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Informative Articles

Interactive Marketing--Your Key to Success in 2005
Joe, You asked me the secret to marketing success in 2005. Here’s my reply. If you are relying on traditional market thinking and advertising for your business, you are going to be in trouble in 2005. The markets have moved beyond traditional...
Marketing Operations Elevates Communications & PR Pros
Is your marketing department taking advantage of MOM and MRM? Do you have BAM and DAM systems in place? Do you know how to measure NPV? Do you even know what I'm talking about? If so, you may not be a "Quant" (a marketing scientist or specialist...
SAM 'n ELLA'S HOMESTYLE RESTAURANT - better known as: EFFECTIVE USE OF HUMOR IN YOUR MARKETING MATERIALS
Call me crazy but if I were to open a trendy restaurant I think that I would use this article's top title as my moniker. It would certainly create some chatter about the newest spot in town. The SAM 'n ELLA'S sign would be hung months in advance of...
The Fine Art of Relationship Marketing
“Quality and service are important, if you want to make a sale. If you want to keep a customer for life, keep your promises.” – Heidi Richards The buzzword these days is “relationship” marketing. Just what is it? And why is it important?...
Why Strategic Marketing Should Be Taught In Seminary
Why are so many churches content with being culturally irrelevant and creatively archaic? If you train someone to be irrelevant, they will be. If someone is given archaic ideas for presenting relevant material, the material will no doubt be...
 
Using Photographs and Graphics In Marketing Your Business

More and more businesses are seeing the benefit of
photography in marketing their business. html emails,
websites, business cards, banners. Scanners and
other digital equipment is HOT! What will you need to
know about the area of photography to take advantage
of photo marketing in your business?

Many memorable moments would be lost and long forgotten
without photography. The most important thing to
photography is light. The camera is a precise instrument
for capturing light. The word "camera" in Latin means
room. The name camera comes from the first invention
towards capturing the world on film, the camera obscura
or dark room.

This invention came about in the 14th century and was
used by such artists as Da Vinci and Michelangelo to
more accurately draw their subjects onto paper. The
invention of this box made way for more advancements in
cameras and photography.

There are five essential items in cameras that make
photography the magic it is. Exposure, refraction,
plane of focus, angle of view and aperture. Exposure is
the amount of time a camera lets film be exposed to
light. Plane of focus is the area where light reforms
an image in the film. Refraction is the bending of light
through the lenses of a camera. Angle of view is
the angle created on a lens when you take the two
outermost points you can see through a lens and diverge
them to the exact center of the lens. The angle created
will be the angle at which the


camera can take pictures
at. Aperture is the amount of light a lens allows into
the camera.

The camera obscura, as previously mentioned, was a large
room with a small hole where light could pass through.
The development of the camera obscura used two tracks.
One of these led to the portable box device that was
a drawing device. In the 17th and 18th century, many
artists were helped by the use of the camera obscura.

Beginning in the 19th century, the camera obscura
was ready with little or no modification to accept a
sheet of light sensitive material which became the
photographic camera. The other track became the camera
obscura room, a mixing of education and entertainment.

In the 19th century, with improved lenses that could cast
larger and sharper images, the camera obscura flourished
at the seaside and in areas of scenic beauty.

Of course now there are much more practical ways to take
photographs. From the traditional 35mm cameras to the
newest cellular phones equipped with digital cameras. Big
ones, small ones, and anything else you can think of.
There is a camera to fit your needs and lifestyle, or
even your color preference. The world of photography has
certainly grown a lot over the years. Taking into
consideration your usage when purchasing is key to
investing in the proper equipment. Valerie Sipple is webmaster of a resource site about photography called Really Great Photography

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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