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Jagger, Google Analytics, and the Future of Search & SEO
Two big things have just happened in Google-land: Jagger and
Google Analytics. Together, these two events may have changed
the face of search forever.
Jagger
First, let's discuss Jagger... Just like hurricanes,...
Multilingual SEO for world markets Part 2
Multilingual on-page optimization
In part 1, we looked at keyword research in foreign languages, such as German, French, Spanish and Italian. In part 2, we will look at the on-page optimization...or what to do with that keyword research....
SEO: Link Popularity
When link popularity comes into play, this is a vital part of getting your website some exposure. When someone searches a keyword on a modern search engine, (particularly Google and Yahoo) it closely searches who links to your pages and how. In...
SEO: SEOelite software a best tool for SEO
SEO is the process of optimizing the site. There
are many criteria for optimizing the site. It is very important
to use the ethical ways to optimize the site for its promotion.
We all are very well aware that in SEO the Link Exchange and...
What's the most important part of an SEO campaign?
If you're like many of the business owners that are beginning to
see the importance of search engine optimization as a marketing
tool, chances are that you've come across quite a bit of
contradictory information. You've probably heard a...
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How to Harness the Power of Web Directories: The Missing Link in Your SEO Strategy
So you want exposure on the Internet? Of course you do. You want
to drive people to your site, because that's the only way your
online business can succeed. And the more eyes you can get to
your page, the better off you are. It's common sense.
You've probably already thought of Google, and rightfully so.
It's the top search engine, so you want to make sure you're a
part of it. You may have also done some search engine
optimization, and tweaked your site in certain ways so that
Google will index you better. That's a good start, but it's also
where many people go wrong.
The search engine marketing community often discusses this faux
pas: people become obsessed with ranking on Google, and forget
that there's so much more to the Internet, so many more places
where you can be found. It's back to common sense again: don't
put all your eggs in one basket. Here are some reasons why:
- People use multiple search engines. According to
Nielsen//NetRatings, 58% of the people who search on Google also
use another search engine. The same is true for 70% of MSN
searchers, and 71% of Yahoo searchers. If consumers are looking
for information in several places, it only makes sense for you
to be in as many of those places as you can.
- Google indexes your web directory listings.
Ironically, when you work to broaden your horizons beyond the
Google universe, you're also working to improve your chances of
showing up on Google. That's because when a major search engine
indexes the Internet, it also indexes the content of other
directories.
Here's the best part: if you can get listed in a web
directory that provides search-engine-friendly one-way-links
(that is, links that connect directly to your URL), you are
essentially acquiring a "vote" to your site, and therefore
improving your site's authority in the eyes of Google, Yahoo and
other major engines.
There are thousands upon thousands of Internet directories where
you can list your site. Some will charge for submission, and the
price will vary, from as little a few dollars, to as much as
hundreds. Some will accept your site right away, and others will
need to review it, to
ensure the integrity of their database.
Common sense applies again here: the goal is to get listed in as
many directories as you can, so you get maximum exposure. But
web directory submission can be very time consuming, so
you have to be selective to maximize your productivity. Here are
a few things you'll want to keep in mind:
- If the price seems too high, it's probably not worth it. If
you have a little money to invest, it's a good idea to get into
some of the paid inclusion directories. Pick and choose from
some of the mid-level ones, and try to diversify your presence
by picking some foreign directories, as well as some local ones.
Some directories also offer special inclusion, where you pay a
premium to get listed quicker. It's definitely worth it if
you're looking to improve your traffic as quickly as possible.
- Before submitting to any web directory, check to make sure the
directory is not banned by Google. Here's a handy site, where
you can type in the URL of the web directory and find out if
it's banned right away:
http://123promotion.co.uk/tools/googlebanned.php
- Be prepared before you start submitting. Write a few
descriptions for your website in different lengths (50 words,
100 words, 200 words), so you can just copy and paste when
you're submitting. This is guaranteed to save you a lot of time.
- If you don't want to spend a lot of time searching for,
picking and choosing directories, start at this page, which
provides a great list of the top search-engine-friendly
directories on the web:
http://www.eliteweb.cc/directory/internet/web_directories
- If you don't have a lot of time to devote to this, don't worry
about doing it all in one shot. Bookmark the link above, and
take a few minutes every day to do one or two directory
submissions, until you make it through the list.
