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Five Things NOT to do When Starting a Home Business
I know what your thinking but this is not another “marketing errors people make” article. I’m not going to tell you how ugly and annoying your website is or that even your own mother wouldn’t buy from you with that horrible sales letter. What I’m...
Increase Your Influence, Increase Your Sales
Selling is everyone’s lifeblood whether they realize it or not. We all sell in the sense that we attempt to convince others to go our way. That is the way that we want something to go whether we are convincing our children, our coworkers, bosses,...
It Starts with the Selection Process: Prevention is the Best Cure
How many times have you heard this when talking with an experienced coach or consultant. You say: 1.My department is not making quotas. I’ve provided training. I motivate. What am I doing wrong? 2.My marketing department head does good work,...
Mail Order: A Great Home Business Idea
While the world continues to go catatonic over the Internet and its endless possibilities, there's another industry quietly going about its business, racking up billions of dollars in profits, year after profitable year after profitable year....
Select Your Strengths First, Then Select Your Business
So, you like the idea of starting your own business, and network marketing, Internet marketing, or re-selling other's products appeals to you as a great way to enjoy the benefits of being an independent business owner without committing to a large...
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Viral Marketing
What does viral marketing mean. To market a product in such a way that it may continue to bring in sales into the future.
The best example of this is affiliate links in an ebook or newsletter. When a newsletter goes out to a marketers opt in mailing list or he gives away a free report or a free ebook inevitably somewhere in the content is an affiliate link or a link to another one of the writer’s products.
Is this sneaky? Shouldn’t they tell you up front that they are trying to sell you something? If these thoughts popped into your mind wake up! Who was the one that downloaded the free ebook or signed up for that free report or newsletter from an Internet marketer? Just because something is free does not mean it doesn’t have merit and real value.
The author of the freebie is giving away his hard earned knowledge. Most of the time the reader is getting very worthwhile information. This is because if the writer doesn’t establish himself as an expert on the subject how could he expect you to want to read more of his / her work?
Furthermore it is in the author’s best interest to recommend a quality product, because he wants to establish credibility with the reader. I have learned more from some free products than I have from some ebooks I paid for. I recommend taking advantage of free material. You can learn from it and you can also evaluate the author’s communicating skills. If his free stuff is bad there isn’t any reason to pay to read his other books.
The best products I have ever bought have been through a
direct recommendation via an affiliate link by a quality Internet marketer. By reading his free information I had a basis to make a judgment call on his expertise and credibility.
Affiliate links can be beneficial to both the author and the reader. Remember you can always tell a tree by its fruit. A quality author will always provide useable and fresh information. If you want quality traffic you need to attract the people who are interested in what you are selling. Provide a benefit that will give them a reason to stop at your site. Always make your first impression with quality FREE information that has real value. Do not think of a customer as your next mortgage payment but look to establish a long-term relationship of mutual benefit to the both of you. Your customers, you, and I will all profit more by working together and learning from each other.
======================================= About the author: Jim Dunn publishes "The Home Business Tips" Newsletter. Its packed with Powerful Tools, Tips, and ProvenStep-By-Step Training, for building an automated highly profitable Work From Home Business Fast… Signup for your FREE subscription today at: http://www.workfromhome-4me.com/biztipspop.html =======================================
About the Author
Jim has been working from home online since 2001. He is a published author and specializes in success training, and teaching other home based entrepreneurs how to develop and profit from multi stream income sources on the Internet, through products and affiliate marketing.
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