchdown at a Time" ISBN 0974622907 and "The Indie Guide To Music, Marketing and Money" ISBN 978-0-9746229-4-1 as well as the host of the Jaci Rae show. To hear Jaci's popular show, with some of the top behind the scenes as well as famous bands go to: www.jacirae.com click on the weekly show link.

 

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Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
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Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
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The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
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See all blog posts tagged with marketing on Technorati.
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Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
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Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
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Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
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