Good luck, and happy submitting.
About the author:
Robert Burko is president and founder of Eliteweb.cc, an internet portal
featuring a best-of-the-web search engine and a comprehensive
search-engine-friendly web directory.
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Search Engine Optimization, Google Optimization - SEO Chat |
Search Engine Optimization, Google Optimization - SEO Chat. |
www.seochat.com |
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Search engine optimization - Wikipedia, the free encyclopedia |
Search engine optimization (SEO) is a subset of search engine marketing, and deals with ... The term SEO can also refer to "search engine optimizers", ... |
en.wikipedia.org |
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SEO Home |
Mentor an SEO Scholar! 8/7/2006. Click here to learn more. ... 55 Exchange Place New York, NY 10005 (212) 979-2040 info@seo-usa.org ... |
www.seo-ny.org |
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Webmaster Help Center - What's an SEO? Does Google recommend ... |
Ask your SEO firm if it reports every spam abuse that it finds to Google ... Ethical SEO firms report deceptive sites that violate Google's spam guidelines. ... |
www.google.com |
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Aaron Wall's SEO Book.com |
Aaron Wall offers search engine news, reviews of tools, and an ebook for sale. |
www.seobook.com |
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SEO Today |
Provides articles and information about the search engine optimization and marketing industry. Latest articles can be sent via email. |
www.seotoday.com |
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SEO: See what people are saying right now on Technorati |
See all blog posts tagged with SEO on Technorati. ... This page shows everything that has been tagged with SEO. To contribute to this page include this code ... |
www.technorati.com |
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Seo: See what people are saying right now on Technorati |
See all blog posts tagged with seo on Technorati. ... Professional SEO Marketing Firm www.cherryoneweb.com - Cherryone is a SEO firm that gets results for ... |
www.technorati.com |
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Pages tagged with "seo" on del.icio.us |
秋元@サイボウズラボ・プログラマー・ブログ: あのライバルは SEO で抜けるのか? ... L'aggiornamento di un SEO | Articoli Webmarketing | Webmarketing.HTML.it ... |
del.icio.us |
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Seo Administrator - seo tools, seo software, optimization software ... |
Seo Administrator is an integrated suite of web promotion utilities that cover all aspects of website optimization and promotion. |
www.seoadministrator.com |
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Search Engine Watch: Tips About Internet Search Engines & Search ... |
Search Engine Watch is the authoritative guide to searching at Internet search engines and search engine registration and ranking issues. |
searchenginewatch.com |
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AddMe, Search Engine Optimization Submission Free Site Promotion ... |
A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion. |
www.addme.com |
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What is SEO? - A Word Definition From the Webopedia Computer ... |
This page describes the term SEO and lists other pages on the Web where you can find additional information. |
www.webopedia.com |
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SEO: Search Engine Optimisation. SEO copyright advice. FREE SEO ... |
Provides free search engine keyword reports for UK websites and strategies for unlisted websites. |
www.ihaveawebsite-nowwhat.co.uk |
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Search Engine Roundtable ::: The Pulse Of The Search Marketing ... |
A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major ... |
www.seroundtable.com |
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Search Engine Optimisation Marketing & Pay per Click Advertising ... |
Offers search engine marketing and paid search engine advertising. Australia. |
www.foundagency.com.au |
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Submit Express - Search Engine Placement, Optimization, SEO Marketing |
Search engine optimization services with guaranteed Top 10 results. Submit your website URL to 40 major search engines for FREE ! |
www.submitexpress.com |
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SEO Analyzer - SEO Tools - Nashville SEO, SEM, Internet Strategy ... |
The SEO Analyzer is a FREE tool that uses a sophisticated algorithm that detects how optimized your web design is for search engines. |
sitening.com |
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SEO Company For Search Engine Optimization |
Weblinx Limited - SEO Company for UK Search Engine Optimization. |
www.weblinx.biz |
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Matt Cutts: Gadgets, Google, and SEO |
I believe that Google is the only search engine that will confirm to webmasters ... If you pick a bad search engine optimizer (SEO) and they make a ton of ... |
www.mattcutts.com |
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