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6 Critical Rules When Building An Affiliate Website
Copyright 2005 Kurma Group There are 6 rules you must use when building any affiliate website if you want the website to make you any money. Building Your Site Rule #1 Always have a strong headline. No matter how great your sales copy is or how...
A Letter to Santa From An Internet Marketer
A Letter to Santa From An Internet Marketer
Yo, Santa! How's it going in the great white north? Seeing as it
tis' the season, here is my letter about what I want for
Christmas.
Been Good
Santa, I know you do that whole good versus...
Google's Groundbreaking AdWords Select Program
One of the absolute best online marketing processes available to any business today is Google's AdWords Select advertising program. It produces immediate results within minutes after being setup, drives highly qualified traffic via selected...
Search Engines 101 - Search Engines Explained
What Are Search Engines?
A search engine is a database system designed to index and categorize internet addresses, otherwise known as URLs (for example, http://www.submittoday.com ).
There are four basic types of search engines:
...
The Art of Online Business Marketing
Marketing is a mind game where the advertiser seek to grad your attention with their advertisement.
Traditional advertising are via Television, Cinemas, Newspaper, Popular Magazines, Posters, Radios, Buses, Taxis etc.
Online Marketing...
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The Life Blood of Internet-Based Home Businesses...Search Engines
By Kirk Bannerman
Anyone involved in an Internet-based home business will soon come
to recognize the importance of search engines as a vehicle to
attract potential customers.
Since the inception of Google in 1998, the popularity of using
search engines has increased dramatically. Nielsen NetRatings
reports that about 114.5 million Americans, or a whopping 39
percent of the US population, currently use search engines.
Through February of 2004, Yahoo and Microsoft's MSN ranked as the
two favorite spots on the Internet with 87.3 million and 86.2
million unique monthly visitors, respectively, according to
figures produced by Nielsen NetRatings.
Microsoft.com, ranked third, with 64.2 million visitors, but this
figure is somewhat misleading because this site attracts much of
its traffic by repairing flaws in the Windows operating system.
Google was the fourth most popular site with 60.8 million
visitors.
The market shares of MSN and Yahoo haven't changed much in the
past three years while Google has emerged as a powerhouse without
spending much of anything on advertising. Google's audience is
now approximately six times larger than it was in early 2001,
when it was the 26th most popular destination on the Internet.
As
they vie for position, Google, Yahoo, and Microsoft plan to
continue upgrading their services - healthy competition that can
only serve to improve the search experiences of Internet users in
the future.
According to comScore Networks, an estimated 3.5 billion online
searches are performed in the United States each month, making
searching the second most popular online activity, ranking behind
only e-mail.
In 2003, businesses spent an estimated $2 billion on advertising
related to searches and some knowledgeable sources expect the
search-related advertising market to triple during the next three
years.
There are various search engine formats including natural search,
pay for inclusion (PFI), pay per click (PPC), and hybrid
approaches which combine both PFI and PPC characteristics.
Because of the immense and growing popularity of search engines,
their effective utilization is the life blood of Internet-based
home businesses.
About the author:
Kirk Bannerman operates a successful home based business and coaches others seeking to start their own home based business. Visit his website at Legitimate Home Based Business for more details.
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