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ARE YOU USING ALL 7 OF THESE HIGHLY EFFECTIVE MARKETING TACTICS?
Here are 7 well known, highly effective marketing tactics many small business owners overlook when developing their marketing program. How many have you overlooked? 1. BE UNIQUE The best way to beat your competition is to promote a distinct...
Internet Marketing Strategies - Prospective Customers
More and more people are realizing that the Internet offers great potential to set up a healthy business for pennies on the dollar. This is good news for internet marketers - but it also means that they need to lift their game.
Why? Because the...
Niche Marketing - An Internet Goldmine
If you haven't heard the word 'niche' being batted around by Internet Marketers then you haven't been listening. Finding a niche has become the antidote to competing in overly saturated online markets.
What is a niche?
According to...
When You Need More Than Magic To Keep Your Marketing Going
It is easy to focus on what remains outstanding and not see what you have accomplished or how you have grown over the past year. Even marketing experts have difficulty nailing down time to market. I too fritter away time at trivial tasks like...
Where Would You Be Without Marketing?
Marketing is a broad business subject that encompasses a range of activities including advertising, public relations, sales, and promotions. Generally, you will find that people often confuse sales with marketing, when in fact the two are quite...
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Internet Marketing Secret - Know Your Competition
Okay, you’ve got your website up and running; you’ve crammed it with all kinds of interesting content; you’ve researched your keywords and you know who your target audience is. The next question is: Do you know who your competition is? Understanding your competition, what they do and what they don’t do; is a critical Internet marketing secret that can easily help you win or lose the race in attracting attention to your site.
With new websites popping up almost every minute, and many of them aiming to take away some of the traffic you’ve worked so hard to drive to your site, it is imperative that you take advantage of this Internet marketing secret. Researching your competition is a task that must be constantly ongoing. If you don’t know what other websites are doing, there is no way you are going to know how your site stacks up in comparison.
This is not to say that you need to run out and include every tool that you see other sites are using, but it might help you to understand which of your tools are working and which ones could be replaced with something more useful. Web surfers have an extremely short attention span. They want to see content that is constantly updated and reflects the changes that are going on in the world and in their lives. Lose their attention, especially in favor for something that offers more updated info or better benefits and you’re one
step away from becoming a dead link.
It’s quite possible that one of the tools you’re utilizing, however popular it might have been at first, has become over time less trendy. Suppose you placed a wealth of informational content on your website when you first began, and that content was well received and instrumental in driving traffic to your site. Lately, however; you’ve noticed that your traffic has dropped slightly. You’re still doing business, but it seems there’s been a decrease and you’re not sure why. The Internet marketing secret of understanding your competition can help you figure out where your traffic is going. It could be that visitors have read all your content and are looking for something that’s more recent and updated. Quite frankly, they may be tired of seeing the same old thing. So, what do you replace it with? A tip of the day? Maybe a free giveaway? Check out what your competition is doing and you’ll find out.
About the Author
Jack Elmy's web site provides information on the basics of creating business plans that get results and will help you succeed in your business, visit: http://www.900-business-plans.com You have permission to publish this article electronically, in print, in your e-book or on your web site, free of charge, so long as you leave all links in place, do not modify the content and include our resource box as listed above.
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
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Marketing Magazine - Marketing News - Brand Republic |
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Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
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Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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Business marketing - Read everything your need to know about small business marketing. |
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Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
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USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
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