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Don’t Allow Yourself to Get Burned
I am not a big fisherman, but I do enjoy it whenever the opportunity comes my way. I have some friends who are fanatics and occasionally I will go out with one of them. They have nice boats and it makes for an enjoyable day. I like fishing from...
Mission and Vision Statements - Foundational to Successful Change
Successful leaders and organizations are vision driven rather than problem driven. Some management tools fail to affect any change; but here is one that will, if properly implemented. Mission and Vision Statements have been crafted by organizations...
Small Business Q & A: SWOT Analysis Is No Magic 8 Ball
Q: A key investor in my business has suggested that I hire a consultant to do a SWOT Analysis to help plan for the future. I try not to argue with my investors, but I'm not so sure I need to have this done. What do you think? -- Laurie B. A:...
Three Planning Myths
Are you -- like 70% of business owners -- working without a plan? Here are three myths that need to be dispelled about strategic planning for small business. 1. It has to be formal -- Not so. The value of a strategic plan for your small business...
When and Where the Affluent Shop for December Holiday Gifts
The majority of the affluent will do most of their shopping for
holiday gifts during the first two weeks of December, and
traditional department stores will be the most important source
of gifts, based on dollars spent, according to a recent...
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Your Online Fortune is Just a Click Away!
Your Online Fortune is just a Click Away!
By Steve McClain
But before you flick the switch on your Internet Marketing Machine make sure you've nailed the basics and your strategy is fundamentally sound.
While the Dallas Cowboys Defensive Coordinator, Ernie Stautner told me "the difference between a Pro and a Non Pro is the Professional does the basics extremely well". And that I have found to apply to just about everything in life and especially in starting and operating a profitable online business.
The Information Superhighway is littered with road kill. The phenomenal advantages of Internet Marketing vs Traditional Marketing has lured many to jump right in unprepared and you can avoid being hit head on by subscribing to informative publications like this one and seeking help and advise from the Pros.
Before you launch make sure your product or service is a proven winner for marketing online. Set up in detail every operation and every procedure and then automate everything. Finally, put in place your marketing strategies to build an ever increasing traffic to your site.
You could have the hottest most desired product and the latest greatest web site with all the bells and whistles but if no one ever sees it your not going to make any sales. Building traffic will be where you'll want to concentrate your efforts, and since there's not going to be much time for setting up operations, do all you can before you launch.
For example; offline products and services crash and burn in cyberspace! How long can you tread water trying to stay afloat against the current? You'll want careful strategic planning on what products and services you plan to market, especially if you don't have unlimited resources.
By far the easiest to launch and most profitable online business ventures tend to be among three categories. Information Products, Network Marketing and Affiliate Programs.
When people go online they are not looking to buy anything! Sorry! I don't mean to burst your bubble especially if your really passionate about your product or service. However, people are willing to pay a premium price for specific highly targeted information especially when it's instantly available. You'll do quite well with high demand digital information products that a customer can download from your site the instant their credit card is approved. The Internet is ideally
suited for this type of product and business.
Network Marketing also tends to be particularly suited to the strengths of the Internet. Hugh numbers of total strangers from a global market are filling downlines that once consisted of a few badgered family members and friends. I particularly like to utilize the tremendous power of Internet Network Marketing to build traffic to my main site and products.
The third business model that does especially well online is aligning yourself with an existing company as an Affiliate who receives commissions. There are a great number of Affiliates who do extremely well with no web site or products of their own. They prefer to focus their time and efforts on marketing alone. This advantage makes it possible to effectively manage and promote multiple affiliate programs simultaneously. Like many Webmasters, my affiliate programs serve as a convenient link, an "in addition to...in case you need it".
More often that not, your not going to be able to quit your day job marketing in just one or two of these three categories no matter how well they do. Once you get one product or program to produce a profit say at a realistic $400 to $700 per month then start another, then another. Make sure your basics are covered so you can move on with out having to keep looking back over your shoulder. Because promoting Multiple streams of income at $400 to $700 per month each can easily add up to $5000 to $10,000 per month. The Pros do $1000 or more per day perhaps you will too.
