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3 Lifesaving Tactics to Stay Afloat In a Constantly Changing Marketplace
Copyright 2005 Cutts Group, llc Let’s face the facts... old-fashioned marketing tools aren’t going to keep your business a growing and prosperous entity in today’s marketplace. Hey, this month’s hottest techniques and information will be obsolete...
Do you have the mindset of a successful business man ?
Home Business :: You can Succeed ! Have you always dream of owning your own Business and working in the comfort of your own home ? As human we all want to succeed. We all want the best from life. We all want to be wealthy, to have a great...
Financing Alternatives for Small Businesses
"Whether starting up a small business or expanding an existing company, you almost certainly will need financing. But which option or combination of financing options: personal savings, friends and family, commercial or government loans, outside...
HostedSupport.com Removes Barriers for Small Business with Free Version of its Automated Customer Support Solution
HostedSupport.com, a leading provider of affordable automated online customer support solutions for web businesses, today announced ezSupport Lite, a free version of its automated customer support solution for small-to-medium businesses with...
Time for A Marketing Tune-up
If you have been in business any length of time, I can assure you that habits, not conscious thought, are guiding your marketing actions. Many business people are great optimists, or they probably wouldn’t have gotten into the game to begin with....
 
How to Use Viral Marketing for Online Profit

When Sabeer Bhatia and Jack Smith founded Hotmail.com they promoted it with a simple idea they called “Word of computer” advertising. Every message sent by a subscriber had a one-line promotional message attached….”Get Your Private, Free E-mail from Hotmail at www.hotmail.com”. Within the first 18 months of business they claimed 12 million sign-ups to their service… more than what CNN and AOL could garner in the same time period. With a cost per acquisition of just 4 cents this was a resounding success and a brilliant use of Viral Marketing Technique.

Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, to millions."

It is an extremely effective form of word-of – mouth online promotion strategy used for amazing success by web frontrunners like Hotmail and Bluemountain.com. For a home based or small business, viral marketing is a smart and cost effective way to promote business and generate new sales leads. It is easy and fun.

The biggest benefit of viral marketing is that it helps you maintain a cost effective level of brand awareness at all times. It can reach beyond your target audience and mine for new leads; it creates a buzz around your products and services and provides accountability when tracked.

Also see: http://hackvan.com/pub/stig/etext/viral-marketing.html

Here are some tips for you to get your viral marketing campaign on the right track:

  1. Have a great idea: Unless you have a really remarkable idea, it is going to be hard to get people interested in it; much less share it with others. A boring idea doesn’t get passed on. If you have a regular consumer product to sell and still want to use viral marketing, put on your creative hat and craft a promotional message that will make people want to pass it on to others.

  2. Identify your core group: your


    core group or “hive” is a group of people who share a common interest and talk to each other about it. The core group can also be called ‘agents’. These are the guys who will be responsible for sending your ‘virus’ ahead. If your product/idea/ service doesn’t move this group, it isn’t going to get any further.

  3. Ease of use: have you ever received an email with a mile long URL in it, asking to be sent to “15 people for a free gift”? if your answer is ‘yes’ then you know what I am talking about. Make it easy for your agents to tell their friends about your company. if they have to download pages of text or heavy graphics, they are more likely to hit the “delete” button and get out of there, fast!

  4. Make it persistent: When you have built a sizeable community of converts, keep them happy. It is harder to go out and get new agents than making the existing ones work for you.

  5. Referrals: A good way of utilizing viral marketing for your site is through referrals. If you are offering content or service, you can put up a “Tell a Friend” button that lets customers recommend products or Web pages via email to friends. Recommend-It and BigNoseBird.com are some of the sites that offer these services for free. These services allow you to keep track of those who recommend your site and the people they recommend it to.


Once you have started off the process all you have to do is sit back and enjoy the fruits of your labor.
For more information on viral marketing take a look at:

http://www.nmk.co.uk/article/2003/04/02/viral-marketing Daegan Smith is the Ex-NCAA Wrestler Turned Webmaster of Perfect Home Based Business Opportunities - The Net’s Top Growing Source for Home Business Information. Attention: Webmasters & Web Publishers Make Money with our Free Home Business Content for Reprint at Free Web Site Content

 

United States Small Business Administration
An electronic gateway of procurement information for and about small businesses. Search engine for contracting officers, marketing tool for small firms, ...
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Main Page - SmallBusiness.com - Small Business Resources
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www.smallbusiness.com
 
Yahoo! Small Business: Domain Names, Web Hosting, E-commerce ...
Yahoo! Small Business provides products and services that enable you to establish and grow your business on the Internet. Services include domain name ...
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Small business advice business start up small business finance ...
business start up small business finance start up advice.
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Smallbusiness.gov.au redirect to business.gov.au
Business Entry Point - Helping small business in big ways. An Australian Government initiative. The content from this website has now been consolidated into ...
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Business & Small Business
Online and print small business publication. Information to help start, grow or manage a small business.
www.entrepreneur.com
 
Microsoft Small Business Center
Your home for information about Microsoft's small-business products and services, tailored business advice, technology tools, and more.
www.microsoft.com
 
The Small Business Advisor - advice for starting and operating a ...
Advice and assistance for starting and operating a small or home based business.
www.isquare.com
 
SCORE "Counselors to America's Small Business"
A nonprofit association dedicated to encouraging the formation, growth, and success of small business nationwide through counseling and mentor programs.
www.score.org
 
Small Business and Self-Employed One-Stop Resource
IR-2006-2, January 3, 2006 - Temporary and proposed regulations will significantly reduce tax filing burden for nearly 950000 small business owners. ...
www.irs.gov
 
Welcome to Small Business BC your business resource in British ...
BC Business Services offers assistance and resources for those running or starting a business in British Columbia and Vancouver.
www.smallbusinessbc.ca
 
Small Business Service | Home
Provides information and advice to help small businesses realise their potential.
www.sbs.gov.uk
 
NSW Small Business
A site developed by the NSW Department of State and Regional Development for small businesses. Topics include management, resources, current issues and ...
www.smallbiz.nsw.gov.au
 
Business Management & Advice: Small Business Resources & Information
Looking for business management and advice? Our website includes small business resources and information that can help you. Visit the small business ...
www.businessweek.com
 
Small Business Lawyer, Attorney, Law, Legal Help - FindLaw for ...
Information and legal sites relevant to small business.
smallbusiness.findlaw.com
 
Small Business Funding Opportunities (SBIR and STTR)
Links to Small Business Funding Opportunities and SBIR / STTR Applications.
grants.nih.gov
 
Microsoft bCentral Small Business Directory
Directory categorized by industry with company business card feature.
sbd.bcentral.com
 
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Facilitates the sharing and exchange of information among small business development centers, the small business administration and other business-oriented ...
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Small Business Development Corporation
Our business information services provides guidance to improve business skills and knowledge on advice on starting, buying, selling and expanding a small ...
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