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5 Surefire Tactics to Increasing Your Website Sales and Profits!
If your business is online to profit, then you know how important it is to convert your visitors into paying customers. Despite this, a common question I get asked by my clients is: "I'm getting tons of hits to my page, but I'm not making any...
8 Tips To Help You Heat Up Your Sales
1. Pay special attention to your past customers by providing them with sales and discounts that only they are privy to. This will help you to create long term profits for your business by building up a loyal customer base that buys your products...
Have You Prepared for Success in Sales?
My wife and I watched the movie Ray a couple of weeks ago when it came out on DVD. In the movie Jaime Foxx plays the legendary singer Ray Charles. I was amazed at how Jaime had captured the essence of Ray Charles. Many times throughout the movie I...
Removing Obstacles to Sales
During the summer Olympics I watched the men's and women's hurdles. I'm always impressed by these athletes' ability to run at full speed and leap the hurdles without breaking stride.
But each time I watch this track event, I have the same...
Successful Sales People Know Which Differentiators Matter
Know where to focus. Not everyone evaluates product solutions with the same decision criteria.
When sitting toe-to-toe with a prospective client, how well do you answer the question, “What sets you apart from your competitor?”
Tom Snyder,...
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"Explode Your Sales With Banner Ads!"
Contrary to rumors of the death of Banner Ads, the banner ad remains one of the three most popular forms of advertising on the Internet.
Actually, banner ads ARE the best form of online ads!
Internet advertising expenditures declined overall in 2001, yet this decline was felt in all advertising sectors of the economy and the online decline was actually less that that found in other advertising sectors. According to the Internet Advertising Bureau's (IAB), http://www.iab.net/ the online Ad Formats break down as follows:
"Percentage use of various ad formats remained fairly consistent in 2001. Formats tracked and their respective share of 2000 and 2001 full year revenue are: "
2000 2001 Banners 48% 36% Sponsorships 28% 26% Classifieds 7% 16%
Ad revenues for 2002 are expected to surpass these figures with the majority of the ad revenues being funneled into Banner Ad campaigns.
In a report compiled and released by Engage, Inc. http://www.engage.com/, they announced that their:
"Study Reveals That Viewing of Online Ads Alone, Regardless of Click-Through, Leads To Sales".
This report has put a new spin on the traditional methods behind banner ads because the lead finding determined that there is a strong pattern emerging of users who recently saw an online ad and converting that ad exposure into a sale.
There is now a measurable and concrete value to an ad impression WITHOUT a click-thru.
Advertisers will now need to pay attention to the 99% of people that don't click-thru on their ads but do take note of the message for future reference and visits.
This fundamentally raises the monetary value of the Internet as an advertising medium, because this analysis demonstrates that just seeing a banner ad alone WILL create sales.
With these new findings in mind, for a banner ad to work well , they will need to encompass these three "KEY" elements:
1. Highly Targeted.
You must know who is in your market is in order to effectively target your ad
campaigns.
Your banners should be placed on web sites that will have visitors similar and precisely to what your market needs.
2. Performance Based.
Internet advertising allows for interactivity. The consumer can take action, which is why banner ads that include the simple phrase, "Click Here" have a greater ratio of success.
Any banner ad that does NOT have a call or request to action will be a waste of good advertising space and money.
3. Branding.
The old banner ad model just called for the viewer to take action to click-thru to your web site.
Now you need to convey your product "Brand" so that viewers will remember it when they find the need to visit you in the future.
Web site domain names which convey this "Branding" can now be more effective than ever.
The 468 x 60 banner remains far and away the most popular advertising form on the Internet. Current pricing ranges from $20 to $45 per thousand exposures.
Even better are the FREE Banner Ad Exchanges that are available.
Yes, believe it or not, there are still many FREE banner ad exchange programs that can bring you a steady flow of targeted traffic to your site.
And, do not worry if you do not have a banner ad to use for exchange because there are still many good FREE banner creation sites available online.
For a FREE list of "FREE Banner Ad Services!" via auto-responder, send a blank email message to: mailto:banners@emailexchange.org
Make sure to take advantage of these FREE banner resources so you can have your ads working for you in this still vital method of ad exposure online.
Use the above "KEY" ideas for your banner ad campaign and you will explode your sales online.
About the Author
A.T.Rendon is an entrepreneur and published writer. Subscribe to FREE Business Classifieds Newsletter & receive FREE online access to our Password Protected "FREE Submit To Over 2.7 MILLION FREE Ad Sites!" mailto:subscribe_fbcn9@emailexchange.org Visit us at: http://emailexchange.org/?Articles
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Sales - Wikipedia, the free encyclopedia |
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ... |
en.wikipedia.org |
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Sales Jobs .com Worlds Largest Sales Employment Site |
Sales Jobs features thousands of sales jobs for sales professionals. |
www.salesjobs.com |
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Manage Smarter - Performance Gateway |
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine. |
www.salesandmarketing.com |
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Oracle Customer Relationship Management Solutions |
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ... |
www.oracle.com |
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Sales and related occupations |
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ... |
www.bls.gov |
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Sales Jobs - Search Sales & Marketing Jobs at Monster.com |
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ... |
sales.monster.com |
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Government Sales and Auctions: FirstGov.gov |
Official site for information on all sales and auctions of government surplus property and assets. |
www.firstgov.gov |
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Sales and Marketing Executives International |
Worldwide association of sales and marketing management. |
www.smei.org |
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GPO U.S. Government Bookstore: Main Page |
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections. |
bookstore.gpo.gov |
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Sales |
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ... |
www.managementhelp.org |
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Sales Resource Center - Business Sales Web Site - Small Business ... |
Sales resource center at Inc.com, small business sales and marketing information. |
www.inc.com |
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Sales - Wex |
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ... |
www.law.cornell.edu |
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Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com |
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today. |
sales-marketing.careerbuilder.com |
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Compare prices for retail store sales at SalesCircular |
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads. |
www.salescircular.com |
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Sales Jobs in Canada - workopolis.com |
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ... |
www.workopolis.com |
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free online sales training articles, sales & selling processes ... |
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.) |
www.businessballs.com |
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Music Sales Group |
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ... |
www.musicsales.com |
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Sales Autopsy |
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople. |
www.salesautopsy.com |
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REALTOR.com: Real estate listings & homes for sale |
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS. |
www.realtor.com |
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Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ... |
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily. |
www.nationjob.com |
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