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7 Key Email Marketing Tactics
Email is often described as the most effective marketing vehicle on the Internet today. Compared to banner advertising or other methods, targeted email marketing can deliver far better results at a much lower cost. It's also a very easy way to lose...
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“Atari has selected StarForce to protect their brand-new game called Race Driver 2”, a supervisor from StarForce has stated today.
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Email Spam and Phishing
It seems like the volume of email spam has doubled in the last month. Increasingly, we receive daily emails for better mortgage rates, pharmaceutical discounts, and offers to enlarge body parts we don’t even have.
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How Antivirus Software Works and What it Does
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included and all links are made active. A courtesy copy of your publication would be appreciated: published@antivirus-report.com ...
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10 Tips for E-mail Etiquette
E-mail is frequently written quickly and often poorly. The tips that follow should help you to write e-mail that will be well received every time.
1. Pay attention to punctuation, spelling, grammar and capitals.
how ofen do yoo receeve e-mail ritten like this!!!!!
Many e-mail messages contain poor spelling and grammar, incorrect use of capital letters and/or poor punctuation. Such messages look amateurish and inevitably produce a poor impression of the sender.
2. Read the previous tip again.
Seriously, I can't overstate just how important it is to write well. The standard of contemporary writing is quite poor -- both on the Internet and in general use. It's easy to find errors in most written sources. Stand out from the crowd. Write well.
3. Your subject line should be descriptive.
Many people get dozens (or even hundreds) of e-mail messages per day, and with so much of it being spam (i.e. unsolicited sales messages), your message may be deleted unread if the subject line makes it look unimportant or spamish.
Another reason to make your subject clear is to help the recipient find it later. Many people archive months -- or even years -- worth of e-mail. A clear subject line will make your message easier to find.
4. Use short paragraphs and leave lines between them.
On-screen text is harder to read than printed text due to its lower resolution. You can make things easier for your readers by using short, clearly separated paragraphs.
You'll notice that all of the paragraphs in this article are fairly short (typically, four or five lines) and are separated by blank lines for clarity. You might also care to indent the text on the first line of each paragraph.
5. Tidy up all those ">" characters.
When replying to a message (or forwarding it), most e-mail programs put a ">" character in front of each line of the original text, like so:
> This is the text of the original > message that you are replying to.
Your reply goes here.
This happens each time the message is replied to (or forwarded). The result is that some messages end up with many ">" characters at the start of each line. This causes the line length to increase, and the text can wrap awkwardly and become difficult to read. For example:
> > > > This is the text of the original > > > > message that you are
replying to. > > > >
If you receive a message like this, don't just forward it on. Do everyone a favour and spend a few minutes tidying it up.
6. Don't send unsolicited attachments.
That three megabyte movie file may be the funniest thing you've seen for a long time, but don't automatically send it to everyone to know. Ask them first if they want to receive it. Many folks still receive their e-mail via modem, and at three or four kilobytes per second, your three megabyte file is going to lock up their Internet connection for quarter of an hour or so. Be polite and ask first.
7. Ensure that your PC is protected against viruses.
Unless you take suitable precautions (like regularly downloading the latest definition file for your antivirus software), you run the risk of your machine becoming virus infected. Far worse, you run the risk of unknowingly sending virus-infected e-mail messages to everyone in your address book. This is not a way to win friends.
8. Don't type in ALL CAPITALS
There are two reasons for this. First, text in all capitals is harder to read. Second, typing in all capitals is considered a faux pas by most Internet users, and doing so may see your message ignored.
9. Thou shalt not spam!
It doesn't matter how good a deal you've got. It doesn't matter that you're just going to do it once. It doesn't matter that everyone else is doing it. That doesn't make it right for _you_ to do it. Don't send spam.
10. Wait a while before sending your message.
Proofreading your own work is a risky business. I'm a writer and proofreader by profession, but mistakes still manage to slip through in my own writing. The best strategy I know of is to put my writing aside for a while then look at it afresh. It's amazing what will often just leap out at you.
So if you have the time, wait an hour -- or even just ten minutes -- before you press the "send" button. This will let you read your message again and, hopefully, spot any typos or other weaknesses before it goes out.
