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Customer Service – the Real Estate Revolution
Traditionally, real estate has been viewed as a sales industry. But perceptions are changing. Agents around the country are coming to believe that the key to real estate success is service – not sales. Competition and technology now give...
Landscaping Stone
If you have interest in using landscaping stone in your
yard, garden, koi pond or walkway, don't limit yourself to
the traditional. Consider finding or shopping for unique
stones to add flair or accent to your plans. Landscaping
stone can be...
Pointers In Hiring A Real Estate Agent
Quick Tips in Hiring an Effective Real Estate Agent
Buying or selling a house is a thrilling experience. But connected to this is a stressing and overwhelming job. This calls for a good real estate agent. But what do we need to know about hiring...
San Diego Real Estate – Reading Between The Lines
The Change in one of the nation's hottest real estate markets may be a sign of a Nation wide trend!
Just this summer it was almost impossible to find a new San Diego real estate development that
cooperated with real estate brokers. If you...
The Logic of Emotion!
Homebuyers are an interesting study. Watching people make their home buying decisions has brought me to the conclusion that every decision that every one of us makes is based in emotion. You heard me, it's all about the emotion. Before you deny...
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Homes For Sell By Owner – “FSBO” - And Buyer Brokers
You’re selling your home as a FSBO (for sale by owner) and you get annoyed when real estate brokers call you, right? That’s a reasonable response when you’re doing all the work to market your property to save thousands of dollars in broker commissions. However, when a “buyer broker” calls, you might want to listen.
Why Listen
To understand why I say that, we need to understand the functions of “listing brokers” and “buyer brokers.” Real estate brokers can and do serve both functions, though some specialize.
Some brokers who call you are interested in listing your home. They want to market your home for you. The amount of commission charged for this service varies, but where I live, most brokers list homes for a commission of 6 percent of the sales price. When the home sells, if another brokerage firm has brought the buyer to the deal, the listing broker pays the selling broker half or 3 percent.
When you’re successfully operating as a FSBO, you’re getting folks to come and look at your house, or condo, or whatever, and you don’t need a listing agent. However, what if you’ve been doing this for a while and none of the lookers has been converted to a buyer? What then?
Well, if a broker calls you and says he or she is working with buyers and they’d like to be able to show your home, maybe you should consider it. They probably only expect about half the typical listing commission. That still allows you to save serious money. Perhaps you can even negotiate down a bit from half. This is especially true if
your home is appropriately priced above the average price for a home in your area. In my area where 3 percent to a selling broker is frequently acceptable, I’ve seen brokers accept 2.5 or even 2 percent. It doesn’t hurt to ask.
As a bonus in that situation, you get someone who is knowledgeable about the process with an interest in getting the deal to settlement. True, they don’t represent you. They represent the buyer, but the buyer wants your home and the broker wants a payday. In short, the buyer broker has incentive to put an oar in when problems arise.
Don’t misunderstand me. I’m not for one second suggesting that you pay more than is necessary to sell your home. At first, take names and phone numbers of “buyer brokers” who call you. Then, if you find you need to, call back the ones who impressed you.
There is a middle ground between going it alone and listing with a broker. If you find you need to, this middle ground can be worth exploring through buyer brokers.
About the Author: Raynor James is with http://www.fsboamerica.org - providing homes for sale by owner, "FSBO", properties. Are you thinking, "Should I sell my home?" Visit http://www.fsboamerica.org/seller.cfm to sell your home sale for free for one month.
Source: www.isnare.com
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