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THE POWER OF CONCENTRATED MARKETING

First of all, what do you mean by concentrated? Encarta(R)
Pocket Dictionary gives two words that defines it well-
strong and focused. Being concentrated requires you not
only to have a focus but to have a strong focus!

When you desire to concentrate on something, a clear target
is mandatory. You need to have a very definite goal. Why?
Because when you concentrate on one goal you are placed
into a track that will lead to the fulfillment of the goal
you desire to achieve. Everything that you do boils down
towards its realization. By being in a concentrated state,
you are given a single, clear, concrete and definite focus.

Your marketing becomes more effective, efficient and
consistent when you are strongly focused. This is where you
can see why having a well-defined niche market is important,
even vital to your business's life. Why focusing on
promotinng one or very few affiliate program can give you a
consistent income. Why there are people who succeeds in any
network marketing business they join. Why companies such as
Coca-Cola, McDonald's and Adobe are


sometimes bigger than
other conglomerates.

The ultimate reason for all of these is they have a great
deal of focus in what their doing. That's why all their
marketing efforts when combined and funnelled towards
promoting that one product, service or opportunity they're
selling-immediately results to big profits. And since their
marketing is concentrated on only one entity, they possess
a great advantage against those who have multiple entities
to promote.

Application: Pick that one product, service or opportunity
that's best for you and stick towards promoting that one
thing. Use all your resources and combine all your marketing
efforts towards promoting it. Find every means to advertise
it. Utilize every tool to make your marketing more
effective. And just and wait and see on how effective and
swift things can be!

About the Author

Caleb Galaraga is the editor of the Interactive Marketers
Journal, the ezine that gives you practical, doable and
effective marketing strategies weekly. You can subscribe by
emailing mailto:imj-subscribe@topica.com

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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