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Affordable Advertising for Your Home Business
Affordable Advertising for Your Home Business © Terri Seymour of www.seymourproducts.com Marketing and advertising a home business takes a lot of time, commitment and work. Those who say all you need to do is put up a website and watch the cash...
Are You Ignoring These Marketing Principles?
In marketing as in science there are basic principles that govern the movement of bodies in space, or prospects and clients. Just as people instinctively know the law of gravity, they are aware of the fundamental principles of marketing. Unlike...
FREE: (3) Three Strategies of An Internet Marketer!
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How To Select An Affiliate Program
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Network Marketing Success- MLM Secrets To A Scorching Success In 2006!
Happy New year.
You will hear that many times over the next few weeks, and it is a sign that new beginnings are at hand, and many people are looking at doing better in 2006, and enlarging their MLM business and paycheck in network Marketing.
...
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Don't Just Advertise, Track Your Advertising!
Advertising is not an exact science, so you need to give yourself every advantage, when it comes to determining where to spend your budget!
When you place your Contact or Autoresponder info at the end of the ad, do it so it's a simple clickable link:
put ?subject=key after your email address.
eg;
mailto:info@yourdomain.com?subject=Key
Or if you prefer to just drive traffic to your web site you can use the same concept just a different format.
eg;
http://yourdomain.com?key
Then when you check your stats from your counter program you'll see the different keys representing where your visitors came from.
Always use a short descriptive Key, and always keep a record of which Key goes with which ad!
eg;
Ad placed in John Doe's Weekly Mktg Tips
Key used = "JD"
Set up a simple text record to keep track of your results:
Source URL-Key Ad-Key Date Type **************************************************************************** IMS Ezine IMS 01/01/01 Ad World Profit WP 02/15/01 Banner
I have a half dozen Ezine ads running at all times and if I didn't key my ads, I wouldn't know which ones were getting the best response. A few months ago I paid approx
$90 for a 3 line ad in a well know Ezine and at the same time I paid $25 for a 5 line ad in a lesser know one.
Guess which one gave me the highest response rate? Yup, that's right, the $25 ad out pulled the $90 ad almost 2 to 1, and if I hadn't keyed my ads, I would probably have spent another $90 the following month, when the $25 ad would have been the smarter choice!
I hope the above info is helpful, but remember the number one reason most people fail when promoting their program is they give up too soon.
The Internet has opened up a whole new world of opportunity to the average entrepreneur, but it still takes time. Time to place the ads, time to track the ads, time to hone your ad writing skills and time for your prospects to accept what you're trying to sell. Most people won't even check out an opportunity til they've seen it at least 4 times!
About the Author
Mr Pat Singleton is the editor of: InterNetwork Mktg Solutions (IMS) and a Network Marketing Consultant Send E Mailto:Pat@IMS-Ezine.com 5.9¢ Long Distance http://MySFI.net/5.9LD FREE Ads To 1 Million http://MySFI.net/FreeAds The Smart Way To Join SFI http://MyWildfire.com Promotional Links That Work http://MySFI.net/Links
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