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10 Facts About Search Engines
As you well know, getting a good listing on the search engines can
really help get some good, quality traffic to your site.
But how do you get a good listing? That's the million dollar question.
Rather than explain how search engines...
BLOG…PING…OPT-IN…SIG FILE…EZINE!
Copyright 2005 Michelle Kiely A Guide to INTERNET MARKETING TERMS In the beginning… I recently started my own “money-making, home business” which I signed up to with the understanding that I was going to earn money for doing nothing. Others...
If You Build It, Will They Come?
In the world of bricks and mortar retail, we all know that location matters but we also know that we can build a business on a dead end street if enough people know about us. That same principal applies to the web, if you want traffic you must...
Junk Mail?
Junk mail works. Why does it work? How does it work? These are very important questions. To make it work, it has to appeal to the emotions. They have to make claims that inspire you to click on that ‘yes’ button. They inspire you...
Promoting your Website
Website promotion can make or mar your entry in e-business. Key
factors in promoting a website are page title, meta, linking
strategies and choosing the best search engine for submission of
your website.
Your website is now ready....
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Getting Your Website Noticed
Copyright 2005 Chris Stirling
You may have created and established the best Web site in the world, however if the world does not know it is there, it will not do your business any good. As a result, knowing how to market your site and getting your site noticed is incredibly important to the success of your business and something you will want to concentrate your efforts on.
Fortunately, getting your site noticed is not expensive so marketing on a tight budget does not mean you can't get quality exposure.
One of the first things you will want to do is pack your Web page full of keywords that people might use when searching for information contained in your site. The more keywords you have, or keyword phrases someone might use, the more often your site will be returned as a result for the person searching. You want to be in the top 5 results posted as often as possible, so being diligent about keywords and keyword phrases will help direct more traffic to your web site.
Also, once you have packed your page full of useful information and as many keywords as you and your thesaurus can think of, you will want to upload your URL to various search engines like Yahoo, Google, Excite, Alta Vista, and any specialized search engines that focus on your particular business or service. By including more keywords on your web site, when the search engines are searching for sites pertaining to the keywords entered in the search engine, your page will be listed as a higher result than others. This is very important because people generally check the first few web sites results and skip the others if they find the information they were looking. However, make sure the information you provide
on your site is useful and you don't just have a string of keywords to attract people to your page. If you have useful information about a product or service, people will look around. If all you have is a bunch of keywords and nothing that actually pertains to what the individual is looking for, they will leave and never come back. So, be alert to what you are offering potential customers and attentive to the way you bring them to your page.
If you have done all of the above, and are still interested in more traffic, then consider marketing your site on other related or non related sites by banners and the like. This is a way of letting individuals know about your product that might not be aware of it to even search for it. By advertising in this way you are reaching a sector of individuals who want and need your product, but were never aware of it.
There are multiple ways to market and of getting your web site noticed, just make sure you do it in a responsible way. Internet users are fed up with pop up ads, Spam e-mail and other unsolicited information. For instance, any people now have programs that block pop up ads, which means you are not even marketing. Finally, you don't want to anger potential customers or have them close off their mind to your product, so be creative when you are marketing, aggressive and always respectful of current and future clients.
About the author:
Chris Stirling is the owner of http://www.stirls.comand his internet marketing website is designed to help other people achieve their goal of having their own work at home business.
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