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10 Viral Internet Marketing Strategies That Produce A Massive Surge Of Web Site Traffic And Sales
1. Start a newsletter that people can subscribe to, and use an autoresponder service like GetResponse (www.getresponse.com) or Aweber (www.aweber.com) to capture and store your subscribers’ contact information. 2. Use the double-opt rather than...
24/7 Answering Service Can Keep Customers Happy and Facilitate Sales
Many businesses stimulate their market round the clock. Whether sales literature, web sites or advertising, prospects are reached frequently overnight and on weekends. What do you do when your customer is ready to buy and your doors have closed for...
Building a sales force that pays for itself
The elements involved in building a sales force, especially one that pays for itself and also adds value to any business, are many and varied. The whole purpose and direction of a sales manager needs to be directed to creating a sales force that...
Sales Letters That Sell!
Have you ever sat down to write a sales letter and been at a complete loss where to start? It happens to all of us. Sales letters are hard to write. And writing a good one takes a lot of time, research and effort. But…a good letter will make you...
Use These Highly Effective Terms In Your Marketing Copy To Pull Sales!
It is always important that you use the right terms when marketing your product to potential buyers. The right term may mean increased enquiries for your product and possibly more sales. Failure to use these terms may leave potential...
 
Website Owners: How to Get Sales and Marketing Help

Many people mistakenly believe putting up a website is marketing.

FACT: Websites need to be marketed so likely customers will visit them.

Many people mistakenly believe offering items on a website is sales.

FACT: You can have lots of traffic and still not make sales.

How will you build your website's sales? And what will you pay?

Assuming you have a good product, and a market exists for your product, you will need to add online sales and
marketing expertise to your webbusiness.

You have 3 options.

1. Hire a full-time Internet Sales Marketing Director.

Description: He or she understands how to attract and keep customers. Manages budgets and people, sets goals and
evaluates performance.

Pros: Knows how to build sales. Can have industry-specific experience and contacts, which may give your firm an
advantage. The best will have extensive online sales marketing experience.

Cons: A huge investment, which makes this option only available to larger firms.

Cost: It varies by experience and where your business is located. According to Salary.com, a sales and marketing
director position can command $96,000/year in Chicago, $107,000/year in Boston and $103,000/year in San Diego.

2. Contract with an online sales marketing specialist.

Description: These consultants have built up web-specific selling expertise. He or she is fully versed in attracting potential customers and converting them into buyers. Can
develop a sales and marketing plan, prepare budgets, implement the plan and adjust it as needed.

Pros: Should be able to tell you how to get the most impact for your marketing dollars. Will first determine what needs to be done, then is connected to the copywriters, webdesigners, search engine specialists and the


necessary online tools.

Cons: May only be experienced in one area. For example, he may only be experienced in search engine placement
and unaware of other tactics that would work especially well for your particular business.

Cost: Prices vary depending on the consultant and the size of your website. You can have a website tuneup done starting at a few hundred dollars.

3. Do-it-yourself
Description: You can help yourself to free resources online or you can buy a book. The two top-sellers are the ebook
Make Your Site Sale by Ken Evoy, and the 2-binder set, The Internet Marketing Course by Corey Rudl. There are also books available focused on search engines positioning,
copywriting, traffic-building and more. A list of links to these resources is available at
http://www.jawdrop.com/resources.html

Pros: Inexpensive and fast access to information from people who are succeeding at selling online. Many times these books contain specific info and lots of examples.

Cons: Even if you read the materials completely, the next challenge is implementation and accurate evaluation of the results. For example, a website owner may try a pay-per-click ad. If it fails to build sales, he may think
"pay-per-clicks don't work", when an expert may see that it was the ad itself that failed, or that the ad pulled traffic but the website itself is hindering sales.

Cost: $0 - $397 plus time to get up to speed.

To get sales and marketing expertise, you can spend nothing to over a hundred thousand dollars.

Sales and marketing help for your website is out there. Reach out and get some now.

About the Author

Raynay Valles is an online marketer who turns non-performing websites into websites that sell. Email her now at rvalles@jawdrop.com or visit http://www.jawdrop.com

 

Sales - Wikipedia, the free encyclopedia
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en.wikipedia.org
 
Sales Jobs .com Worlds Largest Sales Employment Site
Sales Jobs features thousands of sales jobs for sales professionals.
www.salesjobs.com
 
Manage Smarter - Performance Gateway
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine.
www.salesandmarketing.com
 
Oracle Customer Relationship Management Solutions
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ...
www.oracle.com
 
Sales and related occupations
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ...
www.bls.gov
 
Sales Jobs - Search Sales & Marketing Jobs at Monster.com
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ...
sales.monster.com
 
Government Sales and Auctions: FirstGov.gov
Official site for information on all sales and auctions of government surplus property and assets.
www.firstgov.gov
 
Sales and Marketing Executives International
Worldwide association of sales and marketing management.
www.smei.org
 
GPO U.S. Government Bookstore: Main Page
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections.
bookstore.gpo.gov
 
Sales
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ...
www.managementhelp.org
 
Sales Resource Center - Business Sales Web Site - Small Business ...
Sales resource center at Inc.com, small business sales and marketing information.
www.inc.com
 
Sales - Wex
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ...
www.law.cornell.edu
 
Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
sales-marketing.careerbuilder.com
 
Compare prices for retail store sales at SalesCircular
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads.
www.salescircular.com
 
Sales Jobs in Canada - workopolis.com
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ...
www.workopolis.com
 
free online sales training articles, sales & selling processes ...
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.)
www.businessballs.com
 
Music Sales Group
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ...
www.musicsales.com
 
Sales Autopsy
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople.
www.salesautopsy.com
 
REALTOR.com: Real estate listings & homes for sale
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS.
www.realtor.com
 
Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ...
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily.
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