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Finding Your Client's Business Problem Leads to Better Copy
WHAT’S THEIR PROBLEM? How do you begin a dialogue with a prospect, be it in person, on your website or in print? You talk about your client’s business problem. What IS your client’s business problem? Answering this question is the hardest...
Natural Marketing for Full Business Success
Natural Marketing for Full Business Success Judy Cullins c 2003 All Rights Reserved. Is your mind muddy on marketing? Do you wake up each day and say, "I get to share myself and my great message with others" or do you say, " I have to market , or I...
Network Marketing Recruiting- The 10 Questions About Your MLM Recruiting Presence
MLM Presence. Does yours work FOR you, or AGAINST you? Good question! Many times, in a Recruiting session, your presence totally will set the environment for how the recruiting conversation or appointment goes. Your MLM Recruiting Presence...
Postcards – Picture Perfect Promotion
There is a simple but almost mystical law which governs promotion and marketing and their relationship to the amount of business generated: business will come in to the degree that you get your message out, promote, let people know you are there,...
Put Your Marketing To The "So What?" Test
Want to get Better at your Marketing today? For many service business owners, marketing can be a real mystery. We don't really know exactly how it works. We're not real sure about what works best for us. And probably because of some past...
 
The Psychology of Network Marketing

The general public usually misunderstands the network marketing industry. When they hear of network marketing opportunities their biased perceptions of the industry can cause them to avoid these opportunities. This negative reputation has been brought about by information about organizations within this industry that are perceived as being unscrupulous and deceptive. And as we all know, negative word-of-mouth can travel quickly.

However, the public's perceptions of network marketing are beginning to change. This is largely due to changes in behavior by the network marketers. Today, enlightened network marketers have made the subtle change in focus from building sales to building relationships. This new breed of network marketer is involved in building, not only relationships, but long-term relationships that are mutually beneficial to both parties.

In many cases network marketing has turned into a full-fledged mentoring system. When you take the risk to grow your own business channels the risk is greatly reduced when there is someone there to guide you and offer advice, making this is a true business relationship. Enlightened network marketers will also acknowledge the psychological differences in people. For example, they are aware that some people are auditory while others are more visually oriented. Therefore their teaching tools will reflect an individual's needs.

If you are researching network marketing opportunities look for those organizations that cater not


only to your financial growth, but also to your personal development. Look for opportunities that are built on relationships as well as other types of rewards. Integrity is a major component of the enlightened network marketing organization. The truth is that opportunities do exist and the rewards can be great.

However, success often comes to those that are able to work within the system's framework. And, as in other walks of life, the most successful network marketers are those that are highly motivated. Your success will be measured, not by your own achievements, but by the achievements of others within your organization.

Every new industry is faced with the challenge of establishing their collective identity and ethics. Network marketing has been no exception. However changes within the industry are occurring and people's perceptions of the industry are changing. This is reflected in the growing number of individuals from all walks of life who are embracing the concepts and rewards of network marketing.

About the author:

Brent Payne and Shane Krider are the co-founders of Liberty League International. Their mission is to assist customers and associates to enjoy a more fulfilling life experienced through a well balanced environment of supportive community, education, and opportunity. Their website is http://www.libertyleague.com Find out more about their community at Beyond Freedom Community http://www.beyondfreedom.com and their conferences at Liberty

 

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MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man.
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