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Website Or No Website...That's The Question
Do you want to make money through the Internet but you don't
have enough experience or capital to start your own online
business? You don't have to worry, for a lot of online marketing
options exist for you to start with. One of these options, and
shall I say the best, is affiliate marketing.
Affiliate marketing provides first time online marketers like
you the chance to market something online even without having
your own product to sell. All you have to do is to sign up with
an affiliate marketing program, which is usually owned by an
online merchant or retailer, and start picking the products you
want to promote. As an affiliate, you are paid by the merchant
for your services on a commission basis, that is whenever you
have directed a visitor to the merchant's site and the visitor
actually buys something.
Becoming an affiliate in an affiliate marketing program is often
quick and easy, and for most affiliate programs, signing up is
also free. But despite these and all the benefits being promised
by affiliate programs, many people are still hesitant to get
into affiliate marketing. One of the reasons why a lot of people
remain hesitant is the lack of a website to start marketing his
affiliate products with. This now leads us to the question of
whether a website is required or necessary in affiliate
marketing or not.
Many people say that one can do affiliate marketing even without
a website to start with. Actually, one can really start
promoting and marketing his affiliate products even without a
website; and there exist a lot of ways on how this can be done.
In fact, many affiliate marketing strategies that leads to
success can exist without actually needing a website. Among
these strategies are email marketing, offline promotions,
writing e-books, writing ezines and engaging in online
discussions like forums, chats, message boards and others.
*Email Marketing
Email marketing, or maintaining email lists, is actually the
most popular affiliate marketing strategy that doesn't require
the affiliate to maintain a website. In this affiliate marketing
strategy, what you basically do is maintain a list of the email
ads of your prospective customers and provide them with articles
that are relevant with the affiliate products and programs you
are promoting. Articles that you provide your contacts with need
not always be promotional, for many individuals find such types
of email annoying. Rather, it would be better if you provide
them with something informative and just add small text ads that
link to your merchant's site.
*Offline Promotion
There are many ways on how you can promote your affiliate
products offline. Among the common medium used for such
promotions are classified ads, brochures and flyers. Classified
ads would generally work better compared to the other two
because classified ads in periodicals
often get a wider audience.
*Writing Free e-books
If you have a knack in writing, writing an e-book can be the
best way for you to promote your affiliate products in the
absence of an actual website. Just like in emails and
newsletters, your readers would better appreciate your e-book if
it is not too promotional but rather informative. Be sure,
however, to make the contents of your e-books relative to the
actual affiliate products you are promoting. And just like in
email marketing, you can just place text ads or banners
somewhere near the end of your e-book that links to the
merchant's site.
*Writing Free Ezines
Ezines are publications or articles that aim to inform
individuals about a particular topic. If you don't have a
website and yet want to be an affiliate, you can well use ezines
to promote your affiliate products or to insert links to your
merchant's site. If you have a website, your ezine article may
actually work well as content for your site. But since you have
no website, you can just submit your free ezine articles to
various websites that hosts ezines, like goarticles.com,
ezinearticles.com and others.
*Online discussions (Forums, Chats, Message Boards, etc.)
With or without a website, you just can't ignore online
discussions because they are great venues for marketing your
affiliate products. In chats, forums, message boards and
discussion boards with topics related to your products, you can
easily find people who may be interested with the products you
are promoting.
With all these strategies, it may appear that one really doesn't
need to have a website to start marketing his affiliate products
and promoting his affiliate programs. Well, starting in an
affiliate program without a website may be easy, but getting
successful in affiliate marketing without a website is another
thing. While one can actually gain enormous success in affiliate
marketing even without a website, it is a rare instance that
"newbies" like you can reach the same levels of success.
Having a website is not really a pre-requisite in entering into
an affiliate program, unless otherwise the program owner would
require you to have one. But while this is so, I would still
recommend that you have for yourself a website, if not now, then
maybe at a later time. Having a website creates a lot of
advantages in affiliate marketing. For one, it provides you a
place where you can creatively promote not only one of your
affiliate products but all of your affiliate products. With a
website, you can also advertise your affiliate products to a
wider market.
Again, having a website is not a requirement in affiliate
marketing. But with the advantages that a website can provide,
I'd rather have one for myself and make affiliate marketing a
lot easier for me.
About the author:
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