|
|
Drive Free Traffic To Your Website By Writing Articles
Copyright 2005 Woon Sung Liang
One of the best ways to drive traffic to your website is by writing articles. Getting your own articles written, distributed and published on the Internet is one of the very best Internet marketing techniques in...
How to Optimize Your Website for Both Google & Inktomi
The search engine environment continues to evolve rapidly, easily outpacing the ability of consumers and SEO practitioners to quickly adapt to the new landscape. With the ascension of Inktomi to the level of importance that until recently was held...
Ineffective and Unethical Web Site Promotion Methods
In this article I discuss some ineffective and/or unethical website promotion tactics. I talk about them here so that you won't waste your time and resources pursuing them. Spamming If you're like me, you're sick and tired of receiving hundreds...
Online Promotion with Google Sitemaps
Google Sitemaps is the newest service of the largest and most important search machine of the world. This service has only an important reason: Each day are added more and more web pages in the InterNet. Googlebot nearly no more all can regard the...
Rebuild Website or Perform SEO?
Rebuild Website or Perform SEO... which should you do first? A lot of website owners are interested in rebuilding their website and in performing search engine optimization (SEO), but can't. Budget constraints won't allow for both and so they...
|
|
|
|
|
|
|
|
What is Your Website's Most Wanted Response?
You spend time and money promoting your website; but what do you want to achieve (apart from more page views)? Is it more sales of Blue Widgets? Is it more subscribers on your mailing list? To be exact, what is your site's Most Wanted Response?
I ask this question because in the excitement of creating your very own website, it is easy to forget (or not even consider) the main purpose of your site! Alas, I talk from experience!
In late 1999 I created Shop Tour UK (http://www.shoptour.co.uk): "a unique way to surf secure UK shopping sites." (Well, that's what I thought, anyway! :-) ) The site started out life as a hobby site - no problems there! - but quickly started to take hours and hours of updating each day. (With no clear, measurable objectives it's very easy to continually change and 'improve' a site!)
Shop Tour UK wasn't making any money, either - well, it was a hobby site! So I decided to redesign the site, join lots of affiliate programs, find the best affiliate programs, and focus the site on promoting those programs!
--- sidebar --- Affiliate marketing really does provide a great opportunity for ALL site owners to make extra income. But choose your affiliate programs wisely; otherwise, you'll still be working hard but for very little reward. To learn more about the pros and cons of affiliate marketing, visit http://www.associateprograms.com --- sidebar ---
Yes! It took months to sign-up to affiliate programs and seek out the best of them. Yes! It took a couple of site redesigns. And yes! It is better to have clear, and measurable objectives right from the start! (That is, to know your site's Most Wanted Response!)
But hey! Now I spend much less time updating my site (because I only concentrate on promoting the most profitable aspects of it), AND it is now starting to earn money!
So how does this affect you?
- Well, does your site sell goods? Then which goods in particular do you most want to sell? Or which goods are easiest to sell, easiest to convert a visitor into
a customer (allowing you to follow-up)?
- Does your site offer content, supported by affiliate programs (like my own site)? Then which affiliate programs are most relevant to your site? Which offer the best rates of commission, with the best chance of a sale?
- Does your site simply operate a newsletter? Then do you make it easy for people to subscribe, from *any* page on your website? And do you sell the benefits of your free newsletter, make people WANT to subscribe?
Dr Ken Evoy introduced the Most Wanted Response (MWR) in his 'net- selling bible' Make Your Site Sell. It's probably the most important lesson in all of Make Your Site Sell. In essence, the MWR is what you most want your visitor to do after reviewing your content. And it should always:
* be reasonable * be measurable * be a good fit * qualify the visitor
Some techniques of getting your most wanted response include using the word YOU often in sentences, using commands, making sentences active (rather than passive) and creating powerful headlines.
These are just a few ways to achieve your site's most wanted response (there are more).
What's MOST IMPORTANT, however, is that you understand the concept of a Most Wanted Response for your website, and you set about trying to achieve it. Then, and only then, will all the effort you make in generating traffic to your website be worth it!
Happy promoting!
PS My site's most wanted response is *not* what you might think it should be. None of the shopping sites listed on Shop Tour UK run affiliate programs as good as those I now actively promote!
