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CHRISTMAS COMMANDOS MAKE YOUR YEAR-END EVENT A “TOTAL VICTORY”
CHRISTMAS COMMANDOS MAKE YOUR YEAR-END EVENT A “TOTAL VICTORY” If you thought all of America’s best commandos were clearing the caves of Afghanistan think again. We discovered two real-life commandos that are busy clearing boredom from corporate...
Harness and Create Motivational Forces
To learn and evolve to a "New Best Level" try an "Open
Communications" structure. You and I, the people we interact
with, and all things stimulate unique motivational forces (a
feeling) in our being. In some cases the motivational forces...
How to Boost the Morale in Your Organisation?
Who keeps the wheels turning in your organisation? Who holds it all together when chaos reigns supreme? Who can you rely on to run your department/business in your absence? Generally it's the admin/secretarial/support staff who toil away at their...
The "Other" New Year's Resolution
Small Business Q&A with Tim Knox Since this is my first column of 2004, I thought we'd spend a few minutes talking about those well-intentioned, though seldom kept promises we call New Year's Resolutions. In addition to "This year I will lose...
Working from Home ... For Yourself or Someone Else?
Although many people badly want to work from home, not everyone wants to have to launch and run a fully-fledged business of their own in order to do so. For such people the desire to work from home is more about maximizing time to be with...
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ADVICE CAN BE FISHY
Some years ago, while Jon was shining shoes in the shop, a customer was giving him business advice. Since the man is retired from a rather successful business, I was pleased that Jon listened. However, the conversation reminded me of how easy it is to take too much advice.
I heard of a man who opened a fish market but was having little success. A friend stopped in and asked how things were going.
“Not well," the entrepreneur replied.
"Well, I can understand that," the friend said. "You don't even have a sign advertising your business. How do you expect to get customers if they don't even know you're here? Get a sign.”
This seemed like good advise. So the merchant hung up a big sign: FRESH FISH SOLD HERE TODAY."
After a while, business improved. Then someone walked in and said, "I've been wondering why you have TODAY on your sign. Obviously, it's today and not tomorrow." So, the man decided that the customer was right and painted over "today."
Before long, someone else came in and said that the word FRESH seemed unnecessary, since obviously he, being a
man of integrity, wouldn't sell old fish. So, off came "fresh."
Next, someone said the words SOLD HERE seemed unnecessary, since it was obvious he wasn't in business somewhere else.
So, all that remained was FISH.
Then in walked a customer and announced, "I smelled your fish three blocks away. Isn't that advertising enough?”
So, that was the end of the sign.
Several months later, the man was bemoaning his business woes. "Well, what do you expect?" a friend remarked. "You don't even have a sign!"
BARBER-OSOPHY: Most successful people have a knack for knowing who to listen to.
Copyright 2004, Sumerlin Enterprises.
Permission is granted for you to copy this article for distribution as long as the above copyright and contact information is included. Please reference or include a link to www.barber-osophy.com.
About the Author
Terry L. Sumerlin, known as the Barber-osopher, is the author of "Barber-osophy," is a columnist for the San Antonio Business Journal and speaks nationally as a humorist/motivational speaker.
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