---------------------------------------------------------------- Steve McClain is the Webmaster of Instant Internet Empires at: http://www.ezstepbystep.net and publisher of Enterprise Issues newsletter that brings you powerful Internet Marketing Concepts and Traffic Strategies that you can use right now! Subscribers get 14 FREE Internet Marketing eBooks a $260 value. Send a blank email to:mailto:ezstepbystep@GetResponse.com ----------------------------------------------------------------
About the Author
Steve McClain is the Webmaster of Instant Internet Empires at: http://www.ezstepbystep.net and publisher of Enterprise Issues newsletter that brings you powerful Internet Marketing Concepts and Traffic Strategies that you can use right now! Subscribers get 14 FREE Internet Marketing eBooks a $260 value. Send a blank email to:mailto:ezstepbystep@GetResponse.com
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Strategic Planning (in nonprofit or for-profit organizations) |
Adapted from the Field Guide to Nonprofit Strategic Planning and Facilitation. ... First, a Point About For-Profit and Nonprofit Strategic Planning ... |
www.managementhelp.org |
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Basic Description of Strategic Planning (including key terms to know) |
Adapted from the Field Guide to Nonprofit Strategic Planning and Facilitation. ... Strategic planning often includes use of several key terms. ... |
www.managementhelp.org |
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Strategic Planning, Strategic Plan, Business Strategy, Strategic ... |
Strategic planning advice with free strategic planner & sample strategic plan covering mission statement, SWOT analysis with business plan software for cash ... |
www.planware.org |
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Strategic Planning |
FAQs regarding strategic planning - geared primarily toward non-profit organizations but with enough detail and general information to provide useful ... |
www.allianceonline.org |
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Frequently Asked Questions |
Strategic Planning · Fundraising · Financial Management · Risk Management · Credit Card Acceptance. The FAQs (Frequently Asked Questions) listed on this ... |
www.allianceonline.org |
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Strategic planning - Wikipedia, the free encyclopedia |
Strategic planning involves defining objectives and developing ... Strategic planning uses "the big picture" to pursue large scale, long term objectives. ... |
en.wikipedia.org |
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08/26/96 STRATEGIC PLANNING |
You guessed it: strategic planning. Suddenly, the idea of rising above the ... But if strategic planning is back with a vengeance, it's also back with a ... |
www.businessweek.com |
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Dr. Strategy - Dr. Pete Johnson, Keynote Speaker, Marketing ... |
StrategicPlanning.com “Turning Change Into A Competitive Advantage”. Dr. Pete's Preview Video Click Here. Take-Away Value Sample Program Handouts ... |
strategicplanning.com |
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Strategic Planning Society: Strategy Development and Implementation |
Strategic Planning Society: Strategy Development and Implementation. |
www.sps.org.uk |
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Guide 7 |
Strategic Planning in Smaller Nonprofit Organizations ... In short, as a result of a strategic planning process, an organization will have a clearer idea of ... |
www.wmich.edu |
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STRATEGIC PLANNING MANUAL |
File Format: PDF/Adobe Acrobat - View as HTML |
Your browser may not have a PDF reader available. Google recommends visiting our text version of this document. |
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BPubs.com: Strategic Planning & Business Planning Articles |
Business Publications related to Corporate Strategic Planning. |
www.bpubs.com |
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Strategic Planning Tools |
Strategic Planning is a method for positioning an organization to take ... A strategic planning process incorporates an in-depth planning model that takes ... |
www.nsba.org |
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Center for Simplified Strategic Planning, Inc. |
The Center for Simplified Strategic Planning offers training, seminars, consulting, speakers, workshops, a book and a newsletter on strategic management for ... |
www.cssp.com |
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LEADERSHIP: Strategic Planning and Strategic Management |
Introduction: Is strategic planning really worth it? ... The purpose of strategic planning is to encourage thinking about your organization's "big ... |
vskn.ca |
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The CEO Refresher Archives - Strategic Planning |
When done right, the integrated strategic planning process can take a ... Strategic Planning and Project Management: The Key to Successful Implementation ... |
www.refresher.com |
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HEFCE : Publications : 2000 : 00/24 - Strategic planning in higher ... |
This guide reviews good practice in strategic planning in higher education (HE). It originated in a consultation exercise which we held in 1998 to review ... |
www.hefce.ac.uk |
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The Association for Strategic Planning |
The Association for Strategic Planning (ASP), is a non-profit professional society whose mission is to enable people and organizations to succeed through ... |
www.strategyplus.org |
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Amazon.com: Strategic Planning for Nonprofit Organizations: A ... |
Amazon.com: Strategic Planning for Nonprofit Organizations: A Practical Guide and Workbook: Books: Michael Allison,Jude Kaye by Michael Allison,Jude Kaye. |
www.amazon.com |
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Amazon.com: Simplified Strategic Planning: A No-Nonsense Guide for ... |
Amazon.com: Simplified Strategic Planning: A No-Nonsense Guide for Busy People Who Want Results Fast!: Books: Robert W. Bradford,Robert W. Bradford,J. Peter ... |
www.amazon.com |
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