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Informative Articles

Beware of Internet Marketing Dream Merchants
There are so many different business opportunities available on the Web; the never-ending stream of offers that will lead you to untold riches. Everybody claims to have the "inside knowledge" that will put you on Easy Street! Sounds familiar,...
Building Affiliate Marketing Websites Online The Easy Way
There are some myths in affiliate marketing, which attract a lot of people to it believing they are true. First is they think managing an online business is easy and second, they think that one can make a fortune through online marketing in an...
High Response Marketing With Low-Cost Postcards
High Response Marketing With Low-Cost Postcards Copyright 2003 Bob Leduc http://BobLeduc.com Postcards can drive a huge amount of traffic to your web site, generate a flood of new sales leads or produce a surge in any business activity you...
Marketing: Your Brand Is About More Than Just Good Looks
First let's clear up a common misconception of what a "Brand" really is. A brand is more than just your company's name or logo. It's more than just a particular type of product you offer such as Q-tips brand of cotton swabs. It's more than just...
Troubleshooting Your Marketing
Article Title: Troubleshooting Your Marketing Author: Alfred J. Lautenslager Contact Author: al@market-for-profits.com Contact Publicist: exec@prforprofits.com Publishing Guidelines: May be freely published as long as article remains unchanged...
 
Internet Marketing Secret - Know Your Competition

Okay, you’ve got your website up and running; you’ve crammed it with all kinds of interesting content; you’ve researched your keywords and you know who your target audience is. The next question is: Do you know who your competition is? Understanding your competition, what they do and what they don’t do; is a critical Internet marketing secret that can easily help you win or lose the race in attracting attention to your site.

With new websites popping up almost every minute, and many of them aiming to take away some of the traffic you’ve worked so hard to drive to your site, it is imperative that you take advantage of this Internet marketing secret. Researching your competition is a task that must be constantly ongoing. If you don’t know what other websites are doing, there is no way you are going to know how your site stacks up in comparison.

This is not to say that you need to run out and include every tool that you see other sites are using, but it might help you to understand which of your tools are working and which ones could be replaced with something more useful. Web surfers have an extremely short attention span. They want to see content that is constantly updated and reflects the changes that are going on in the world and in their lives. Lose their attention, especially in favor for something that offers more updated info or better benefits and you’re one


step away from becoming a dead link.

It’s quite possible that one of the tools you’re utilizing, however popular it might have been at first, has become over time less trendy. Suppose you placed a wealth of informational content on your website when you first began, and that content was well received and instrumental in driving traffic to your site. Lately, however; you’ve noticed that your traffic has dropped slightly. You’re still doing business, but it seems there’s been a decrease and you’re not sure why. The Internet marketing secret of understanding your competition can help you figure out where your traffic is going. It could be that visitors have read all your content and are looking for something that’s more recent and updated. Quite frankly, they may be tired of seeing the same old thing. So, what do you replace it with? A tip of the day? Maybe a free giveaway? Check out what your competition is doing and you’ll find out.

About the Author

Jack Elmy's web site provides information on the basics of creating business plans that get results and will help you succeed in your business, visit: http://www.900-business-plans.com
You have permission to publish this article electronically, in print, in your e-book or on your web site, free of charge, so long as you leave all links in place, do not modify the content and include our resource box as listed above.

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
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marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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