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12 step Marketing Plan
12-Step Marketing Plan by Lynn Terry, author of Self-Starters Weekly Tips Networking Email Discussion Groups and Discussion Boards are a great place to meet potential clients! Join the conversations, use proper ‘netiquette’, and include a...
12 Thoughts for Marketing: The Condensed Version
1. The Power of Words.. One and Two Word Headlines are real Attention Grabbers! Remember that your HEADLINE is the most important part of your ad. Use Power Words - For a reference list of the Best Power Words check ...
ARE YOU USING ALL 7 OF THESE HIGHLY EFFECTIVE MARKETING TACTICS?
Here are 7 well known, highly effective marketing tactics many small business owners overlook when developing their marketing program. How many have you overlooked? 1. BE UNIQUE The best way to beat your competition is to promote a distinct...
Autoresponder Courses: The Automated Marketing Tool
Autoresponders, also known as mailbots, automatic email and email on demand were derived from the very popular fax on demand and designed to automatically respond to any email message it receives with an automatic response. Autoresponder...
Internet Marketing Requires Lots of Patience!
When you first make a decision to start an Internet business or to put your existing business online, it helps if you have a realistic appreciation of just how long it takes to break-even on your efforts. Usually, it takes several months! Putting...
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Why should you care about Niche Marketing?
Why should you care about Niche Marketing? Every Web Guru recommends that you find your niche. All the Internet Marketing experts recommend that find a niche market to worth with. Why? What makes fining a niche so important?
Everyone knows there are potentially millions of people ready to view your website or visit your web-based business. What many people, new to the web, do not realize is that this makes the Web the ultimate "high-density marketplace". This means that the Web is an environment that can support a very large number of specialized markets. You only need to attract a small percentage of the entire audience in order to be successful in a high-niche business. Because the audience size, meaning all the people on the Internet, is such a large number, if you manage to attract only the people with quality "A" or people looking for information on just subject "B", you can be very successful and generate a great deal of traffic to your website.
However, working within a specialized niche can be very time consuming and require research. This is why all the experts agree that if you are going to create a web-based business, make it niche that you enjoy working. If you enjoy it, you are more likely to succeed and it feels less like work. If the niche you choose also happens to be a subject that you already have some expertise, the better you will be and the easier and more you may enjoy the work. Finding a subject that captures your interest that you will enjoy researching or writing about. This is one way to increase your chances of success.
Another reason to find your niche is to avoid competition. Which would you prefer? To try to compete with some of the world's largest companies, with the most established names and huge budgets? Or would you try to find a specific topic that will allow you to appeal to people just interested in your specific topic? The choice is obvious. However, this means it will require some research before choosing a niche topic. There may be many topics
that you are interested in that would make very bad choices because those are the topics that have the well-established competition. Do a search on web marketing and you will find millions of websites on the subject. If you are looking for a small amount of competition, this is not a good choice.
What very large numbers of people do is try and compete with the entire web all at once. They try to build the "superstore" web site by joining dozens, even hundreds, of affiliate programs; then try and promote them all. Not only are their sites unfocused, but also they often remain unfound and unused. You have probably heard the phrase you can't be all things to all people. This is very true on the web. You can't join a hundred affiliate programs and expect to be able to successfully promote them all. What ends up happening is that you succeed in none. Once you fail to sell anything you loose interest and your web-based business fades into nothing.
Instead you need to focus on a niche you know and love. Why? Because that is the only way you are going to be able to devote the kind of time and effort to create a meaningful web site with good content.
The reality is that putting up a web site alone just about guarantees that no one will find or visit your web site. Creating a website with good content takes a lot of work. If it is not a niche you know and love, you will not be able to devote the time and energy to creating a website that is meaningful and full of good content. If it is not a niche you know and love, you will not enjoy what you are doing.
To increase your chances of success, please keep in mind that you really want a topic that you know and love when you look for your niche.
About the Author
=>> Written by William E Petersen http://www.Teamwork.vze.com - Home of the Teamwork Ezine... To Subscribe send email to: teamwork-subscribe-@topica.com
=>> This article may be free published in its entirety provided this resource box appears with the article.
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
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Marketing.org - Home of the Business Marketing Association |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
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Offers a Canadian source of news and articles on marketing, advertising and media. |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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