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5 Critical Pay-Per-Click Tips
Pay-Per-Click (PPC) advertising is a good supplement to natural search engine optimization, IF you keep a few tactics straight. 1. Choose the right search terms. If you go after the broad phrases and terms, you'll pay top dollar. Strive for more...
Get into their eyes, hearts and wallets – A text ads primer
The world of the Internet is full of information. Some people offer it and some people are looking for it. But it can be surprisingly difficult for these two to meet and, more often than not, those that offer the information will have to work very...
LookSmart Answer Their Critics
If you've read my article "LOOKs Can Be Deceiving" (http://www.high-search-engine-ranking.com/LOOKs_Can_Be_Deceiving.htm), you'll already know how I feel about LookSmart's recent decision to change their US-based directory model at www.looksmart.com...
PPC Advertising – The First Step In A SEO Marketing Campaign
Often, sites view seo and PPC marketing as exclusive marketing techniques. Each marketing method has its advocates. In reality, both have a place in the Internet marketing process. If you intend to pursue a major seo effort, a PPC campaign is a...
The 7 Truths of Being An Affiliate
In November 2002 I found myself bored and online one night. I decided to have a look on the web for a way of making some extra cash. I found something called an E-book (no idea what that meant back then) called "1000 Ways to Make Money"....
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Being Your Own Boss
Copyright 2005 Brian Beshore
As far as being your own boss--do you have what it takes? The best bosses, they say, are tough, only in being your own boss, you know who you have to be tough on.
Now, I’m not advocating that you stop liking yourself. Far from it! But we all know that being your own boss requires that you go that extra mile in many respects. For one thing, you must guard your time jealously. You must forgo many of the distractions that society throws our way. You must free yourself from the routine. It’s just the hum-drum side of life anyway.
There are those, of course, that don’t have the motivation to even set aside the time for regular work at their marketing plans. On the other hand, I think there are plenty of folks who do work at it.
But, do you know what I think? I think a lot of these people get into a rut. I think that because I’ve gotten emails from these people from my newsletters. They’ll be just into surfing traffic exchanges or something and I’ll say why don’t you get a website and optimize it or write some articles or a blog?
They’ll say “Oh, I could never do that!”
It was only a few years ago that I didn’t even
know how to turn on a PC and now I know my keyword from my mass e-mail blaster. They say the journey of a thousand miles begins with the first step.
If your one of those folks who’s intimidated by fancy sounding terms like keyword search or PPC, here’s what I want you to do; many self motivation coaches recommend creating many smaller goals that lead up to your bigger goals.
Many people have big ambitions and goals, but they lack the exact steps to take in getting there. Therefore, you have to start on a smaller scale and start choosing goals that you know you can achieve. Smaller steps that lead you in the direction you want to go.
Like in learning, for example, I want you to make a resolution that you will learn one new thing each week. Something to do with your business, or if you don’t have one yet, learn about the different ways to make money. Learn about the different ways there are to advertise, and the ways that you can get people to your business without advertising. Learn what they are and if they work.
Brian Beshore is a professional copywriter and creator of the Become Your Own Boss Program;
http://www.surfinsafari.net
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