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5 Deadly Effective Sales Letter Profit Boosters You Can Use Now!
1) ASK QUESTIONS YOUR TARGET PROSPECT CAN ANSWER "YES" TO Asking questions in your sales letter is a powerful way to truly engage your readers. It creates a need for an answer, and separates the buyers from the uninterested. Of course some...
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The elements involved in building a sales force, especially one that pays for itself and also adds value to any business, are many and varied. The whole purpose and direction of a sales manager needs to be directed to creating a sales force that...
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Some of you may already know the power of time sensitive offers and be using them in your businesses. There is a huge controversy brewing on certain parts of the internet regarding the use of these offers, but I will tell you that when used...
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No matter what your age or stage in life, some words come with preconceived meaning. "Sales" is one of them. For most people, it means being put in a position to have to buy something you don't want at a price you can't afford. Therefore, how...
There's never a bad time for a great sales promotion!
I love spring! The warm days, sunshine, fresh flowers…it’s a welcome relief from colder, shorter, wetter winter months. Plus, it’s a built-in great opportunity for a sales promotion! From March 21 – June 20, you can run a promotion targeted at both...
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How To Write Sales Letters That Deliver
Tired of sending out sales letters that generate anemic response? You could blame your list, or decide you just didn’t send out a high enough volume to get the replies you were looking for. Or, you could face the truth: Your sales letter just didn’t have what it takes.
Here’s how to make the next one better:
1.Ditch the “professional” tone. Too many businesses think they need to sound professional and businesslike in their sales letters. They come across as reserved and dignified. And they get no response.
People buy on emotion, and if you want them to buy your product or service (or even become a lead you can follow up on) you must tap into their feelings. And no, “boredom” doesn’t count.
2.Paint a vivid picture. Let your prospect see herself enjoying the benefits of your product or service. Show her how her life will be transformed. Don’t just tell her your widget saves her time. Help her see herself spending that time doing something she enjoys.
3.Remember its not about
you. It’s about your prospect, and what’s in it for her. Don’t tell her about your mission statement. Don’t tell her about your company history. Tell her what’s in it for her if she takes you up on your offer.
4.Ask for response. People won’t call if you don’t ask them to. Tell your prospect what it is you want her to do. Call for a free quote. Visit our web site. Come in today and stock up. Send in this coupon. You get the point.
Following these steps will turn an anemic response into a robust, healthy one. And that will make your whole business feel better.
About the Author
Lisa Packer, author of "How To Dramatically Increase Your Business... Without A Blockbuster Budget" and "7 Ways To Get A Pay Raise From Your Web Site" is an independant Copywriter and Marketing Consultant. Find out how to get these two reports, plus more helpful articles like the one you just read at www.dramatic-copy.com. Dramatic Copy: The Right Words Make A Dramatic Difference
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| Sales - Wikipedia, the free encyclopedia |
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| en.wikipedia.org |
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| Sales Jobs .com Worlds Largest Sales Employment Site |
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| Manage Smarter - Performance Gateway |
| Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine. |
| www.salesandmarketing.com |
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| Oracle Customer Relationship Management Solutions |
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| Sales and related occupations |
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| Sales Jobs - Search Sales & Marketing Jobs at Monster.com |
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| sales.monster.com |
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| Government Sales and Auctions: FirstGov.gov |
| Official site for information on all sales and auctions of government surplus property and assets. |
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| Sales and Marketing Executives International |
| Worldwide association of sales and marketing management. |
| www.smei.org |
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| GPO U.S. Government Bookstore: Main Page |
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| Sales |
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| Sales Resource Center - Business Sales Web Site - Small Business ... |
| Sales resource center at Inc.com, small business sales and marketing information. |
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| Sales - Wex |
| Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ... |
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| Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com |
| Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today. |
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| Compare prices for retail store sales at SalesCircular |
| SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads. |
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| Sales Jobs in Canada - workopolis.com |
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| Music Sales Group |
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| Sales Autopsy |
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| REALTOR.com: Real estate listings & homes for sale |
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| Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ... |
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