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Email marketing loosing its effectiveness? There is an alternative-Desktop Marketing.
Email marketing loosing its effectiveness? There is an alternative - Desktop Marketing. by Michael Ginzburg http://www.PromoClock.com You've heard of email marketing, but it isn't what it used to be. With today's abundance of spam and even opt-in...
Postcard direct mail marketing tips and ideas
Postcards are perhaps the least expensive way of reaching a large number of people with your sales message. Although they have their drawbacks, they are cost-effective at attracting new customers. But only if you follow some simple rules that...
Read This, Sell More: Direct Mail Marketing Is About Benefits, Not Features
Your customer wants a cleaner kitchen, not a kitchen cleaner.
Your customers are interested in benefits, not features. So sell benefits in your sales letters.
The difference between a feature and a benefit comes down to this: A feature is what...
The 7 Fatal Direct Marketing Mistakes & How To Avoid Them...
--Introduction-- Fairfax Cone (one of the founders of Foote, Cone & Belding), in his book "With All Its Faults", said that when most people sit down to write an ad "they forget that advertising is something one does only when he can’t go see his...
The Sirens Call for Search Engine Marketing
"I want to be at the top on Google!" Ah...the business owner's
mantra that echoes throughout the halls of offices around the
world.
It's difficult to dispute the rational behind the rant since
Google continues to outpace its rivals in...
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The Paradigm Shift of Internet Marketing: The Transition From Ebook Marketing To Software Marketing
There is a trend going on in the world of internet marketing. If you truly open your eyes and pay attention to everything in the internet marketing world, you will notice this specific trend that is rapidly invading our email inboxes from every internet marketing guru out there. This trend is a marketing shift from text ebooks to more high valued products like multimedia online presentations and software products.
In times past, many people have made tremendous fortunes online selling ebooks only. But the days of making serious money from writing your own text ebooks is now over. It is extremely difficult now to write an ebook that will net you a six figure profit. Many internet marketing experts recognized this and immediately changed their marketing battle plan. A lot of them jumped directly into the software industry to tap into the wealth of income that many individuals like Bill Gates from Microsoft and Larry Ellison from Oracle are already achieving.
Now the software and technology industry has been known to create many multi millionaires and even billionaires. Due to the large number of millionaires in the software industry, I can conclude that a lot of internet marketers who actually dive into this industry and truly use practical internet marketing principles to market their software will also become millionaires. This is why there is a rapid transition from traditional ebooks to high quality software.
This transition is a very smart move and I personally recommend everyone involved in internet marketing to get involved in the software marketing industry. Here is my 3 reasons why:
1. Software can be high in value
High quality heavyweight software is usually pretty expensive and will reap a nice profit per sale. When I speak of high quality software, I am speaking about any software that will net you over $75 in profit. If you are really looking to earn a millionaire fortune online, you can not sell any cheap software that will earn you between $10 to $50 per sale. This is no different then selling your average informative ebook online today. You must sell high value software if you expect to make even a slight fortune. Bill Gates will not be the billionaire he is today if he just sold cheap software.
2. Not a large supply of high quality software online
Very high quality software does not saturate the internet like traditional ebooks do. You do not want to sale worthless overvalued information products that everyone is selling on their website. You want to sell
unique software that is of the highest caliber. The reason why the ebook marketing craze is over now is because ebooks have literally saturated the online world. Ebooks were very good in their first days, but it eventually evolved into a problem where every ebook you read will say the same thing with a slight twist.
Also, most of the information found in ebooks can be found online for free by doing extensive research on the web via search engines and niche directories. A lot of online shoppers have noticed this problem and have limited their purchase of ebooks. This is why we have seen a gradual decline in ebook sales. Online marketing experts have noticed this decline, and immediately shifted over to selling high quality software items instead.
3. Software is in high demand
Cutting edge software solutions are definitely in high demand today. Software, for many years, has been known to solve a plethora of specific problems that not even one informational ebook can solve. Software makes the task of the user of the software easier, and that is why it is in high demand. People will always want an easier way of doing something, and what better way to fix that problem than to program a software that will do all of the work for them. Due to a high demand in software applications, a marketer can easily make a very profitable sale just from utilizing everyday online marketing concepts. People will always love and want new software.
As you can see from the 3 reasons listed above, marketing software via the internet is the new wave that is hitting the internet marketing world. If you are really serious about sustaining your career in internet marketing, you should think about transitioning over to marketing software products online. There are large profits that can still be reaped in this software industry. And when I say large profits, I mean it. Millionaires will be made from marketing software online, and if you want to be one of them, I recommend that you take action now. To find out more information about marketing software online, visit this resource below:
http://www.workingonyourown.com/marketing-software.html
About the Author
Melvin Perry is an internet entrepreneur whose been marketing online since mid 2002. He is the author of an informative report that shows anyone step by step how to easily build a 50,000 member double opt in list in only 90 days. This report is considered to be a highly sought after report. We highly recommend it. Visit http://www.workingonyourown.com/50kreport .
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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