Armed with these ten tips, your e-mail should be well received every time. Good luck!
About the Author
You'll find over 200 tips like this in Tim North's much applauded e-book BETTER WRITING SKILLS. It's just $19.95 and comes with a 90-day, money-back guarantee. Download a sample chapter here: http://www.betterwritingskills.com
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Tucows Downloads - Download Freeware and Shareware Software |
Download freeware, shareware, and demos. Maintains over 45000 software titles that are tested, rated, reviewed and ready to download. |
www.tucows.com |
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Free Software Downloads and Software Reviews - Download.com |
Download shareware, freeware and Demo software for PC, Mac, Linux, and Handhelds categorized into categories, plus software reviews. |
www.download.com |
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Computer software - Wikipedia, the free encyclopedia |
This includes application software such as a word processor, which enables a ... Application software is often purchased separately from computer hardware. ... |
en.wikipedia.org |
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Shareware.com - Search for shareware programs and free software ... |
Search for shareware programs from more than a dozen downloadable software directories. |
www.shareware.com |
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Jumbo: Free & Shareware MP3 files, Games, Screen Savers & Computer ... |
Source of free and shareware computer programs and utilities for PC and Mac. Evaluate software and read product reviews. Download games and screen savers. |
www.jumbo.com |
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Computer Software in the Yahoo! Directory |
Browse categories featuring sites devoted to computer software, including shareware and freeware download sites, operating systems, desktop customization, ... |
dir.yahoo.com |
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IEEE Software |
IEEE Computer Society's magazine covering all aspects of software, including software engineering. |
www.computer.org |
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Free Downloads on ZDNet | Shareware, Trialware, Evaluation Software |
ZDNet's Software Directory is the Web's largest library of software downloads. Covering software for Windows, Mac, and Mobile systems, ZDNet's Software ... |
downloads.zdnet.com |
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FSF - The Free Software Foundation |
Free software is a matter of liberty not price. Think of "free" as in "free speech". |
www.fsf.org |
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Apple - Software |
Software products for your digital life. ... The perfect addition for professional review. QuickTime Broadcaster. Encoding software for live events. ... |
www.apple.com |
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Open Directory - Computers: Software |
In Partnership with AOL Search. about dmoz | report abuse/spam | help. the entire directory, only in Computers/Software. Top: Computers: Software (38471) ... |
dmoz.org |
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freshmeat.net: Welcome to freshmeat.net |
About: The Web browser is probably the most frequently used software today, ... Web professionals can use the software for functional testing and regression ... |
freshmeat.net |
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Software - GNU Project - Free Software Foundation (FSF) |
Listing of the GNU software packages. |
www.gnu.org |
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Sun Software |
Get enterprise-class software--Solaris 10 OS, the Java Enterprise System, ... Sun Java StorageTek Software reduces cost and complexity with a single, ... |
www.sun.com |
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Internet Real Estate.com -- owns and operates a portfolio of the ... |
SOFTWARE.COM · SWEEPSTAKES.COM · PHONE.COM PODCAST.COM ... Software.com | Sweepstakes.com | Phone.com | Podcast.com | Shop.com | Safety.com ... |
www.internetrealestate.com |
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Joel on Software |
A weblog by Joel Spolsky, a programmer working in New York City, about software and software companies. |
www.joelonsoftware.com |
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Amazon.com Software: Computer & video games, business, accounting ... |
Online shopping for computer & video games, business & office productivity software, software from Microsoft, Apple, Adobe & more; accounting, antivirus, ... |
www.amazon.com |
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IBM Software - Home Page |
IBM home page for all of its software products, including Lotus and Tivoli, with keyword search, category browse and AZ product names. |
www.ibm.com |
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Opera web browser: Homepage |
Copyright © 2006 Opera Software ASA. All rights reserved. Skip navigation. Opera Software ... Copyright Opera Software ASA . All rights reserved. ... |
www.opera.com |
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Google Directory - Computers > Software |
Search only in Software Search the Web ... Software Categorized by Letter: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ... |
www.google.com |
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