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Book Summary: Mind Your Own Business
This article is based on the following book:
Mind Your Own Business
A Maverick’s Guide to Business, Leadership and Life
Doubleday & Company, Inc., 2003
ISBN 0-385-50959-6
208 pages
A maverick is an independent person who will...
Grandma's Mercury Dimes
One vivid memory of my very early childhood back in the 1960's was of driving to church on Sunday mornings with my family. Since my grandparents lived close to us, Dad would always swing by and pick them up, and we'd all carpool together. It was the...
How to Make a Joint Venture Successful
Question: What was your first successful JV, and what were the steps you took to make it successful? Hello. This is Valerie Vauthey speaking. I am the CEO & Founder of the fastest growing coaching company in North America and Europe:...
Leadership Skills for Challenging Times
Leadership Skills for Challenging Times By Ed Sykes ©2003 We consistently face new and ever growing challenges in the workplace such as reorganizing, downsizing, and “left out sizing.” We are faced with the question, “How do we lead in this storm...
Nine Ways Johnny Carson Can Help You Run Outstanding Meetings
Recently, America lost one of the giants of late night television, Johnny Carson. He was a master at his craft, because he would conduct his show, essentially like a ninety minute meeting. The program would be entertaining, insightful,...
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Developing Your Mission
"The best Leader is one who knows how to pick good people to do what he
or she wants done and self-restraint enough to keep from meddling with
them while they do it." - Heidi Richards -
Developing Your Mission
Mission statements describe the purpose of an organization or a sub-group of it. It is a general description of what it is that the team is there to do. It grows out of the Vision. It describes the organization's purpose. It tends to be general with objectives often accompanying it. The mission provides the "framework" for goals and objectives. It also provides guidance for the major decisions officers and board members need to make. Identifying or updating the mission is usually done during strategic planning.
Developing a mission statement can be approached using varying methods:
Participants may use highly analytical and rational exercises such as focused discussions or highly creative and divergent approaches through daydreaming, sharing stories, etc.
In the wording process consider the products, services, values, market and concern for the public image of the organization.
The mission should be brief enough (one or two sentences) that
everyone in the organization can learn it and recite verbatim.
Adding or removing a word, which may also further define the scope of products and services of the organization, can accomplish refining the mission.
The mission should include sufficient description so that it clearly separates the mission of the organization from other organizations.
It is a good idea to revisit the mission from time to time to make sure it is relevant to the organization's current situation.
To stimulate thinking the group should consider the functions of the organization, who the organization serves (the customer) and how the organization will fulfill the functions (the activities, methods and technologies).
© 2005 - Heidi Richards
About the Author
Heidi Richards is the author of The PMS Principles, Powerful Marketing Strategies to Grow Your Business and 7 other books. She is also the Founder & CEO of the Women’s ECommerce Association, International www.WECAI.org (pronounced wee-kī) – an Internet organization that “Helps Women Do Business on the WEB.” Basic Membership is FREE. Ms. Richards can be reached at Heidi@speakingwithspirit.com or heidi@wecai.org.
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