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The Changing Face Of Internet Marketing
THE CHANGING FACE OF INTERNET MARKETING…
It’s true.
If I were a negative person I would think that I’ve arrived too late…but perhaps I’ve arrived just in the nick of time.
I have spent many months reading EVERYTHING I could find on internet marketing. I purchased so many products that I received a phone call one night from Credit Card Fraud to check that my card hadn’t been used illegally as there were SO MANY transactions!
I’ve also joined what I consider to be a very good ebook reseller via a monthly fee giving me reprint rights to more ebooks than I could count, only to read on a discussion board of one of the most respected net gurus that it is now considered that ebook marketing is dead!
Well, what do you think I thought when I read that little beauty? Suffice it to say, it can’t be printed in this article.
My mind went frantic. Was all my research and hard work for nothing? What was I to do? I’d spent hundreds and hundreds of dollars (let’s leave it there shall we) in the past few months buying rights to products…reading obsessively (all before a website was even created) to be told that every ebook I now had rights to was, in effect, worthless?
It can’t be. Or can it? :O(
If it really IS dead is that a good thing or a bad thing?
Well, I do know one thing…it means HARD work. But I’ve never been afraid of hard work and I always seem to have done things the hard way so it is NO surprise to me that now that I’ve finally found what I’ve been looking for all my life everything has changed.
Who do we have to thank for this? Hmm, let me guess. Pirates who have stolen ebooks without permission and onsold them themselves (keeping the profits) and socalled ebook authors who have given the market a bad name by writing ebooks many consider “junk mail”, full of fluff and full of
links, and seemingly making the industry worthless.
I am one of the biggest fans of viral marketing but perhaps we’ve inadvertently given people the impression that ebooks have little worth when we give them away free.
What happens now I believe will be a self-cleansing process – and for those serious internet marketers out there that is great news.
That means the flybynighters promising $100,000 in 2 months won’t last; the ebooks containing nothing more than jibberish and affiliate links won’t be read; and people throwing money at net businesses hand over fist will become more educated.
And now is our chance to educate those people that there ARE businesses on the net who are professional, dedicated, honest and extremely hardworking individuals who are here to stay.
And if times are changing, then we must change with them. If ebooks are now considered “dead” we have the uneasy task of re-educating our prospects and customers that, no, ebooks are not “dead”…but ebooks teaching nothing and offering nothing have had their day!
And that should be applauded because that means ebooks (in whatever format) filled with fresh, exciting profit pulling ideas can now stand up and be counted.
True, the road ahead will no doubt be harder than it was before and our boots will get many scuff marks along the way, but I have always enjoyed the road less travel and I hope many of you will join me on this interesting journey ahead.
Good luck and Good Business :O)
About the Author
Copyright 2003. Karin Manning. All Rights Reserved. Karin Manning is the webmistress of http://www.reprintrights4u.com. To get some of Karin’s tips, tricks, techniques for FREE subscribe to the Net Wealth Newsletter. Subscribe by filling in the popup on entry at http://www.reprintrights4u.com to receive your free bonuses.
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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