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A New Twist on The Future of Internet Marketing
As we look forward into the new year, there is a level of uncertainty about whether our marketing lives will remain similar to how they are now -- or do a complete 180 and run in the opposite direction. How can we predict what direction marketing...
Getting instant traffic to any website - from marketing to nursing to pink elephants it really can be done
Many webmasters will be driven to despair with the mass of information surrounding the area of SEO [ search engine optimization ]. We all read the latest articles and information and it seems that the best methods seem to be out of date within...
How Nearly Going Broke Taught Me The Value Of Niche Marketing
If you want to learn how effective Niche Marketing can be, I suggest you "don't" take the route I did. Back in 1983 I started a company offering general Electronics Subcontract Assembly services to just about anyone who made Electronic products. ...
Pay Per Click Adverting And Article Marketing Compared
At first glance, Pay Per Click advertising seems to be the fastest way to send targeted website traffic to your websites online. You choose some keywords and add your website's url and you are done. However, with most things online the competitive...
The Yin & Yang of Internet Marketing
Westerners believe opposites flow in a natural cycle always replacing the other. They tend to look at things as black or white, right or wrong, up or down, giving a separation and unrelated-ness in their perspective.
Chinese view opposites...
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Internet Marketing: 5 Reasons Why Your Business Must Have an Online Presence
The Internet has officially changed the face of business and in
case no one has done this for you already, let me be the first
to formally welcome you to the "Information Age", or should we
call it the "Internet Age".
The Internet is simply not a fad or a flavor of the week. It is
the real deal and it is here to stay. It may morph in one way,
shape, or form however, it is here to stay and the most
successful businesses are taking advantage of it.
So why exactly should you take your business online? Although
there are tons of reasons, here are 5 key ones:
1. It is expected. Quite simply, the Internet is one the first
(if not the first) places people look to find out more about
you, your business, and/or your product. They look for your
website as well as information they can find out about you from
other websites. Yes, I dare say it, in 99.9% of the cases, it
will damage your credibility to some degree with a prospect if
you cannot be found out there.
2. It is cheap. Never in history has a marketing medium been
available to all businesses, no matter the size of their company
or bank account that afforded them so much possibility for
success.
Obviously money if applied properly can increase your results on
the Internet; however, you really can get started with little or
no money. Skeptical, just read some of the books from the
"Guerrilla Marketing" series by Jay Conrad Levinson.
3. It is immediate. Face it. We live in a world of
instant
gratification. We want everything yesterday. If something is not
immediately available, we just may lose interest or worse yet
get it from somewhere else - like your competition.
4. It is 24/7. The Internet simply never sleeps. Having and
implementing an effective Internet strategy can be like having a
well tuned marketing and sales force that continues to do your
bidding around the clock.
5. It is global. Why limit your business to the 15 minute radius
surrounding your office? Your current competition certainly
isn't and new competitors are seemingly coming out of nowhere
every day.
Look at the Internet as a means to allow you to share your
genius with prospects who otherwise might not have had the
opportunity to experience what you have to offer.
So in closing, what's the best advice I can muster up on this
topic? Make a sincere effort to understand the Internet and the
sheer power and opportunity it brings to your business. Create a
plan of attack and get in the game. Play on the grandest court
available today, the Internet!
© 2005 Online Marketing Muscle -- All Rights Reserved.
About the author:
Dean Mercado is an Internet marketing coach, strategist, author,
and speaker. Dean and his company Online Marketing Muscle help
entrepreneurial professionals leverage the power of Internet
marketing to turn their businesses into money magnets. Visit
Online Marketing Muscle for many more Internet marketing tips.
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
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Marketing - Wikipedia, the free encyclopedia |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
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Online Behavioral Contextual Advertising and Marketing. |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
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Marketing: See what people are saying right now on Technorati |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
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