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Motorsports Marketing & Sponsorship
Why Become A Motorsports Sponsor?
A company can benefit from motorsports sponsorship in many ways,
such as:
1. Driving Sales
Sponsorship
geared towards driving sales can be an extremely
effective promotional tool. Many...
Organized for Success: Five Keys for Making Home-Work Work
If only you could work from home you would be able to get more done. No interruptions from co-workers. No pretentious banter with your boss. No sitting in meetings for hours thinking about all the work you could be doing, or better yet, daydreaming...
Perspective is Everything
"When life gives you lemons, make lemonade!" --Anonymous A living legend turned 100 in May. He's W. Clement Stone, founder of Combined Insurance Company (which is now a part of Aon Corp.) and author of one of the best-selling motivational books of...
The Minefield to Online Success
Becoming successful online has become a reality for many marketers.However the majority of us end up empty handed in the game.This leads many to ask themselves, is success online possible ?
The success rate for online marketers is...
Tips for Curing Bad Customer Service
Bad customer service is everywhere these days — unmanned front desks, surly servers, clueless staff, employees talking on the phone, and managers who refuse to acknowledge a customer. It’s no longer an exception ... poor service has become the...
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Leading with Emotional Intelligence
Executives with a strong Emotional Quotient (EQ),as well as a strong Intelligence Quotient (IQ), are quickly becoming the leaders who ultimately make the best decisions and lead the most satisfying lives. These ten practical techniques will support you in bringing new life and amazing opportunities to you every day, both personally and professionally.
(1) Become aware of your own emotions and how they impact others. Make a list of your strengths and your limitations when the heat is on. If you are quick to anger or curtness, take a personal “time out” before communicating with an employee, colleague, friend, or family member.
(2) Display honesty, authenticity, and trustworthiness in all actions. Before you go to sleep at night, ask yourself this question: “Did I live according to what I know is right for me and for others?”
(3) Be flexible. Your ability to adapt to a quickly changing world and to the changing needs of your employees/colleagues/family will set you apart from the crowd when it comes to being an effective leader.
(4) Include humor and laughter in both work and play. Studies reveal that laughter is the most contagious of all emotions. Once a person hears laughter, a positive chain reaction spreads through the group, resulting in an increase in productivity.
(5) Develop an attitude of optimism. Find the positive in every situation, even when something negative has happened. Document these positive comments in a journal, and speak them out loud to
three people. You will eventually develop an attitude of optimism, which will have a positive impact on others.
(6) Develop empathy by grasping the feelings of others and seeing their perspective before you make a decision. This will make you approachable, and others will learn quickly that you care about them and want to hear what they have to say.
(7) Cultivate rich and rewarding relationships with employees outside of work. Host one social function each month, and take this time to get to know your employees and their families on a very personal level.
(8) Develop a democratic leadership style: one that is based on collaboration, teamwork, active listening, conflict management, and influence.
(9) Be dedicated to a high level of achievement. Your drive to improve performance and to meet high standards of excellence will set the tone for success for you and your company.
(10) Be devoted to recognizing and meeting the needs of your followers, clients, and customers. They are the future of your company, so communicate with them regularly and often.
About the Author
This article was written and submitted by Bea Fields. Bea is a Business Coach, Consultant, Trainer, and Public Speaker. Her area of expertise is that of Environmental Design and Leadership Development for Executives, Managers, Small Business Owners, and Political Leaders. She may be contacted at bea@nonmanipulativeseduction.com or visited on the web at www.nonmanipulativeseduction.com
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