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Can anyone become a successful business person?
You may publish this article, free of charge in your ezine or any other publication. The article must be published in its entirety, unedited, without any changes to its contents. You may format the article to fit your requirements. The resource...
Define Success
Have you ever asked yourself why you want to succeed online? If not, ……… allow me to ask you ………… So, ………… why do you want to succeed online? Do you have e reason for it? Do you clearly know what the reason is? Do you think other people are...
How to Make a Joint Venture Successful
Question: What was your first successful JV, and what were the steps you took to make it successful? Hello. This is Valerie Vauthey speaking. I am the CEO & Founder of the fastest growing coaching company in North America and Europe:...
Power Tips For A Successful Home Business
Today the Internet is full of oppurtunities; the foremost is working from home. Here I’ll give you some power tips for successful email marketing. Given the inherent problems with traditional marketing techniques, it’s important to master the email...
What Bowling and Success Have In Common
was flying home from a seminar in Atlanta yesterday afternoon on Delta and they have TVs on each seat. It was 1pm and I was a bit tired, so I was channel surfing and wouldn't have minded if I just fell asleep for the trip. But as I was surfing, I...
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Promote yourself more successfully
Promote yourself more successfully meldunn.com.au
One of the great challenges for independent professionals and small businesses, especially when starting out, is generating visibility to ultimately lead to generating sales.
One of the specific challenges, I have found, is knowing what to say about yourself and your operations and services when asked “so what do you do?”
•Have you ever stumbled over your words when asked what you do?
•Have you ever received the response, “Oh, I see”, followed by silence?
•Do you ever feel as though you do not know what to say about yourself?
I am reminded of the ‘elevator speech theory’ (I do not know to whom to attribute its invention), which simply poses “if you were in a lift that opens on the tenth floor and in walks Bill Gates who asks what you do – what would you say, and you have only until the elevator gets to the bottom?”
I have personally struggled with this at times, and equally have found that when I get it right, results flow – which initially could be as simple yet important of getting more time to converse with the person asking the question of you.
A great resource I have used to achieve greater results, is the Marketing Plan Workbook from Action Plan Marketing, authored by Robert Middleton.
This FREE workbook, available HERE, details a range of excellent strategies to market yourself, including how to deal with the elevator speech concept.
By using the
techniques within this FREE publication I have been able to clearly articulate what I do; present an ‘elevator speech’ concisely and in the language that opens up further conversation; increased by success at gaining appointments with key decision makers – all of which has led to an increase in revenue.
The Marketing Plan Workbook takes you through a range of exercises to assist you attract, and keep, new clients. By working through this 24-page workbook, you will:
1.Develop a core marketing message
2.Learn to ‘say’ your core marketing message
3.Develop an executive summary for your business
4.Develop a set of marketing options – web, print, speaking, writing
5.Refine a range of sales techniques for your business
Will the Marketing Plan Workbook guarantee your success? Of course not – your success is up to you.
From my personal experience in using this workbook, and by further investing in other Action Plan Marketing products, I have certainly seen a growth in my success. It was up to me, but why do it alone, when such excellent tools exist.
Get your FREE Marketing Plan Workbook from HERE
About the Author
Mel Dunn is Managing Director of Global Business and Development Solutions, which works with individuals and organisations that are committed to business success and the success of others. We work globally and locally and focus on providing sustainable solutions for our clients.
globizdev.com
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