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Beyond Budgeting: A New Approach to Annual Budgets
In their book, Beyond Budgeting, Jeremy Hope and Robin Fraser
highlight the inadequacy of traditional annual based budgeting
and argue passionately for a new management model that can cope
with the volatility of today's business environment....
MLM Success Training: Why Some People Become Wealthy in Network Marketing and Others Don’t.
Regardless of whether you watch the Oprah Winfrey show or not, the story of her success is fascinating. You can't say where she is today is the result of any special advantages she had growing up. In fact, she came from a broken family and she was...
Print and Modern thought
The scientific revolution that would later challenge the entrenched "truths" espoused by the Church was also largely a consequence of print technology. The scientific principle of repeatability--the impartial verification of experimental results--...
The Real Story Of The Little Engine That Could
Gone are the days when self-publishing was synonymous with self-defeat. Authors such as Deepak Chopra, Mark Victor Hansen and Neale Donald Walsch, originally self-published successfully before selling their books to major publishers (in order to...
Top Ten Brainstorming Techniques for Business Success
We experience creativity every time a fresh idea pops into our minds. We recognize creative imagination in everything from a pastel painting to a business plan. By trying these ten tips, you will discover some amazing creative abilities that may...
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Speak With E's Part 1
“Educate, Energize, Entertain, and provide an experience for your
audience”
1. The most important objective of any speaker is to appear
credible and knowledgeable about the subject.
2. Embrace your audience. Remember, it is about them, not you.
Are you going to challenge them to think or behave differently,
or perhaps confirm or explain something they already feel?
3. Speak to your audience as if you were having a conversation
with them. Don’t lecture the audience. Be inclusive. Say “us,”
not “you”.
4. People learn by three means; the visual (what they can see),
the auditory (what they can hear), and the kinesthetic (what they
can touch and feel). Try to include all three in your speech.
5. Be competent. Concentrate on your audience and customize your
remarks to show that you know what is important to them.
6. Have the right amount of information. The talk should have
substance and show your knowledge of the client’s business.
People pay attention to what impacts them directly.
7. Develop rapport with the audience. Do your research to find
out what really interests them. Interview a few of the attendees
several weeks before your speech.
8. Be sensitive to the audience. Do not use ethnic stories or
off-color remarks. “Politics and religion should be avoided
unless you are a member of the clergy.”
9. Prepare your own introduction. Keep it short and relevant to
your
audience’s interests. You can use some humor too.
10. The opening is the most important part of your presentation.
Use strong openings, such as an inspiring story, a startling
comment, a quotation, a challenging question, opposing ideas, or
a funny experience.
11. First impressions are crucial. Match the energy level of your
audience. Rev ‘em up a bit. Be sure to sustain the energy
throughout your presentation.
12. Engage your audience in the first 30 seconds with a
controversial provocative question, such as, “How many of you
have enough money?”
13. Share a story that relates to solid content. It is always
best to tell your own story to make your point, because whether
you are a kid or an adult, everyone loves to hear a personal
story. Screenwriter Robert McKee says, “Stories are the currency
of human contact. “Strive to be a great raconteur and tell a good
story, but don’t overuse your story. Keep it short.
ABOUT THE AUTHOR
Sandra Schrift 13 year speaker bureau owner and now career
coach to emerging and veteran public speakers who want to
"grow" a profitable speaking business. I also work with
business professionals and organizations who want to
master their presentations.
To find out HOW TO MAKE IT AS A PROFESSIONAL SPEAKER, go to
http://www.schrift.com/success_resources.htm
Join my free bi-weekly Monday Morning Mindfulness ezine
http://www.schrift.com/monday.htm
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