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10 Tips for a Successful Job Search
Create a support system for yourself emotionally and for your job search. Identify allies that you can count on. Know some will have strengths in one area, but weaknesses in another. Recognize different people will play different roles in your job...
Choosing A Direct Sales Company
Choosing a Direct Sales Company In this hustle and bustle world of direct sales the goal remains the same. How do I build my business successfully and make enough to achieve what I have set forth to do? Many have a mentor or someone in their...
Expect the Best and Get It
The famous prayer of Jabez, where Jabez prayed for prosperity,
is a model of expectant thinking that we can all benefit from.
"And Jabez called upon the God of Israel saying "Oh, that You
would bless me indeed, and enlarge my territory, that Your...
Leading with Emotional Intelligence
Executives with a strong Emotional Quotient (EQ),as well as a strong Intelligence Quotient (IQ), are quickly becoming the leaders who ultimately make the best decisions and lead the most satisfying lives. These ten practical techniques will support...
Winning the Game of Retirement
Consider yourself an athlete in the sport of investing. Physical endurance is important when it comes to the sprint, however mental poise will see you through the long run. An investor can have the most reliable information available, but with the...
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Why is Market Research important?
Market research is an essential part of any business that wants to offer products or services that are focussed and well targeted. Business decisions that are based on good intelligence and good market research can minimise risk and pay dividends and by making market research part and parcel of the business process and conducting market research throughout the lifecycle of a product or service market research will bring the following benefits:-
Market research will help you better communicate - Your current customers experiences are a valuable information source, not only will they allow you to gauge how well you currently meet their expectations they can also tell you where you are getting things right and more importantly where you are getting things wrong.
By asking the customer you not only show them that you care but you also take the guess work out of customer services.
Market research helps you identify opportunities – If you are planning to operate a new
service and want to know the preconceived attitudes people have then market research can help, not only in evaluating the potential for a new idea, but also by identify the areas where a marketing message needs to honed.
Market research will minimise risk - Market research can help shape a new product or service, identifying what is needed and ensure that the development of a product is highly focused towards demand.
Market research creates benchmarks and helps you measure your progress - Unless you measure you may not be able to gauge how well your business is performing. Early research may highlight glaring holes in your service or short falls in your product, regular market research will show if improvements are being made and, if positive, will help motivate a team.
About the Author
Martin Day is a Director of Survey Galaxy Ltd a web site that allows anyone to create, design and publish online surveys. For more information please visit http://www.surveygalaxy.com
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