About the Author
Steve Nash is webmaster at http://www.shoptour.co.uk He discovered the Most Wanted Response concept by visiting Site Sell at http://www.sitesell.com/shopping101.html And now he's excited because Site Build It! now does it ALL for you! From site concept to site creation to site promotion to site profit. Marvellous! Site Build It! http://buildit.sitesell.com/shopping101.html
|
|
|
|
|
AddMe, Search Engine Optimization Submission Free Site Promotion ... |
A leader since 1996, search engine submission, search engine optimization, free search engine submission, site submission, and website promotion. |
www.addme.com |
  |
Promotion World: Free search engine submission and web site promotion |
Promotion World is a site for free search engine promotion, full of tips and tricks to help webmasters promote their sites for free! |
www.promotionworld.com |
  |
Free website promotion tutorial - A Promotion Guide |
*Web site promotion mistakes. Other methods *Banner ads *Click exchange programs *Web page design *FFA pages *Increase traffic with return visitors ... |
www.apromotionguide.com |
  |
Traffic Packages: Website Optimization, Search Engine Submission ... |
1 2 3 Submit PRO - Website Traffic Packages - annual search engine submission services plus free site HTML code optimization! |
websitesubmit.hypermart.net |
  |
Search Engine Optimization, Website Submission and Free ... |
We offer search engine optimization and site promotion tips as well as tools and resources useful for better placement / positioning in search engines. ... |
www.addpro.com |
  |
Free Web Submission: Free Search Engine Submission and Site Promotion |
Free Web Submission is the source for free search engine submission. We provide webmasters and site owners with free manual and auto submission to the ... |
freewebsubmission.com |
  |
FastSubmit - The Web's free search engine submission & website ... |
web site promotion : website promotion : submit site : submit url : search engine submission search engine promotion : search engine marketing : search ... |
www.evrsoft.com |
  |
@Submit!- Free URL Registrations-Web Site Promotion/FREE Add URL ... |
FREE URL submissions to more than 6 major directories and search engines! New-Million Pixel Ads now available. FREE WebSite promotion tips and much more! |
www.uswebsites.com |
  |
Search Engine Optimization and Search Engine Marketing |
Offers submission services, tools and information related to web site marketing. Located in Naaldwijk, Holland. |
www.1-hit.com |
  |
Web Site Promotion Guide |
The Smart Webby Website Promotion Guide is a collection of articles, tips, guidelines and resources on how to promote your website and increase website ... |
www.smartwebby.com |
  |
Web Site Promotion Guide - Web Developer's Journal |
Tips on Web page design and development, HTML, graphics, scripting, favicon, development tools, Java, sql basics, building web sites, and much more for ... |
www.webdevelopersjournal.com |
  |
FirstFound UK - search engine consultants |
UK based search engine consultants offering optimisation, submission and monitoring services. Free reports offered showing how your web site is ranked by ... |
www.firstfound.co.uk |
  |
Site Promotion.ca - Website Marketing Resources, Tips and Services ... |
Sitepromotion. ... SitePromotion.ca · Search Engine Optimization · PayPerClick · Email Marketing · Offline Promotion · General Tips ... |
www.sitepromotion.ca |
  |
IBP: website promotion software, search engine submission software ... |
IBP is a suite of more than 15 professional website promotion software tools for search engine submission, search engine optimization, link popularity and ... |
www.axandra-web-site-promotion-software-tool.com |
  |
Web Site Promotion, Marketing and Link Popularity |
Offers web design plus optimization, submittal, monthly maintenance and link popularity services. |
www.1-sun-web-site-promotion.com |
  |
BigNoseBird.Com's Site Promotion Page |
How to try and promote your site on the web. ... PICK A PAGE AND, =========================, Home, =========================, Squawk: Recent News ... |
bignosebird.com |
  |
Politics and Technology: Site Promotion Checklist |
Site Promotion Checklist. Over at TechSoup, Leanne Bergey has a great checklist for launching a new website. Everything from the free and easy to more ... |
www.politicsandtechnology.com |
  |
Dotster : Other Products : Local Site Promotion |
Local Site Promotion is an affordable new solution that makes it possible for small and medium sized businesses, like you, to improve your visibility among ... |
www.dotster.com |
  |
Web marketing Australia |
Internet marketing strategies 4 Web marketing Australia, Web site promotion by organic search engine optimization 4 Web Marketing Australia, consultant, ... |
www.4webmarketing.biz |
  |
Ranks.nl SEO Consultancy and Web site Promotion Tools |
Priority search engine submissions and website promotion tools. |
www.ranks.nl |
  |
|