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How I personally use email marketing to create a personal income stream that flows month after month
© Copyright by Keir Smith
After studying hundreds upon hundreds of website owners strategies for making money online. There's a couple of things that really stick out like a sore thumb.
And it's that:
A. Way too many website owners either...
“Marketing Therapy: Stop Sabotaging your Marketing”
As a CEO or business owner, have you ever felt like your mind was going in circles when trying to decide what you should do next to grow your business? Have you agonized over how to get more business, express your value, minimize your risks, and...
Online Marketing Through Newsletters
So you want to start publishing an online newsletter? Why? Because that’s what all the online marketing experts and gurus said to do. You’ve been told you’ll pull in lots of new customers if you just start publishing an online newsletter AND...
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Sometimes a phone call isn't intimate or long enough to convey all the information you have for a reporter. Two examples would be: if you have a dozen or so story ideas, or if you'd like to explain an extremely complex financial concept or strategy...
*****Sales is a Marketing Tool*****
In market planning it is important to realise that a series of related decisions are necessary. To bring out the essential elements it is necessary to start with a S.W.O.T. analysis establishing the Strengths and Weaknesses of the business...
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The 9 WORST Internet Marketing Mistakes and How you can Avoid them like the Plaque!
“The 9 WORST Internet Marketing Mistakes And How to Avoid Them Like the Plague!” © Copyright 2003 by Talbert Williams – www.leadsandtraffic.com
Have you ever wondered how can you possibly figure out how to market your Internet business when you’re bombarded with so much conflicting information? Lots of “how to” advice applies to many online businesses.
But avoiding common marketing mistakes will work for EVERY business. If you make even ONE of these mistakes, you’re leaving money on the table:
Mistake #1: Believing, “You can make a fortune online while you sleep.”
This mistake has a sidekick or two: “Make millions in just 2 hours a day!” or “Give us a month; never work another full day again!” and “Make a living working less than 2 hours a day!” These are tempting; they’re all dangerous.
But these promises aren’t the most amazing part - what’s outrageous is the number of people who buy into them – with their time, their money and their hearts.
Avoid Mistake #1: Ignore pie-in-the-sky promises – you’ll have to spend serious time on a serious Internet business.
Mistake #2: Believing, “You can support yourself online with just a small investment.”
This headline captures attention, but that’s all it does. Your Internet business is just that – a business. Develop a budget you can afford; don’t take a risk you cannot. Almost everyone loses some money along the way to making their business successful. Plan for that.
Avoid Mistake #2: Spend a realistic amount of money to grow your business.
Mistake #3 “Get in on the opportunity you’re excited about FAST – before it’s too late.”
For an Internet marketer, this is probably the worst piece of advice. These pyramid-like “business opportunities” sound too delicious to be true, and they are. It’s never “too late” to begin with a solid business opportunity, and they are likely to generate profits whenever you set up shop.
Avoid Mistake #3: Do your homework before you do anything else!
Mistake #4: Having no marketing plan.
With a little help, anyone can write one. Get started by making lists: a daily task list, a weekly to-do list, monthly benchmarks, and so on. Figure out what you need to do every day to get the number of emails out, flyers distributed, ads placed, press releases written, and articles published to achieve your goals.
Avoid Mistake #4: Outline your battle plan and follow it to the letter.
Mistake #5: Not getting enough visitors to click on your site.
I’m sure you’ve read story after story about people who make mega-bucks on just a few hundred hits a day. Yes; it’s possible you could break the records, too. But it’s quite unlikely you ever will.
If you build your website, they will NOT come. You’ve got to push them there.
Avoid Mistake #5: Use as many methods as you can to drive traffic to your site.
Mistake #6: Sending out sales and recruiting emails all day long.
Some say marketing is a Numbers Game. Is it? Not exactly.
You can calculate the number of prospects you must have to get the number of hits you need to get the number of click-throughs necessary to end up with enough visitors who read your sales message. From there, you can determine how many visitors you need to convert one into a paying customer.
Everyone needs to know their conversion rate, but it’s not about pushing tons of warm bodies to your site. It’s about getting the RIGHT eyes to examine your offer.
Avoid Mistake #6: Get as many targeted leads as you
can afford.
Mistake #7: Using weak headlines.
Weak headlines are deleted or ignored. If they’re going to bother to read your copy, you’d better knock ‘em down flat to get their attention first. Don’t spend more time writing sales copy than on writing an attention-grabbing headline. If your headline makes someone open your message or web page, you’re well on your way to making a sale.
Avoid Mistake #7: Learn how to write irresistible headlines.
Mistake #8: Not building a personal prospect list.
The mere fact that someone came to your website, and maybe even skimmed it, is a victory for you! Why let them click away? Make your traffic generating investment worth it’s weight in gold.
If you wouldn’t dream of asking someone for their email address because you just hate doing that, you’re trading principles for profits. You probably have a WEALTH of information about your niche that your visitor would gladly release their email address to receive.
Avoid Mistake #8: Provide an opt-in mechanism on your site so you can follow-up with every prospect.
Mistake #9: Once a prospect becomes a customer, they’re yours. Wrong! People are fickle, they constantly search for greater value, and they won’t be loyal to you – especially online. On the Internet, it’s fast and easy to click onto the next guy’s offer and then the next guy’s.
After all the time, energy and resources you’ve invested in getting them to purchase from you, don’t ignore them after making the sale.
Avoid Mistake #9: Don’t drop your paying customers from your marketing plan.
Talbert Williams has been involved in Internet marketing for almost 5 years. During that time, he was the #2 salesman for Living Young Today. Generating over $741,183 in sales. (Yes, he was #2, and he DOES try harder!) Talbert is currently running a very successful online marketing service, Leads and Traffic. He’s researched, tested and acquired countless marketing resources. With the expert team he’s assembled, Talbert can provide you with…
• Guaranteed targeted leads • State-of-the-art traffic generation software
• Headline-building templates and techniques • Proven methods to streamline your business; making every minute and dollar you spend work it’s hardest for you • All the free training you’ll need to use all of this, and more
In addition, Talbert and his team will teach you strategies and techniques to organize and run your Internet business, from now on and into the future - turning it into a money-making machine. Plus, Talbert is personally available to assist all of his clients.
Mistake-Proof YOUR business. Don’t take our word for it - Check out www.leadsandtraffic.com, take a test drive, and prove to yourself that it’s the best business-building investment you’ll ever make.
© Copyright 2003 by Talbert Williams - Leads and Traffic. All information, links, graphics, titles, words and phrases are protected by copyright. Dissemination of this report is strictly prohibited.
Success is a system, not a secret Leads and Traffic www.leadsandtraffic.com
About the Author
Talbert Williams has been involved in Internet marketing for almost 5 years. During that time, he was the #2 salesman for Living Young Today. Generating over $741,183 in sales. (Yes, he was #2, and he DOES try harder!) Talbert is currently running a very successful online marketing service, Leads and Traffic. He’s researched, tested and acquired countless marketing resources. With the expert team he’s assembled.
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
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Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
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Offers a Canadian source of news and articles on marketing, advertising and media. |
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Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
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Marketing: See what people are saying right now on Technorati |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
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